Global Projection Digital Signage Market, By Type (Video Walls, Video Screen, Digital Poster, Kiosks, Others), Component (Hardware, Software, Service), Location (In-Store, Out-Store), Content Category (News, Weather, Sports, Health & Wellness, Vertically Oriented Content), End User (Retail, Hospitality, Entertainment, Stadiums & Playgrounds, Corporate, Banking, Healthcare, Education, Transport), Size (Below 32 Inches, 32 to 52 Inches, More than 52 Inches), Display Technology (2-D Display, 3-D Display), Brightness (Indoor Displays, Outdoor Displays, Others), Application (Indoor Application, Outdoor Application, Others) – Industry Trends and Forecast to 2029.
Projection Digital Signage Market Analysis and Size
Due to its low cost, the digital signage market is expanding rapidly. Emerging technologies such as ultra-high definition and rising demand for signage solutions for retail, hospitality, and government organisations will drive the digital signage market forward in the coming years.
Data Bridge Market Research analyses that the projection digital signage market which was growing at a value of 23.12 billion in 2021 and is expected to reach the value of USD 43.75 billion by 2029, at a CAGR of 8.30% during the forecast period of 2022-2029. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.
Projection Digital Signage Market Scope and Segmentation
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Report Metric
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Details
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Forecast Period
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2022 to 2029
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Base Year
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2021
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Historic Years
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2020 (Customizable to 2014 - 2019)
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Quantitative Units
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Revenue in USD Billion, Volumes in Units, Pricing in USD
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Segments Covered
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Type (Video Walls, Video Screen, Digital Poster, Kiosks, Others), Component (Hardware, Software, Service), Location (In-Store, Out-Store), Content Category (News, Weather, Sports, Health & Wellness, Vertically Oriented Content), End User (Retail, Hospitality, Entertainment, Stadiums & Playgrounds, Corporate, Banking, Healthcare, Education, Transport), Size (Below 32 Inches, 32 to 52 Inches, More than 52 Inches), Display Technology (2-D Display, 3-D Display), Brightness (Indoor Displays, Outdoor Displays, Others), Application (Indoor Application, Outdoor Application, Others)
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Countries Covered
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U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America
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Market Players Covered
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LG Electronics, Inc. (South Korea), Samsung Electronics Co., Ltd. (South Korea), Shanghai Goodview Electronics Co., Ltd. (China), Intel Corporation (U.S.), Hewlett Packard Company (U.S.), Cisco Systems, Inc. (U.S.), NEC Corporation (Japan), Sony Corporation (Japan), Hitachi, Ltd. (Japan), Panasonic Corporation (Japan), Sharp Corporation (Japan), AU Optronics Corporation (Taiwan), Leyard Optoelectronics Co., Ltd. (U.S.), Delta Electronics, Inc. (Taiwan), and Barco NV (U.S.).
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Opportunities
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Market Definition
Digital signage, also known as dynamic signage, displays targeted information and advertisements to a specific audience at a specific location and time by delivering customised content, media playlists, and live TV to one or more digital screens. Digital signage uses a variety of technologies, including LCD and LED.
Global Projection Digital Signage Market Dynamics
Drivers
- growing adoption from the commercial sector is augmenting market growth
Digital signage is increasingly being used in retail stores, the hospitality industry, and other public spaces to display product information, advertise, and entertain. Retail was one of the first industries to recognise the marketing benefits of digital and interactive displays, and it is now expanding into the actual customer shopping experience. Retailers can provide information about their products, special offers, discounts, and new product launches to attract customers and increase their customer base and revenue generation.
- Growing R&D activities for product innovations
Digital signage is nearing the end of its lifecycle. Players in the digital signage market are investing in R&D with a focus on innovation to capture consumer attention at a lower cost and in a shorter time than traditional advertising methods. Prospective clients are transitioning away from traditional practises, putting the digital signage market in a growth phase.
Opportunity
Increasing preferences for context-aware signage, rising retail space globally, and smart retail stores growth will provide numerous opportunities for the growth of projection digital signage during the forecasted period.
Restraints
Growing online broadcasting and harsh environmental conditions are acting as market restraints for projection digital signage during the forecasted period.
This projection digital signage market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the projection digital signage market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays
Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.
Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.
COVID-19 Impact on Projection Digital Signage Market
The ongoing COVID-19 outbreak has had a negative impact on the display industry, causing manufacturing operations to be temporarily suspended across major manufacturing hubs, resulting in a significant slowdown in production. People are becoming increasingly isolated as public gatherings and travel become increasingly restricted. Players in the digital signage market are also feeling the effects of the COVID-19 pandemic due to supply chain disruptions and stock market volatility. Some of the largest display manufacturers, including Samsung, LG Display, and Xiaomi, have halted manufacturing operations in China, India, South Korea, and Europe.
Expected Impact of Economic Slowdown on the Pricing and Availability of Products
When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.
Global Projection Digital Signage Market Scope
The projection digital signage market is segmented on the basis of type, component, location, content category, end-user, size, display technology, brightness, and application. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Type
- Video Walls
- Video Screen
- Digital Poster
- Kiosks
- Others
Component
- Hardware
- Displays
- Network
- Content management system
- Media players
- Projectors
- Others
- Software
- Distribution software
- Content management software
- Server software
- Others
- Services
Location
- In-door
- Out-door
Content
- News
- Weather
- Sports
- Health & Wellness
- Vertically Oriented Content
End user
- Retail
- Hospitality
- Entertainment
- Stadiums & Playgrounds
- Corporate
- Banking
- Healthcare
- Education
- Transport
Display Technology
- 2D Display
- 3D display
Brightness
- Indoor Displays
- Outdoor Displays
- Others
Application
- Indoor Application
- Outdoor Application
- Others
Projection Digital Signage Market Regional Analysis/Insights
The projection digital signage market is analysed and market size insights and trends are provided by country, type, component, location, content category, end-user, size, display technology, brightness, and application as referenced above.
The countries covered in the projection digital signage market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
North America and Europe will dominate the projected digital signage market due to the growing number of government initiatives to install digital signage in various organisations, as well as rising research and development activities in the United States, United Kingdom, and Germany, while Asia-Pacific will grow in the forecast period of 2022-2029 due to rising disposable income and increasing applications in corporate offices, retail stores, and hot spots.
The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Projection Digital Signage Market Share Analysis
The projection digital signage market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to projection digital signage market.
Some of the major players operating in the projection digital signage market are:
- LG Electronics, Inc. (South Korea)
- Samsung Electronics Co., Ltd. (South Korea)
- Shanghai Goodview Electronics Co., Ltd. (China)
- Intel Corporation (U.S.)
- Hewlett Packard Company (U.S.)
- Cisco Systems, Inc. (U.S.)
- NEC Corporation (Japan)
- Sony Corporation (Japan)
- Hitachi, Ltd. (Japan)
- Panasonic Corporation (Japan)
- Sharp Corporation (Japan)
- AU Optronics Corporation (Taiwan)
- Leyard Optoelectronics Co., Ltd. (U.S.)
- Delta Electronics, Inc. (Taiwan)
- Barco NV (U.S.)
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