Europe Parental Control Software Market – Industry Trends and Forecast to 2029

Market Analysis and Insights

Earlier parental controls were utilized for content filters, channel blockers, and cable television. But as time evolves, internet utilization amongst children has increased, internet utilization amongst children has increased, which has led to the usage of parental control over internet mainly for site blocking and screen time setting. The parental control software includes:

• Time limits: This helps set a particular time limit to avoid continuous log in multiple times of the day
• Game content: Parents can block the gaming site depending upon the children's age and time limit
• Web Access: Website usage or access can be restricted for kids by tracking it during file transfer
• Program-specific Controls: This avoids the operation control over specific programs on the computer

Increasing social media usage amongst children, growing access to the age-inappropriate content by children, and rising cyberbullying and child abuse incidents are some factors driving the market. However, growing social media usage amongst children and maintenance cost of fire protection system may hinder the growth of the market. Data Bridge Market Research analyses that the parental control software market will grow at a CAGR of 11.6% from 2022 to 2029.

Market Definition

Parental controls software enables parents to set internet usage control for their children. This prevents children from accessing inappropriate online content via smartphones, tablets and computers. Parental controls software is located on Vista's control panel, where a user can access an account and monitor their children's activity or behavior. This helps to create a customized checklist to set parental controls on each device, especially for family users. There are various types of parental control, such as network level, device level and application controls. It is mainly used in homes, schools, and commercial areas.

Parental Control Software Market Dynamics

Drivers

• Growing penetration of personal devices access for kids

A smart device is an electronic gadget that can share and interact with its user and other smart devices. In 2020, 61% of people in the global population will own a smart device. In recent times smart phones and tablets have gained immense popularity among consumers and have become an integral part of human lifestyle, including kids.

• Increase in social media usage and exposure to internet content among 'children

Children use social media platforms for sharing media content and social networking. These social platforms include WhatsApp, Facebook, Twitter, Tumblr, Instagram, YouTube, Viber, Snapchat, and Skype. These social media site requires personal data for creating an online profile. This can be harmful to the children due to increasing cases of cybercrime, social media addiction, and health issues like sleep disorder, and anxiety.

For instance

As stated by Guardian News & Media Limited, interview research is drawn with almost 11000 children who are 14-year-olds. This research found that 2 out of 5 girls are on social media for approximately 3 hours a day. More than 3 girls have witnessed online harassment, and half of the affected girls suffer from disrupted sleep due to excessive social media usage

Thus, the increasing usage of social media exposes children to too much-targeted marketing and advertising, and breaches of personal information like phone number, location, date of birth, among other things. This can affect the lives of children; hence the, parental control software can be used to prevent children from this exposure. Therefore the increasing usage of social media recognizes the need for parental control software, which helps fuel the growth of the parental control software market.

• Restricting kids from accessing age-inappropriate content

Despite increased concerns and demands for improvements, children can still be easily accessible to potentially harmful online content. This inappropriate access gives a wide variety of online pornographic content, including extreme videos and images. This easy access to inappropriate sites can be controlled by parental control software as it can limit or block the harmful content being accessible.

• Surge in cyberbullying and child abuse cases

The use of the internet and social media has put children at risk of harm and exploitation. This exposes the children to people interested in exploiting or abusing children through an online network. The use of the internet has both international and national implications which make the monitoring and policing of exploitative practices all the more difficult to protect children from cyberbullying and child abuse.

Opportunity

• Growing demand for advanced AI/ML-powered parental control Apps/software

Parental control solutions are meant to provide access and control over 'children's activities on digital devices or gadgets. The numerous features such as family link, screen time management, app management, and others are introduced by the parental control 'software's or apps in the past few years as well as the various platforms like YouTube, Facebook and others are adopting and implementing the parental control solution to provide better and safer service

Restraint/Challenge

However, cyber security and threat issues in parental control software pose a great threat to the growth of the market. According to FBI Internet Crime Center Report (2015-2020), over 148 % rise in cybercrime cases committed against children or kids in 2020, online crime against children complaints, totalling more than USD 2 million financial losses. Moreover, lack of awareness and technical knowledge among consumers regarding parental control software directly correlates with the sales and availability of new parental control software systems.

Covid-19 Impact on Parental Control Software Market

The COVID-19 had a positive effect on the market, as on premise and cloud software market boomed. As parental control software systems were on high demand among consumer due to the COVID-19, cybercrime and cybersecurity issues have increased by 600%. Flaws in network or software security is a weakness that hackers exploit to perform unauthorized actions within a system. Companies such Cisco Systems, Inc., Bitdefender, SecureTeen, RAM Antivirus, CYBERWISE, mSpy and others in Europe launched multiple products and solutions for consumer.

Recent Development

• In April 2022, VERIZON entered into a partnership with Nova Credit. The key feature of this partnership was to strengthen easy access to network and devices capabilities for consumer. This partnership will enhance the parental control portfolio using the advanced network. Through this both, the companies will expand their respective market

Europe Parental Control Software Market Scope

The parental control software market is segmented on the basis of device type, pricing, function, deployment, operating system, and end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Device Type

• Smart Phones
• Computers And Video Games
• Tablets
• Digital Television
• Others

On the basis of device type, the Europe parental control software market is segmented into smart phones, computers and video games, tablets, digital television, and others.

Deployment

• On Premise
• Cloud

On the basis of deployment, the Europe parental control software market is segmented into on premise, and cloud.

Pricing

• Free
• Basic
• Premium
• Others

On the basis of pricing, the Europe parental control software market is segmented into free, basic, premium, and others.

 Function

• Time Management
• Gaming
• App Management
• Web Access
• Program-Specific Controls
• Cyber Security And Others

On the basis of function, the Europe parental control software market is segmented into time management, gaming, app management, web access, program-specific controls, cyber security, and others.

Operating System

• Android
• IOS
• Windows
• Linux
• macOS
• Others

On the basis of operating system, the Europe parental control software market is segmented into android, IOS, windows, Linux, macOS, and others.

End User

• Educational Institutes
• Residential
• Commercial

On the basis of end user, the Europe parental control software market is segmented into educational institutes, residential, and commercial.

Europe Parental Control Software Market Regional Analysis/Insights

The parental control software market is analyzed and market size insights and trends are provided by country, device type, pricing, function, deployment, operating system, and end user as referenced above. Europe parental control software market is segmented into the U.K., Germany, France, Spain, Italy, Netherlands, Switzerland, Russia, Belgium, Turkey and Rest of Europe.

Germany is the dominating country in this region. This is due to the increase in social media usage and exposure to internet content among children and growing demand among parents in restricting kids from accessing age inappropriate content.

The country section of the report also provides individual market impacting factors and domestic regulation changes that impact the current and future market trends. Data points such as new sales, replacement sales, country demographics, disease epidemiology and import-export tariffs are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of sales channels are considered while providing forecast analysis of the country data.

Competitive Landscape and Parental Control Software Market Share Analysis

The parental control software market competitive landscape provides details by competitor. : Company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, solution launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus on the parental control software market.

Some of the major players operating in the parental control software market are Google Inc., AT&T, Microsoft, NortonLifeLock Inc., Verizon, Bitdefender, McAfee Corp., Cisco Systems, Inc. among others.

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