Global Power Bank Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2032

Power Bank Market Size

• The global power bank market size was valued at USD 3.71 billion in 2024 and is expected to reach USD 17.60 billion by 2032, at a CAGR of 21.50% during the forecast period 
• This growth is driven by increased mobile device usage and rising demand for backup power solutions across on-the-go consumers and professionals

Power Bank Market Analysis

• Power Banks are essential portable energy storage devices widely used across various sectors including consumer electronics, automotive, medical devices, industrial applications, and travel accessories, due to their convenient recharging capability, compact design, and ability to support multiple devices simultaneously
• The demand for power banks is largely driven by increased smartphone penetration and growing digital dependency
• Asia-Pacific is expected to dominate the power bank market with the largest market share of 51.11% in 2025, fueled by a massive consumer electronics base, affordable production costs, and the presence of major manufacturers in countries such as China, South Korea, and India.
• North America is projected to register the highest CAGR in the power bank market during the forecast period due to high demand for advanced, fast-charging devices, widespread use of smart gadgets, and strong retail infrastructure for consumer electronics
• The lithium-ion battery segment is expected to dominate the market with the largest market share of 81.31% in 2025, owing to its high energy density, lightweight nature, longer life cycle, and wide availability in compact power storage devices

Report Scope and Power Bank Market Segmentation

Power Bank Market Trends

“Rising Demand for Wireless and Fast-Charging Power Banks”

• A key trend shaping the power bank market is the increased adoption of wireless and fast-charging technologies due to the proliferation of smart devices with high power requirements
• These power banks feature Qi wireless charging, USB-C PD (Power Delivery), and Quick Charge (QC) capabilities, catering to modern user expectations for speed and convenience 
  • For instance, in September 2023, Anker Innovations launched its MagGo wireless series with fast wireless charging and magnetic alignment for Apple devices
• As consumers increasingly seek on-the-go charging solutions with minimal cables and reduced charging time, the demand for advanced power bank technologies continues to surge

Power Bank Market Dynamics

Driver

“Growing Penetration of Smartphones and Smart Wearables”

• The global rise in smartphone users, coupled with increased usage of smartwatches, fitness bands, and other portable electronics, has fueled the consistent demand for external battery packs
• Power banks serve as a critical backup solution for users relying on constant connectivity, especially in remote or travel-heavy environments
• With emerging markets witnessing an uptick in mobile internet and device ownership, the dependency on portable charging solutions is rapidly increasing
  • For instance, according to GSMA, smartphone adoption in Sub-Saharan Africa is projected to reach 75% by 2025, making it a key driver for power bank sales
• This surge in connected devices is expected to significantly boost power bank demand in the coming years

Opportunity

“Integration of Solar and Eco-Friendly Power Banks”

• The growing consumer awareness toward sustainability and energy efficiency has opened new opportunities for solar-powered and environmentally friendly power banks.
• These devices harness renewable solar energy, reducing dependency on grid electricity, and are ideal for outdoor enthusiasts, travelers, and emergency kits
• With global efforts aimed at reducing carbon footprints, solar power banks offer a viable and eco-conscious alternative
  • For instance, in July 2024, RAVPower introduced a solar-powered fast-charging power bank designed with recycled materials and biodegradable packaging
• This green innovation trend is expected to unlock new market segments and support long-term brand differentiation

Restraint/Challenge

“Safety Risks and Regulatory Hurdles for Air Travel”

• One of the major challenges in the power bank market is the concern over safety risks, such as overheating, short-circuiting, and fire hazards, especially with low-quality or counterfeit products
• In addition, strict airline regulations on carrying lithium-ion power banks—such as watt-hour limits and in-cabin restrictions—can hinder product adoption among frequent travelers
• Manufacturers must comply with global safety standards and certifications to ensure product reliability and consumer trust
  • For instance, in 2023, several airlines updated their policies, prohibiting unbranded or high-capacity power banks without certification from being carried on board
• These regulatory and safety concerns present a significant barrier, especially for new entrants or budget-focused brands in the market

Power Bank Market Scope

The market is segmented on the basis of capacity, type, port, battery, unit of USB port, USB type, indicator, price range, application, and distribution channel.

