Global Beer Market, By Type (Lager, Ale, Stout and Porter, Malt and Others), Taste (Strong Beer, Light Beer and Regular Beer), Category (Regular, Premium and Super Premium), Packaging (Glass, PET Bottle, Canned and Draught), Production (Macro-Brewery, Micro-Brewery, Craft Brewery and Others), Distribution Channel (On-Trade and Off-Trade) – Industry Trends and Forecast to 2030.
Beer Market Analysis and Size
In 2023, beer sales will yield US$79.42 per person, based on population estimates. By 2027, out-of-home consumption (such as that seen in bars and restaurants) will account for 52% of spending and 33% of volume consumption in the beer category. The beer industry is anticipated to rise in volume by 2.1% in 2024. In the beer segment, the average volume per person is anticipated to reach 22.67L in 2023.
Data Bridge Market Research analyses that the beer market, which was USD 718.76 billion in 2022, is expected to reach USD 1,108.10 billion by 2030, at a CAGR of 5.56% during the forecast period 2023 to 2030. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.
Beer Market Scope and Segmentation
Report Metric |
Details |
Forecast Period |
2023 to 2030 |
Base Year |
2022 |
Historic Years |
2021 (Customizable to 2015 - 2020) |
Quantitative Units |
Revenue in USD Billion, Volumes in Units, Pricing in USD |
Segments Covered |
Type (Lager, Ale, Stout and Porter, Malt and Others), Taste (Strong Beer, Light Beer and Regular Beer), Category (Regular, Premium and Super Premium), Packaging (Glass, PET Bottle, Canned and Draught), Production (Macro-Brewery, Micro-Brewery, Craft Brewery and Others), Distribution Channel (On-Trade and Off-Trade) |
Countries Covered |
U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA) |
Market Players Covered |
Lindemans (Australia), LOST COAST BREWERY (U.S.), Magic Hat Brewing Company (U.S.), New Belgium Brewing Company, Inc. (U.S.), Brewery Ommegang (U.S.), All Saints Brewing Company (U.S.), Shipyard Brewing Company (U.S.), Unibroue (Canada), ABITA BREWING COMPANY (U.S.), Pyramid Brewing Co. (U.S.), HokkaidoBrewing (Japan), Rhinegeist Brewery (U.S.), The Boston Beer Company (U.S.), Jester King Craft Brewery (U.S.), Dogfish Head Craft Brewery, Inc. (U.S.), Heineken Holding N.V. (Netherlands), Sierra Nevada Brewing Co. (U.S.) |
Market Opportunities |
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Market Definition
The alcoholic beverage beer is consumed all across the world, practically everywhere. It is among the oldest alcoholic drinks and ranks third in terms of popularity worldwide. It is an alcoholic beverage that is typically manufactured from malted cereal grains including wheat, maize, and rice. It is a carbonated yeast fermented beverage. Beer consumption offers various health advantages. In addition to treating kidney stones, it lowers the risk of heart-related conditions and disorders. However, excessive consumption of anything is unhealthy, and drinking beer excessively can have negative effects. If one consumes too much, they may gain belly fat. Therefore, it's recommended to drink moderately, no more than one beer per day.
Beer Market Dynamics
Drivers
- Growing demand for craft beer will drive the market growth
Craft beer demand is significantly increasing, according to the industry. Craft beer is preferred by young drinkers because it comes in a range of flavours and flavour profiles. Beer made by independent breweries is gaining popularity. Craft breweries are renowned for their ongoing research into various ingredients to create unique flavours. For instance, the Redlands-based Miami Brewing Company creates distinctive beverages using exotic tropical fruits from South Florida. Beer brands have become more competitive as a result of rising beverage consumption, which has stimulated the development of new flavours and increased consumption. As they provide a variety of flavours in addition to those offered by macro breweries, craft beers are becoming more and more popular.
- Growing dominance of macrobrewery
Macro brewery led the market in 2021, accounting for around 67% of total revenue, and is predicted to continue this pattern over the forecast period. Brewery statistics show that four companies dominate the global market, accounting for more than half of all breweries worldwide. These include Carlsberg Breweries A/S, Heineken, China Resources Snow Breweries, and Anheuser-Busch InBev. In 2020, 42% of all beer drank in America was produced by Anheuser-Busch InBev, according to sales statistics published by the Guardian and Food and Water Watch study.
