Global Parental Control Software Market, By Device Type (Smart Phones, Computers, and Video Games, Tablets, Digital Television, and Others), Deployment (On-Premise, and Cloud), Pricing (Free, Basic, Premium, and Others), Function (Time Management, Gaming, App Management, Web Access, Program-Specific Controls, Cyber Security, and Others), Operating System (Android, IOS, Windows, Linux, macOS, and Others), End User (Educational Institutes, Residential, and Commercial) – Industry Trends And Forecast to 2029
Market Analysis and Size
Earlier parental controls were utilized for content filters, channel blockers, and cable television. But as time evolves, internet utilization amongst children has increased, which has led to the usage of parental control over the Internet mainly for site blocking and screen time setting. The parental control software includes:
- Time limits: This helps set a particular time limit to avoid continuous log in multiple times of the day
- Game content: Parents can block the gaming site depending upon the children's age and time limit
- Web Access: Website usage or access can be restricted for kids by tracking it during file transfer
- Program-Specific Controls: This avoids the operation control over specific programs on the computer
Data Bridge Market Research analyses that the parental control software market is expected to reach USD 6,230.58 million by 2029.
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Report Metric
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Details
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Forecast Period
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2022 to 2029
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Base Year
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2021
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Historic Year
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2020
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Quantitative Units
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Revenue in USD Million
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Segments Covered
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By Device Type (Smart Phones, Computers, and Video Games, Tablets, Digital Television, and Others), Deployment (On-Premise, and Cloud), Pricing (Free, Basic, Premium, and Others), Function (Time Management, Gaming, App Management, Web Access, Program-Specific Controls, Cyber Security, and Others), Operating System (Android, IOS, Windows, Linux, macOS, and Others), End User (Educational Institutes, Residential, and Commercial)
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Countries Covered
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By Country (U.S., Canada, and Mexico in North America, Germany, U.K., France, Italy, Spain, Netherlands, Switzerland, Russia, Belgium, Turkey, and Rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, and Rest of Asia-Pacific in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, and Rest of the Middle East and Africa , Brazil, Argentina, and Rest of South America as part of South America)
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Market Players Covered
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Avast Software s.r.o., Google, Mobile Fence, Eturi Corp., Bark, Canopy, Microsoft, SafeDNS, Inc., NortonLifeLock Inc., SentryPC, REVE Antivirus, FamilyTime, Verizon, Cisco Systems, Inc., Bitdefender, SecureTeen, RAM Antivirus, CYBERWISE, mSpy, AT&T, Webroot Inc., McAfee, LLC, AO Kaspersky Lab, Content Watch Holdings, Inc., Mobicip.LLC, Qustodio, Intego, Clean Route, REFOG among others
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Market Definition
Parental controls software enables parents to set internet usage control for their children. This prevents children from accessing inappropriate online content via smartphones, tablets, and computers. Parental controls software is located on Vista's control panel, where a user can access an account and monitor their children's activity or behavior. This helps to create a customized checklist to set parental controls on each device, especially for family users. There are various types of parental control, such as network level, device level, and application controls. It is mainly used in homes, schools, and commercial areas.
Parental Control Software Market Dynamics
This section deals with understanding the market drivers, opportunities, restraints, and challenges. All of this is discussed in detail below:
Drivers
- Growing penetration of personal device access for kids
A smart device is an electronic gadget that can share and interact with its user and other smart devices. In 2020, 61% of people in the global population will own a smart device. In recent times smartphones and tablets have gained immense popularity among consumers and have become an integral part of human lifestyle, including kids.
Modern digital wireless handsets have to perform and function as a real communications hub that brings a wide range of intelligent features to the cellular industry. These include features such as web browsing, social media, media/networking sites, news and entertainment content, gaming, and others.
Thereby with the growing adoption of smartphone among kids, the adoption of parental control Apps/software also will be increasing. This can be a driving factor expected to hoist the growth of the global parental control software market, as this software is essential to protect kids.
- Increase in social media usage and exposure to internet content among children
Children use social media platforms for sharing media content and social networking. These social platforms include WhatsApp, Facebook, Twitter, Tumblr, Instagram, YouTube, Viber, Snapchat, and Skype. These social media site requires personal data for creating an online profile. This can be harmful to the children due to increasing cases of cybercrime, social media addiction, and health issues like sleep disorder and anxiety.
For instance
- As stated by Guardian News & Media Limited, interview research is drawn with almost 11000 children who are 14-year-olds. This research found that 2 out of 5 girls are on social media for approximately 3 hours a day. More than 3 girls have witnessed online harassment, and half of the affected girls suffer from disrupted sleep due to excessive social media usage
Thus, the increasing usage of social media exposes children to too much-targeted marketing and advertising, and breaches of personal information like phone number, location, date of birth, among other things. This can affect the lives of children; hence the, parental control software can be used to prevent children from this exposure. Therefore the increasing usage of social media recognizes the need for parental control software, which helps fuel the growth of the parental control software market.
Restraint/Challenge
- Cyber security and threat issues in parental control software
Due to the COVID-19, cybercrime and cybersecurity issues have increased by 600%. Flaws in network or software security is a weakness that hackers exploit to perform unauthorized actions within a system.
