Global Caffeine Substitute Market – Industry Trends and Forecast to 2030

 Caffeine Substitute Market Analysis and Size

In recent years, caffeine substitutes have grown popular due to significant growth in coffee consumption globally. As per the report of International Coffee Organization (ICO), the global consumption of coffee has reached to 168.1 million bags in the year 2018 to 2019, representing an average annual growth rate of 2.7 percent in the last five years. Market players and manufacturers are continuously improving their products according to the consumer's needs globally.

Data Bridge Market Research analyses that the caffeine substitute market is expected to reach USD 2.66 billion by 2030, which is USD 1.36 billion in 2022, registering a CAGR of 8.70% during the forecast period of 2023 to 2030. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.     

Caffeine Substitute Market Scope and Segmentation

Market Definition

Caffeine is a xanthine alkaloid that naturally presents in fruits, seeds, leaves of several plants such as, guarana, coffee, and tea, among othersIt is also found in medicines as an ingredient for migraine and headache. Caffeine substitutes are non-caffeine products. As they do not contain much caffeine, which can affect the nervous system, these substitutes are healthy products.

Caffeine Substitute Market Dynamics

Drivers

• Changing lifestyle and increasing demand of caffeine substitute from personal care industry

Some of the major factors which are expected to boost the growth of the global market during the forecast period include, increasing demand for ready-to-use products, rising working population, and growing retail markets. The growing usage of caffeine substitutes as a natural ingredient in the personal care or cosmetics industry is anticipated to drive the growth of the caffeine substitute market. As for a cosmetic or personal care purpose, caffeine is used as active compound in the anti-cellulite products because it prevents large accumulation of fat or oil in cells. This alkaloid which present in caffeine substitute, stimulates the degradation of fats during lipolysis.

• Many benefits associated with consuming caffeine substitutes

Caffeine substitutes are high in demand due to presence of prebiotic fibre which promotes weight loss and improve digestive health. They also have a sufficient amount of manganese and vitamin B6 which are important nutrients for brain health. These advantages directly increased the demand for caffeine substitutes, and directly boosting the market growth.

Opportunities

• Growing usage of caffeine substitute in pharmaceutical industry

Increasing application of caffeine substitute in pharmaceutical sector is anticipated to create immense and ample opportunities for the growth of the overall market. For instance, caffeine substitute is used in extensive variety of weight loss pills to increase metabolism. Thus, growing demand for weight loss supplements is anticipated to increase the demand for the caffeine substitute and enhance the market growth. For instance, as per the latest study, Americans expend over US$ 2.1 billion on the weight loss supplements every year.

• Increasing awareness regarding adverse effects of coffee

Provider of caffeine substitutes are adopting strategies to increase awareness regarding adverse effects of caffeine. For instance, Ayurvedic Roast Company and Teeccino are using organic and natural ingredients with no artificial additives. Moreover, by including vegan and gluten-free ingredients, these producers are targeting larger global audience. Ayurvedic Roast Company uses of Ayurvedic herbs such as Ashwagandha, Brahmi, Shatavari, while manufacturing caffeine substitutes.

Restraints/ Challenges

• High cost and presence of alternative products

The high costs of manufacturing for the production of caffeine substitute in comparison to the cost associated with the production of conventional coffee by using synthetic chemicals will hamper the growth of the market during the forecast period. Moreover, the availability of alternative caffeine substitute options will be a major restraint for the market growth during the forecast period.

This caffeine substitute market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growth  application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the caffeine substitute market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

COVID-19 Impact on Caffeine Substitute Market

The caffeine substitute market was under extreme pressure due to fluctuations in international coffee prices, low productivity levels, and worldwide climate change effects during the crisis. Governments imposed stringent lockdowns and restrictions worldwide, resulting in a major decline in sales around restaurants, cafés and micro-roasteries, which dynamically impacted the market growth. However, the rapid growth of online shopping for consumption of coffee at-home has compelled producers and retailers to adapt digital transformation. Thus, the COVID-19 pandemic had a moderate impact on caffeine substitute market.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Caffeine Substitute Market Scope

The caffeine substitute market is segmented on the basis of nature, packaging and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Nature

• Organic
• Conventional

Packaging

• Pouches
• Cans
• Aseptic Cartons

Distribution channel

• Online
• Supermarkets
• Hypermarkets
• Convenience Stores
• Departmental store

 Caffeine Substitute Market Regional Analysis/Insights

The caffeine substitute market is analyzed and market size insights and trends are provided by country, nature, packaging and distribution channel as referenced above.

The countries covered in the caffeine substitute market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

Europe dominates the caffeine substitute market in terms of revenue share and market share. This is mainly owing to huge demand for coffee in this region. Moreover, increasing product development within the food alternatives or substitute’s space and growing health-conscious among consumers will further boost the market growth in this region.

Asia-Pacific is expected to be the fastest developing region during the forecast period of 2023-2030 owing to significant reduction in coffee consumption and rapid growth in veganism in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Caffeine Substitute Market Share Analysis

The caffeine substitute market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to caffeine substitute market.

Some of the major players operating in the caffeine substitute market are:

• World Finer Foods (U.S.)
• Unilever (U.K.)
• Gourmesso Coffee (U.S.)
• Douwe Egberts (Netherlands)
• Dualit (U.K.)
• Nestlé (Switzerland)
• Dilmah Ceylon Tea Company PLC (Sri Lanka)
• Ippodo Tea (China)
• Tranquini (U.S.)
• Chillbev (U.S.)
• Som Sleep (U.S.)
• Phi Drinks, Inc. (U.S.)
• BevNet.com (U.S.)
• lima coffee roasters (U.S.)
• dandy blend (U.S.)
• Teeccino (Canada)
• Tattva's herbs (U.S.)

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