Global Frozen Drinks Market – Industry Trends and Forecast to 2030

Global Frozen Drinks Market, By Type (Alcoholic Drinks, Non-alcoholic Drinks), Application (Hypermarket and Supermarket, Food and Drink Specialists, Convenience Stores), Product Form (Ice Popsicles, Freezer Pouch Drinks) - Industry Trends and Forecast to 2030.

Frozen Drinks Market Analysis and Size

The frozen drinks category has undergone several critical shifts in response to the changing dynamic of global consumer drinking preferences and habits. Despite significant criticism the large strides made in the demand for and marketing of beverage alcohol products have earned a respectable place in this category. The demand momentum hasn't lost much lustre as a result of the high level of convenience provided to consumers, who have been instrumental in fuelling the popularity of easy-to-make alcoholic or non-alcoholic beverages.

Data Bridge Market Research analyses that the frozen drinks market was valued at USD 37,454.83 million in 2022 and is expected to reach the value of USD 60,055.06 million by 2030, at a CAGR of 6.2% during the forecast period. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Frozen Drinks Market Scope and Segmentation

Market Definition

Frozen drinks are non-alcoholic or alcoholic beverages that have been chilled below their freezing point. These drinks are usually available frozen in markets, which means they don't need to be refrigerated until serving time. They can be purchased in stores and served immediately after thawing on home countertops with an icebox or by adding water before serving.

Frozen Drinks Market Dynamics

Drivers

• Consumers Preference for Hygienic Product and Growing Working Population

A growing proportion of the population works more than one full-time job and prefers to buy ready-to-eat food rather than cook it. People are looking for health benefits from easy access drinks with high nutritional value, which would be one major factor for growth in this industry. It also reduces the likelihood of becoming ill as a result of poor hygiene while preparing meals, which can lead to illnesses such as diarrhoea or typhoid.

• Innovative Marketing Strategies for the Target Consumers

Customer’s changing lifestyles, increased demand for ready-to-drink premixes from youth, the growing importance of new and ethnic flavours, and innovative advancements in marketing and promotional activities all contribute to the global frozen drinks market's growth. The penetration of e-commerce, low prices, easy access, and the introduction of natural and health-beneficial ingredient cocktails in frozen drinks, growing investment in pubs and bars, and a variety of flavours available in frozen drinks drive global market growth for this product.

Opportunity

• Expanding Health-Conscious Consumer Base

As health and wellness trends continue to gain momentum globally, there is an opportunity for the frozen drinks market to cater to health-conscious consumers by developing and promoting healthier, low-sugar, and natural ingredient-based frozen drink options. This can tap into a growing segment of the market that seeks indulgent refreshments without compromising on health, thereby expanding the customer base and diversifying product offerings.

Restraint/Challenge

• Seasonal Demand Fluctuations

A significant challenge for the frozen drinks market is its susceptibility to seasonal demand fluctuations. Sales tend to peak during hot summer months but decline during colder seasons, leading to potential revenue instability and operational challenges in managing inventory and production capacity. This seasonality can constrain year-round profitability and necessitates effective seasonal planning and diversification strategies to mitigate its impact.

This frozen drinks market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the frozen drinks market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In July 2019, Frozun Spirits Infusion, launched Frozun, a hand-crafted, all natural line of alcohol-infused frozen cocktails and desserts. This new product variant was launched by the company as a unique blend of sorbet infused with vodka, tequila, bourbon, and rum owing to the consumer’s demand for innovative cocktail drinks
• In October 2018, LIC Frozen Cocktails, launched fully frozen, thirst-quenching frozen cocktails, Short for Love Iced Cocktails with the alcoholic strength of 10% ABV. The product contains 67 calories and is made with the premium Plantation Rum in three flavors- the mojito, the daiquiri and the piña colada

Global Frozen Drinks Market Scope

The frozen drinks market is segmented on the basis of type, application and product form. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Alcoholic Drinks

• Non-alcoholic Drinks

 Application

• Hypermarket and Supermarket
• Food and Drink Specialists
• Convenience Stores

Product form

• Ice Popsicles
• Freezer Pouch Drinks

Frozen Drinks Market Regional Analysis/Insights

The frozen drinks market is analysed and market size insights and trends are provided by type, application and product form as referenced above.

The countries covered in the frozen drinks market report are U.S., Canada and Mexico in North America, Germany, Sweden, Poland, Denmark, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America

Europe dominates the frozen drinks market due to rising consumer climate and seasonal holidays such as picnics and parties, rising alcohol consumption, and rising demand for crushed ice beverages from consumers in this region.

North America is the expected region for growth in the frozen drinks market due to rising alcohol consumption, increasing R&D activities in this region, rising disposable income has increased the number of parties, and rising population has also increased demand for the product in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points such as down-stream and up-stream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Frozen Drinks Market Share Analysis

The frozen drinks market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the company’s focus related to frozen drinks market.

Some of the major players operating in the frozen drinks market are:

• Davide Campari-Milano N.V. (Netherlands)
• Diageo PLC (U.K.)
• Halewood International Limited (U.K.)
• Asahi Group Holdings, Ltd. (Japan)
• Accolade Wines (Australia)
• Bacardi Limited (Bermuda)
• Mike's Hard Lemonade Co. (U.S.)
• Castel Group (France)
• Suntory Holdings Limited (Japan)
• Anheuser-Busch InBev SA/NV (Belgium)
• The Brown-Forman Corporation (U.S.)
• United Brands Company, Inc. (U.S.)
• PernodRicard SA (France)
• The Miller Brewing Company (U.S.)