Global Curved Televisions Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2032

Curved Televisions Market Analysis

Television is now an important source of entertainment and education in every home, institution, and business. Consumers' expectations for better features, and especially for better image quality, are rising. Curved televisions include 3D compatibility, auto depth enhancement, reflection reduction, ultra-high definition (UHD) resolution, and high contrast. Furthermore, when compared to their flat counterparts, curved designs offered by manufacturers create a more balanced and uniform view.

Curved Televisions Market Size

Global curved televisions market size was valued at USD 11.44 billion in 2024 and is projected to reach USD 78.09 billion by 2032, with a CAGR of 27.13% during the forecast period of 2025 to 2032.

Report Scope and Market Segmentation       

Curved Televisions Market Definition

Curved televisions have more modern features such as ultra-high definition (UHD) resolution and better picture quality. Curved designs provided by manufacturers produce a more balanced and uniform view than their flat counterparts. Geometric distortion can be reduced by using a small amount of curvature. Because of the convergence of light on the centre of the screen, curved televisions provide a better viewing experience than flat televisions due to their larger and brighter screen.

Curved Televisions Market Dynamics

Drivers

• Shift in customers preferences

Customers' preferences are now shifting toward more excellent characteristics and the most significant picture and display feature, which is expected to drive market growth from 2025 to 2032. The need for unconventional and high-level technologies in communication broadcast, as well as shifting consumer attitudes toward more reliable picture quality, volume, and television peculiarities, are key stimuli for the growth of the curved televisions market.     

• Technological advancement as well as durability

Longer life of curved televisions, environmentally friendly technology, and efficient energy usage by curved televisions are some of the major factors driving the global curved televisions market.

Restraints

• High cost as well as presence of alternatives

However, the high cost of curved display televisions is a major impediment to the global curved display televisions market's growth. Furthermore, an increase in R&D expenditure by major players into alternative television technologies such as OLED televisions (organic LED) and an increase in customer expectations from curved televisions are expected to stifle growth in the global curved televisions market.

Opportunities

The high growth in the entertainment industry is expected to create various growth opportunities over the forecast period. As per the International Trade Administration, the U.S. media and entertainment industry is the largest in the world. Therefore growth in the entertainment industry is likely to augment the curved televisions market growth.

This curved televisions market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the curved televisions market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Curved Televisions Market Scope

The curved televisions market is segmented on the basis of type, screen size and end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Cable Track Cables
• Torsion Cables

Screen size

• Large-sized Curved Televisions 
• Mid-sized Curved Televisions
• Small-sized Curved Televisions

End User

• Commercial
• Institutional
• Residential

Curved Televisions Market Regional Analysis

The curved televisions market is analyzed and market size insights and trends are provided by country type, screen size and end users as referenced above.

The countries covered in the curved televisions market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America dominates the global curved televisions market in terms of revenue due to increased adoption of curved televisions by the general population.

Asia-Pacific is expected to grow at a significant growth rate over the forecast period of 2025 to 2032 due to the high disposable incomes and rapidly changing consumer preferences in developing economies such as India, and Japan.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Curved Televisions Market Share

The curved televisions market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to curved televisions market.

Curved Televisions Market Leaders Operating in the Market Are:

• LG Electronics Inc. (South Korea)
• Haier Group (China)
• Sony Corporation (Japan)
• Sichuan Changhong Electronics Co. Ltd (China)
• Samsung Electronics Co. Ltd. (China)
• Koninklijke Philips N.V. (Netherlands)
• Sharp Corporation (Japan)
• VIZIO Inc. (U.S)
• Hisense Co., Ltd. (China)
• Panasonic Corporation. (Japan)

Latest Developments in Curved Televisions Market

• Samsung has been at the forefront of providing consumers with cost-effective television sets and other electronic devices. Samsung's ongoing Black Friday and Cyber Monday sales have ushered in a new era of growth in the global curved television market. Furthermore, the company has quickly adjusted to meet the needs of the masses
• The sale of television sets through e-commerce channels is a new trend that is expected to gain traction in the coming years. Vendors in the curved television market will be more confident in trusting these entities as e-commerce companies invest in developing safe and resilient supply channels. This trend will result in a large inflow of revenue in the curved television market

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