Global Performance Analytics Market, By Component (Software and Services), Application (Sales and Marketing, Financial, Supply Chain, IT Operations, Employee and Others), Analytics Type (Predictive Analytics, Prescriptive Analytics and Descriptive Analytics), Deployment Model (On-Premises and Cloud), Organization Size (Small and Medium Businesses and Large Businesses), End User (Banking, Financial Services and Insurance, IT and Telecommunications, Retail and E-Commerce, Government and Defense, Healthcare, Manufacturing, Energy and Utilities, Construction and Engineering and Others), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, U.A.E, Saudi Arabia, Egypt, South Africa, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2028
Market Analysis and Insights of Performance Analytics Market
The rise in the performance analytics market can be attributed due to the high demand by the enterprises to improve their quality and time reduction for the creation of various unique strategies. Data Bridge Market Research analyses that the performance analytics market will exhibit a CAGR of 18.80% for the forecast period of 2021-2028. This signifies that the performance analytics market value will rise to USD 9.17 billion by 2028.
Performance analytics assists the organization to track and visualize key performance indicators. Performance analytics further assists in deeply analysing the insights and anticipating trends form a large volume of data.
The increased need for generating insights from continuously rising volume of data is a key performance analytics market growth driving factor. Rising technological advancements and up gradations in the IT sector will further aggravate the demand for performance analytics systems. Rising adoption of cloud-based performance analytics solutions will create more lucrative growth opportunities for the performance analytics market.
However, lack of trained professionals or skilled expertise will act as a growth restraint for the performance analytics market. Lack of awareness about performance analytics in the advanced technologically deprived regions will further dampen the growth rate of the performance analytics market. Data and privacy concerns will further derail the performance analytics market growth rate.
This performance analytics market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographical expansions, technological innovations in the market. To gain more info on performance analytics market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Performance Analytics Market Scope and Market Size
The performance analytics market is segmented on the basis of component, application, analytics type, deployment model, organization size and end user. The growth amongst the different segments helps you in attaining the knowledge related to the different growth factors expected to be prevalent throughout the market and formulate different strategies to help identify core application areas and the difference in your target market.
- On the basis of component, the performance analytics market is segmented into software and services. Services segment is further sub-segmented into professional services and managed services. Professional services segment is further bifurcated into support and maintenance and consulting.
- On the basis of application, the performance analytics market is segmented into sales and marketing, financial, supply chain, IT operations, employee and others.
- On the basis of analytics type, the performance analytics market is segmented into predictive analytics, prescriptive analytics and descriptive analytics.
- On the basis of deployment model, the performance analytics market is segmented into cloud and on-premises.
- On the basis of organization size, the performance analytics market is segmented into small and medium businesses and large businesses.
- On the basis of end user, the performance analytics market is segmented into banking, financial services and insurance, IT and telecommunications, retail and e-commerce, government and defense, healthcare, manufacturing, energy and utilities, construction and engineering and others.
Global Performance Analytics Market Country Level Analysis
The performance analytics market is analysed and market size, volume information is provided by country, component, application, analytics type, deployment model, organization size and end user as referenced above.
The countries covered in the performance analytics market report are the U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
North America dominates the performance analytics market. Its market share will continue to expand during the forecast period due to the increased adoption of cloud-based performance analytics solutions coupled with the prevalence of major market players in the region. Asia-Pacific on the other hand will project the highest growth rate during the forecast period. This is because of the growth and expansion of IT sector, rising technological advancements and upgradations in analytics, and an increase in the number of performance analytics vendors expanding their business in emerging countries.
The country section of the performance analytics market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Performance Analytics Market Share Analysis
The performance analytics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to performance analytics market.
The major players covered in the performance analytics market report are IBM Corporation, Oracle, Microsoft, SAP, Envisio, Performance Analytics Corporation, SAS Institute Inc., Siemens, Workday, Inc., Xactly Corporation, Optymyze, ServiceNow, Prophix Software, Inc., insightsoftware Inc., NICE Ltd., Tagetik Software srl, Quantros, Inc., McKinsey & Company, ScienceSoft USA Corporation and Teradata among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
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