In 2025, the electric is projected to dominate the market with a largest share in type segment

The electric segment is expected to dominate the power bank market with the largest share of 73.11% in 2025 due to surging demand for smartphones, laptops, and wearable electronics, which require frequent recharging and efficient portable power solutions.

The lithium-ion battery is expected to account for the largest share during the forecast period in battery segment

In 2025, the lithium-ion battery segment is expected to dominate the market with the largest market share of 81.31% due to high energy density and lightweight design, which make lithium-ion batteries ideal for compact, high-capacity power banks used in consumer electronics.

Power Bank Market Regional Analysis

“Asia-Pacific Holds the Largest Share in the Power Bank Market”

• Asia-Pacific is expected to dominate the power bank market with the largest market share of 51.11%, driven by its high smartphone penetration, large consumer base, and rapid urbanization, particularly in countries such as China, India, and Japan
• Manufacturing dominance, especially in China, which is home to several key battery and electronic component manufacturers, significantly boosts the region's market share
• Increased adoption of digital devices and mobile internet usage drives sustained demand for portable charging solutions across both urban and rural areas

“North America is Projected to Register the Highest CAGR in the Power Bank Market”

• The North America region is expected to witness the highest growth rate in the power bank market, driven by rising adoption of high-capacity electronic devices, such as laptops, tablets, and smartphones
• Increasing focus on technological innovation, including the development of solar-powered and wireless power banks, contributes to market expansion across the region
• Growth in remote work trends and frequent travel in countries such as the U.S. and Canada further accelerates the need for reliable portable charging solutions

Power Bank Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

The Major Market Leaders Operating in the Market Are:

• Xiaomi (China)
• Lenovo (China)
• Microsoft (U.S.)
• Panasonic Corporation (Japan)
• Sony Corporation (Japan)
• ADATA Technology Co., Ltd. (Taiwan)
• ASUSTeK Computer Inc. (Taiwan)
• Zendure USA Inc. (U.S.)
• Intex Technologies (India)
• Portronics Digital Private Limited (India)
• Anker (China)
• AUKEY OFFICIAL (China)
• Ravpower (China)
• Griffin Technology (U.S.)
• uimi (India)
• uNu Electronics Inc. (U.S.)
• Romoss (China)
• mycharge (U.S.)
• Belkins (U.S.)

Latest Developments in Global Power Bank Market

• In December 2024, Xiaomi Corporation introduced its Ultra Slim Power Bank, equipped with a 4,900 mAh battery and offering 20W fast charging for both Android and iOS devices, along with 18W input support for rapid recharging, featuring a sleek 10 mm profile, making it one of the thinnest power banks on the market; this launch is expected to strengthen Xiaomi’s position in the portable power segment
• In December 2024, Lenovo Group unveiled its Yoga Air magnetic power banks in China with MagSafe compatibility, available in compact capacities of 3,000 mAh and 5,000 mAh, designed for lightweight portability and currently limited to the Chinese market; this move could pave the way for a potential global rollout of Lenovo's mobile accessories
• In June 2024, Honor Device Co., Ltd. released the Honor JOWAY 66W SuperCharge Power Bank in China in two variants—12,000 mAh and 20,000 mAh—with the ability to fast-charge two devices at once using 66W output; this highlights Honor's commitment to high-performance charging solutions
• In October 2023, Yard Force launched the LX PB21 Solar Power Bank, a compact, lightweight, and award-winning device capable of charging phones, cameras, and tablets for up to 14 hours solely through solar energy; this innovation reflects Yard Force’s sustainability-driven approach in the consumer electronics market

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