India Electric Vehicle Market – Industry Trends and Forecast to 2029

Market Definition and Insights

An electric vehicle is a vehicle that runs fully or partially on electricity. Unlike conventional vehicles that just use fossil fuels, e-vehicles use an electric motor powered by a fuel cell or batteries. e-vehicle’ or ‘EV’ are the common terms used for an electric vehicle. In most cases, the term includes both BEVs and PHEVs. The letters BEVs stand for battery electric vehicles, while PHEVs stand for plug-in hybrid electric vehicles.

In current times, the importance of electric vehicle has grown drastically and the growth of AC Charging/ Normal Charging Station, DC Charging/ Super Charging Station and Inductive Charging Station based services across India. In addition, growing demand for electric vehicle of different power output and vehicle class in various sectors has fuel the boom of market. Data Bridge Market Research analyses that the India electric vehicle market will grow at a CAGR of 25.1% during the forecast period of 2022 to 2029.

India Electric Vehicle Market Dynamics

Drivers

• Increasing demand for electric vehicles

The automotive industry is showing an enormous growth over the years owing to rising demand for luxurious electric vehicles. Some of the factors driving the sales of the electric vehicles include stringent government regulations towards vehicles emissions, increasing demand of fuel-efficient, high performance and low emission.

• Incentives & subsidies by government for electric vehicles

Increase in pollution and scarcity of the resources, particularly in the automotive sector, has enabled the government to take actions for environmental protection which is leading the shift of trend in automotive industry from normal motorized vehicles to electric hybrid vehicles for the environmental protection.

Hence, it has been observed that state governments are spreading awareness among citizens about electric vehicles and their features. The government provides benefits such as tax redemption or rebate for promoting electric vehicles. People's choices are shifting towards automated and technologically updated electric vehicles. Incentives & subsidies by the government for electric vehicles are expected to act as a driving factor for India electric vehicle & India EV charging stations market.

• Increasing environmental concerns

Car pollution is a major concern for the environment and also in the rise of global warming since decades. But as the technology is upgrading the shift of paradigm from normal vehicles (which run on fuels like petroleum, CNG) to electric vehicles has been increased rapidly and so as the electric vehicle charging stations, which has made charging a different “Refuelling” paradigm.

The electric vehicles is a next big thing in the automotive sector which includes many technological advancements that can help in preventing the environment in terms of air pollution, noise pollution and various other related factors. It has been observed that passenger vehicles produce significant amount of nitrogen oxides, carbon monoxide, and other pollution.

• Growing popularity of Mobility as a Service (MaaS) model

The concept of Mobility as a Service (MaaS) has been gaining popularity within the electric automotive sector. Increasing number of manufacturers, Service providers, companies, policy makers and the public were focusing their attention on electric mobility for convenience.

However, several cities, states and nations are adopting regulations which encourage the usage of electric vehicles and so charging stations. Electric Mobility as a Service (eMaaS) has gaining popularity to become one of the easiest and foremost solutions for today’s e-mobility challenges.

• Growing adoption of passenger vehicle such as electric buses

The government of India has taken multiple initiatives to promote the manufacturing and adoption of electric passenger vehicles for public transport in India. Buses are the primary form of public transport in India and these mode of transport carries 20 to 40 percent of urban trips in many large cities.

The reason behind growing adoption of electric buses in India is due to environmental concern that are increasing day by day. The electric buses introduction and adoption will help to build a more sustainable and more intelligent mobility system that improves the quality of life for everyone.

Opportunities

• Rising adoption of renewable energy sources for electricity

The concept of electric cars in preventing the environment from further damage is generating hype globally among the people. But the electricity for charging these cars is generated from coal power plants, which further leads to using natural resources, making them scarce.

So, there wouldn't be a requirement for the shift from gasoline-based cars to electric vehicles, but consuming energy has changed completely, and most renewable sources are used to generate electricity.

Hence, the shift to using a renewable energy source is making electric vehicles more efficient. This factor will create an opportunity for the market to grow in India.

Restraints/Challenges faced by the India Electric Vehicle Market

• High equipment and installation cost

The number of electric vehicles is rising rapidly, and so is the number of charging stations. But the cost for setting up the charging stations is a bit high, which is acting as a challenge for the manufacturers of the charging stations as they would incur a loss if the deployment of the number of charging stations were less.

The components which are required for setting up a charging station include electrician materials, electrician labor, charging station hardware, electricity grid, maintenance equipment, other materials and labors, transformer, and mobilization.

It has been observed that the cost for setting up the charging stations is different for different applications, which is more and varies as per the application. Thus, this factor will be considered a challenge for the market in the forecast period.

Covid-19 Impact on India Electric Vehicle Market

The COVID-19 has positively affected India electric vehicle market. As data production was unaffected by the lockdowns, businesses and institutions were constantly working on these data to enhance their products. The demand for more electric vehicles was seen in that phase.

Recent Developments

• In December 2021, Hero Electric collaborated with Log9 offered fast charging on electric two-wheelers. This partnership has improved the battery performance of electric two-wheeled vehicles. The new model for the product will be launched to meet the demand in the market for fast charging.
• In May 2022, Mahindra Electric Mobility Limited partnered with terrago logistics. The partnership will increase the fleet of cargo vehicles with online grocery companies. In the coming month, Mahindra will supply additional electric vehicles to terrago. This will help the company to launch zero-emission vehicles into the market.

India Electric Vehicle Market Scope

India electric vehicle market is segmented on the basis of the power output, vehicle class, electric motor type, charging station type, level type, number of wheels, and propulsion type . The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Power Output

• Less than 100 KW
• 100 to 250 KW
•  More than 250 KW

On the basis of the power output, India electric vehicle market is segmented into less than 100 KW, 100 to 250 KW and more than 250 KW.

Vehicle Class

• Mid-Priced
• Luxury

On the basis of the vehicle class, India electric vehicle market is segmented into mid-priced and luxury.

Electric Motor Type

• DC Motors
• Brushless DC Motors
• Permanent Magnet Synchronous Motors
• Three Phase Induction Motors

On the basis of electric motor type, India electric vehicle market is segmented into DC motors, brushless DC motors, permanent magnet synchronous motors and three phase induction motors.

Charging Station Type

• Normal Charging
• Super Charging

On the basis of the charging station type, India electric vehicle market is segmented into normal charging, and super charging.

Level Type

• Level 1
• Level 2
• Level 3

On the basis of the Level type, India electric vehicle market is segmented into Level 1, Level 2, Level 3.

Number of Wheels

• Two Wheeler
• Three Wheeler
•  Four Wheeler

On the basis of the number of wheels, India electric vehicle market is segmented into two wheelers, three wheelers and four wheelers.

Propulsion Type

• BEV
• FCEV
• PHEV
• HEV

On the basis of the propulsion type, India electric vehicle market is segmented into BEV, FCEV, PHEV and HEV.

Competitive Landscape and India Electric Vehicle Market Share Analysis

The electric vehicle market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to electric vehicle market.

Some of the major key players in the India electric vehicle market are Hero Electric, Mahindra Electric Mobility Limited (Subsidiary of Mahindra & Mahindra Ltd.), Hyundai Motor India (Subsidiary of Hyundai Motor Company), Olectra Greentech Limited (Subsidiary of MEIL Group), Greaves Electric Mobility Private Limited, LOHIA AUTO INDUSTRIES, Okinawa Autotech Pvt. Ltd, Ford Motor Company, TATA MOTORS, Ola Electric Technologies Private Ltd, MG Motor India Pvt. Ltd (Subsidiary of SAIC Motor Corporation Limited), among others.

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