Asia-Pacific Parental Control Software Market – Industry Trends and Forecast to 2029

Market Analysis and Size

Parental controls software enables parents to set internet usage control for their children. This prevents children from accessing inappropriate online content via smartphones, tablets, and computers. The global parental control software market is growing rapidly due to growing penetration of personal devices access for kids. The companies are even launching new products to gain a larger market share.  

Data Bridge Market Research analyses that the parental control software market is expected to reach the value of USD 1,373.87 million by 2029. "Smart Phones" accounts for the most prominent component segment. The parental control software market report also covers pricing analysis, patent analysis, and technological advancements in depth.     

Market Definition

Parental controls software enables parents to set internet usage control for their children. This prevents children from accessing inappropriate online content via smartphones, tablets, and computers among others. Parental controls software is located on Vista's control panel, where a user can access an account and monitor their children’s activity or behavior. This helps to create a customized checklist to set parental controls on each device, especially for family users. There are various types of parental control such as network level, device level, and application controls. It is mainly used in homes, schools, and commercial areas.

Parental Control Software Market Dynamics

This section deals with understanding the market drivers, advantages, opportunities, restraints and challenges. All of this is discussed in detail as below:

Drivers

• Growing penetration of personal devices access for kids

A smart electronic device is an electronic gadget that can share and interact with its user and other smart devices. In 2020, 61% of people in the global population own a smart device. In recent times smart phones and tablets have gained immense popularity among consumers and have become an integral part of human lifestyle, including kids.

• Increase in social media usage and exposure to internet content among children

Children use social media platforms for sharing media content and social networking. These social platforms include WhatsApp, Facebook, Twitter, Tumblr, Instagram, YouTube, Viber, Snapchat, and Skype. These social media site requires personal data for creating an online profile. This can be harmful to the children, due to increasing cases of cybercrime, social media addiction, and health issues like sleep disorder, and anxiety.

• Restricting kids from accessing age-inappropriate content

Despite increased concerns and demands for improvements, children can still be easily accessible to potentially harmful online content. This inappropriate access gives a wide variety of online pornographic content, including extreme videos and images. This easy access to inappropriate sites can be controlled by parental control software as it can limit or block the harmful content being accessible.

• Surge in cyberbullying and child abuse cases

The use of the internet and social media has put children at risk of harm and exploitation. This exposes the children to people interested in exploiting or abusing children through an online network. The use of the internet has both international and national implications which make the monitoring and policing of exploitative practices all the more difficult to protect children from cyberbullying and child abuse. Hence, the parental control software plays a vital role in protecting children by giving parents control and authority on internet usage by their children.

• Cyber security and threat issues in parental control software

Due to the COVID-19, cybercrime and cybersecurity issues have increased by 600%. Flaws in network or software security is a weakness that is exploited by hackers to perform unauthorized actions within a system. According to Purple Sec LLC, in 2019 mobile malware variants for mobile have increased by 54% 2019 out of which 98% of mobile malware target various smart android devices. More than 18 million mobile malware instances were detected by Symantec in the following year. Moreover, over the last year, MacOS malware has increased by 165%.

• High cost associated with parental control software

The cost associated with the parental control software and apps helps monitor and track their kid’s mobile activities. Parental Controls software is a console within the Control Panel allowing administrators or parents to control the access of users or kids on the system. The pricing of the software depends on its brand of the software and various features & capabilities offered by the software.

Post COVID-19 Impact on Parental Control Software Market

COVID-19 significantly impacted the parental control software market as almost every country has opted for the shutdown for every production facility except those dealing in producing the essential goods. The government has taken some strict actions such as shutting down production and sale of non-essential goods, blocking international trade, and many more to prevent the spread of COVID-19. The only business dealing in this pandemic situation is the essential services allowed to open and run the processes.

The growth of the parental control software market is rising due to the government policies to boost international trade post covid. Also the benefits offered by parental control software market for fishing market and seafood demand is rising the demand for parental control software market in the market. However, some nations' congestion associated with trade routes and trade restrictions are restraining the market growth. The shutdown of production facilities during the pandemic situation has had a significant impact on the market.

Manufacturers are making various strategic decisions to bounce back post-COVID-19. The players are conducting multiple research and development activities to improve the technology involved in the parental control software market. The companies will bring advanced and accurate solutions to the market. In addition, the government initiatives to boost international trade have led to the market's growth.

Recent Development

• In April 2022, VERIZON entered into partnership with Nova Credit. The key feature of this partnership was to strengthen easy access to network and devices capabilities for consumer. This partnership will enhance the parental control portfolio using the advanced network. Through this both the companies will expand their respective market.
• In August 2021, FamilyTime was recognized as one of the top Parental-control app. According to top cyber security companies, 7 out of 10 parents use the Familytime parental control App, this has allowed the parents to protect their kids from cyber threats. This recognition among consumers has boosted the company’s morale and enabled them to further launch innovative products.

Asia-Pacific Parental Control Software Market Scope

The parental control software market is segmented on the basis of device type, function, deployment, pricing, operating segment and end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

By Device Type

• Smart Phones
• Computers and Video Games
• Tablets
• Digital Television
• Others

On the basis of device type, the Asia-Pacific parental control software Market is segmented into smart phones, computers and video games, tablets, digital television, and others.

By Function

• Web Access
• App Management
• Gaming
• Time Management
• Cyber Security
• Program Specific Control
• Others

On the basis of by Function, the Asia-Pacific parental control software Market has been segmented into web access, app management, gaming, time management, cyber security, program specific control, and others.

By Deployment

• On-Premise
• Cloud

On the basis of vertical, the Asia-Pacific parental control software market has been segmented into on-premise, and cloud.

By Pricing

• Premium
• Basic
• Free
• Others

On the basis of pricing, the Asia-Pacific parental control software market has been segmented into premium, basic, free, and others.

By Operating System

• Android
• Windows
• IOS
• macOS
• Linux
• Others

On the basis of operating system, the Asia-Pacific parental control software Market has been segmented into Android, Windows, IOS, macOS, Linux, and others.

By End User

• Residential
• Educational Institutions
• Commercial

On the basis of end user, the Asia-Pacific parental control software market has been segmented into residential, educational institutions and commercial.

Parental Control Software Market Regional Analysis/Insights

The parental control software market is analysed and market size insights and trends are provided by device type, function, deployment, pricing, operating segment and end user as referenced above.

The countries covered in the parental control software market report are China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines and Rest of Asia Pacific.

China dominates the Asia-Pacific parental control software market. China is likely to be the fastest-growing Asia-Pacific parental control software market. The rising infrastructure, commercial, and industrial developments in emerging countries such as China and Japan are credited with the market's dominance. China dominates the Asia-Pacific region due to the high security concerns and recent cybersecurity attacks.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Asia-Pacific brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Parental Control Software Market Share Analysis

The parental control software market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Asia-Pacific presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to parental control software market.

Some of the major players operating in the parental control software market are: Avast Software s.r.o., Google, Mobile Fence, Eturi Corp., Bark, Canopy, Microsoft, SafeDNS, Inc., NortonLifeLock Inc., SentryPC, REVE Antivirus, FamilyTime, Verizon, Cisco Systems, Inc., Bitdefender, SecureTeen, RAM Antivirus, CYBERWISE, mSpy, AT&T, Webroot Inc., McAfee, LLC, AO Kaspersky Lab, Content Watch Holdings, Inc., Intego, Mobicip.LLC, Qustodio, Intego, Clean Route, REFOG among others

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