According to Purple Sec LLC, in 2019 mobile malware variants for mobile have increased by 54% 2019 out of which 98% of mobile malware target various smart android devices. Symantec detected more than 18 million mobile malware instances in the following year. Moreover, MacOS malware has increased by 165% over the last year.
To minimize the impact of the cyber threats faced by the kids, parents are advised to use parental control software to monitor their ' 'kid's activity. This software is effective if constructed efficiently but due to weak architectures of the software, hackers tend to bypass the software's defenses, resulting in cyber-attacks, cyberbullying, and loss of personal information. Thereby never-ending cycle of cyber-threats is expected to impede parental control software market growth.
Opportunity
- Growing demand for advanced AI/ML-powered parental control apps/software
Parental control solutions are meant to provide access and control over the activities on digital devices or gadgets. The numerous features such as family link, screen time management, app management, and others are introduced by the parental control software or apps in past few years as well as the various platforms like YouTube, Facebook, and others are adopting and implementing the parental control solution to provide better and safer service. Smartphone gives access to various social media platform, as a result, it affects their sleeping pattern as well as academic performance, due to which there is a significant need for parental control solutions.
For instance,
- According to EY's survey, the data accumulated from 570 companies survey, reported that the AI adoption is accelerating and is one of the standard practices in all companies to help in improving the business growth
- According to McKinsey Global Institute survey, it estimated that the marketing and sales function will be impacted by USD 1.4 trillion to USD 2.6 trillion only because of the adoption of artificial intelligence
Moreover, the adoption of AI and ML is increasing year over in all industrial sectors automating the working and programming procedures. This is the major reason that adopting AI and ML technologies is expected to help grow the parental control software market.
Post COVID-19 Impact on Parental Control Software Market
COVID-19 significantly impacted the parental control software market as almost every country has opted for the shutdown for every production facility except the one significantly impacted parental control software market as almost every country has opted for the shutdown for every production facility except those dealing in producing the essential goods. The government has taken some strict actions such as shutting down production and sale of non-essential goods, blocking international trade, and many more to prevent the spread of COVID-19. The only business dealing in this pandemic situation is the essential services allowed to open and run the processes.
Recent Developments
- In April 2021, Google recently unveiled tools on its free Family Link app, to check teenagers' mobile usage by allowing them to turn off their phones. The company has extended the compatibility of the Family Link app to Chromebooks. This development will help make vigilance stricter, help parents curb smartphone addiction, and limit screen time to some extent for teenagers
- In August 2021, Norton LifeLock Inc. entered into a partnership with Avast. The main objective behind this partnership was to strengthen digital security and privacy. Moreover, it also aimed to improve cloud-based software solution portfolios such as parental control software. This partnership helped both the companies to grow its market in terms of revenue and attract more customers
Global Parental Control Software Market Scope
The parental control software market is segmented based on device type, pricing, function, deployment, operating system and end user. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Device Type
- Smartphones
- Computers and Video games
- Tablets
- Digital television
- Others
On the basis of device type, the global parental control software market is segmented into smart phones, computers and video games, tablets, digital television, and others.
Deployment
- On-premise
- Cloud
On the basis of deployment, the global parental control software market is segmented into on premise, and cloud.
Pricing
- Free
- Basic
- Premium
- Others
On the basis of pricing, the global parental control software market is segmented into free, basic, premium, and others.
Function
- Time management
- Gaming
- App management
- Web access
- Program-specific controls
- Cyber security
- Others
On the basis of function, the global parental control software market is segmented into time management, gaming, app management, web access, program-specific controls, cyber security, and others.
Operating System
- Android
- IOS
- Windows
- Linux
- macOS
- Others
On the basis of operating system, the global parental control software market is segmented into android, IOS, windows, Linux, macOS, and others.
End User
- Educational institutes
- Residential
- Commercial
On the basis of end user, the global parental control software market is segmented into educational institutes, residential, and commercial.
Parental Control Software Market Regional Analysis/Insights
The parental control software market is analysed and market size insights and trends are provided by device type, pricing, function, deployment, operating system and end user as referenced above.
The countries covered in the Parental control software market report are U.S., Canada, and Mexico in North America, Germany, U.K., France, Italy, Spain, Netherlands, Switzerland, Russia, Belgium, Turkey, and Rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, and Rest of Asia-Pacific in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, and Rest of the Middle East and Africa , Brazil, Argentina, and Rest of South America as part of South America.
North America dominates the Parental control software market North America is dominating global parental control software market. The rising infrastructure, commercial, and industrial developments in emerging countries such as U.S., Canada and Mexico are credited with the market's dominance. U.S. dominates the North America region owing to increasing demand for intelligent parental control software for digital education.
The country section of the report also provides individual market impacting factors and changes in market regulation that affect the market's current and future trends. Data points like downstream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Parental Control Software Market Share Analysis
The parental control software market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to parental control software market.
Some of the major players operating in the parental control software market are Avast Software s.r.o., Google, Mobile Fence, Eturi Corp., Bark, Canopy, Microsoft, SafeDNS, Inc., NortonLifeLock Inc., SentryPC, REVE Antivirus, FamilyTime, Verizon, Cisco Systems, Inc., Bitdefender, SecureTeen, RAM Antivirus, CYBERWISE, mSpy, AT&T, Clean Route, REFOG among others.
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