Opportunities
- Growing popularity of low-alcohol fruit beers among health-conscious consumers
Low alcohol by volume ratio (ABV) fruit beers are becoming more and more popular, especially with consumers who are concerned about their health. Low-alcohol fruit beer consumption has no negative effects on the liver or kidneys and does not cause intoxication. The low alcohol fruit beer's health advantages will boost consumer demand. In order to meet this rising demand, fruit beer market vendors are expanding their product lineup by introducing new low-alcohol fruit beer brands. This would be a significant development that would have an impact on market expansion.
- High growth of online trading
The globalisation of online trade has made it possible for fruit beer vendors to sell their products online. Online retailers, as opposed to traditional brick-and-mortar businesses, offer quick distribution, additional incentives, payment options, and increased label visibility. Additionally, customers can now choose fruit beers from a variety of brew series on one platform thanks to online retailers. By selling fruit beer online, businesses can avoid having to make the significant investment in physical storefronts that would be necessary to offer it. Increase market growth as a result of all these variables.
Restraints/Challenges
- More initiatives being launched to discourage alcohol use
The increase in anti-alcohol initiatives will probably operate as a significant market restraint on the fruit beer sector. For instance, the Drink Less, Be Your Best initiative encourages American adults who drink too much to cut back on their consumption in order to improve the quality of their relationships, lives, and health.
- The negative effects of long-term fruit beer intake
The market's expansion is anticipated to be hampered by the rising risks of health-related problems brought on by prolonged drinking of fruit beer. Long-term fruit beer use can increase the risk of developing diabetes, liver problems, and alcohol addiction. This might lower demand.
This beer market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the beer market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Recent Developments
- In 2022, Vicky Chamoy, a chamoy-flavored beer with undertones of sour, salty, spicy, and sweet flavours, was released to the United States by VictoriaTM in October. A 24-ounce single-serve can of this Mexican-flavored beer that was imported from Mexico is available.
- In 2022, Heineken Silver, a member of the Heineken group of brands with its headquarters in Amsterdam, released in September, according to Heineken Group, United Breweries. Experienced master brewers employed natural ingredients such as A-yeast and pure malt to create Heineken Silver.
- In 2022, Anheuser-Busch InBev released Seven Rivers, a brand-new beer, in the Indian market. The brands Budweiser, Corona Extra, and Hoegaarden are all equivalent to this one. The new product is initially exclusively offered in select regions of Maharashtra and Karnataka.
Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays
Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.
Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.
Expected Impact of Economic Slowdown on the Pricing and Availability of Products
When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.
Global Beer Market Scope
The beer market is segmented on the basis of type, taste, category, packaging, production, and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Type
- Lager
- Ale
- Stout and Porter
- Malt
- Others
Taste
- Strong Beer
- Light Beer
- Regular Beer
Category
- Regular
- Premium
- Super Premium
Packaging
- Glass
- PET Bottle
- Canned
- Draught
Production
- Macro-Brewery
- Micro-Brewery
- Craft Brewery
- Others
Distribution Channel
- On-Trade
- Off-Trade
Beer Market Regional Analysis/Insights
The beer market is analysed and market size insights and trends are provided by country, type, taste, category, packaging, production, and distribution channel as referenced above.
The countries covered in the beer market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).
The majority of the market was in Asia-Pacific. Urbanisation and growing purchasing power have fostered this growth. Asia has the largest yearly beer consumption in the world for the 11th consecutive year. China is still the region's biggest buyer by far. After the United States, it is the second-largest drinker of beer worldwide.
The region with the fastest growth is expected to be North America. Strong sales growth in the United States, Canada, and Mexico is anticipated to support this expansion. North America’s beer business has been expanding as a result of increased disposable incomes, a rising desire for non-alcoholic drinks, and advancing societal acceptance.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Beer Market Share Analysis
The beer market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to beer market.
Some of the major players operating in the beer market are:
- Lindemans (Australia)
- LOST COAST BREWERY (U.S.)
- Magic Hat Brewing Company (U.S.)
- New Belgium Brewing Company, Inc. (U.S.)
- Brewery Ommegang (U.S.)
- All Saints Brewing Company (U.S.)
- Shipyard Brewing Company (U.S.)
- Unibroue (Canada)
- ABITA BREWING COMPANY (U.S.)
- Pyramid Brewing Co. (U.S.)
- HokkaidoBrewing (Japan)
- Rhinegeist Brewery (U.S.)
- The Boston Beer Company (U.S.)
- Jester King Craft Brewery (U.S.)
- Dogfish Head Craft Brewery, Inc. (U.S.)
- Heineken Holding N.V. (Netherlands)
- Sierra Nevada Brewing Co. (U.S.)
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