Global Sentiments Analytics Market – Industry Trends and Forecast to 2028

Market Analysis and Insights : Global Sentiments Analytics Market

The global sentiments analytics market will reach at an estimated value of 5,193.72 million and grow at a CAGR of 15.20% in the forecast period of 2021 to 2028. Rising rich source of contextual information out of the complex and massive amount of data present on the internet about a particular entity is an essential factor driving the sentiments analytics market

Sentiment analysis is basically applied to identify the opinions and categorize them as positive, neutral, or negative. It helps in data analysts to track the public opinion about their product or brand reputation and also monitor customer experiences. Also, sentiment analytics make use of machine learning to improve and automate low-level text analytics. The entire group of enterprises rely on sentiment analysis to improve their services and enrich customer experience.

Rising major developments in the field of predictive analytics is a crucial factor accelerating the market growth, also rising number of businesses are engaging on social media platforms to know their customers' sentiments, which in turn increases the product demand, rising competition among businesses, rising adoption of sentiment analytics solution by small and big enterprises, rising rapid digitalisation and rising brand awareness and image in developing countries are the major factors among others boosting the sentiments analytics market. Moreover, increasing technological advancements and modernization in the software, rising research and development activities and rising demand from the emerging economies will further create new opportunities for sentiments analytics market in the forecast period mentioned above.

However, rising lack of awareness among the consumers is the major factor among others restraining the market growth, and will further challenge the sentiments analytics market in the forecast period mentioned above.

This sentiments analytics market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the sentiments analytics market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Sentiments Analytics Market Scope and Market Size

The sentiments analytics market is segmented on the basis of component, deployment mode, enterprise size and industry vertical. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

• On the basis of component, the sentiments analytics market is segmented into sentiment and services.
• Based on deployment mode, the sentiments analytics market is segmented into cloud-based and on-premises.
• Based on enterprise size, the sentiments analytics market is segmented into large enterprises and SMEs.
• The sentiments analytics market is also segmented on the basis of industry vertical into BFSI, retail, healthcare and life sciences, education, media and entertainment, transportation and logistics and others.

Sentiments Analytics Market Scope Country Level Analysis

The sentiments analytics market is analysed and market size, volume information is provided by country, component, deployment mode, enterprise size and industry vertical as referenced above.

The countries covered in the sentiments analytics market report are U.S., Canada and Mexico in North America, Brazil, Argentina and Rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

North America dominates the sentiments analytics market due to rising presence of major players and rising adoption of sentiment analytics solution by small and big enterprises in this region. Asia-Pacific is the expected region in terms of growth in sentiments analytics market due to rising competition among businesses, rising adoption of sentiment analytics solution by small and big enterprises, rising rapid digitalisation and rising brand awareness and image in this region.

The country section of the sentiments analytics market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Sentiments Analytics Market Share Analysis

The sentiments analytics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, regional presence, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to sentiments analytics market.

The major players covered in sentiments analytics market report are Affectiva., Kairos AR, Inc., Cogito Corp, Noldus Information Technology bv, Tobii AB, Sentiance, NVISO SA., Lexalytics, Sensum Co., IBM Corporation, Microsoft, Adoreboard, LIGHTSPEED LLC, Clarabridge, Beyond Verbal, Eyeris, SAP, SAS Institute Inc. and APPEN LIMITED among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.

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