Global Oats Market – Industry Trends and Forecast to 2029

Market Analysis and Insights Global Oats Market

Data Bridge Market Research analyses that the global oats market to account USD 7,231.43 million by 2029 growing at a CAGR of 4.73% in the forecast period of 2022-2029.  The growing shift in consumer preferences and lifestyles has resulted in an increase in the consumption of healthy ingredients and products; this trend is expected to be one of the major factors driving market growth.

Oats are a type of cereal grain that is grown and cultivated for their seeds. These oat seeds are processed into various forms and product variants for human consumption. These grains are also widely used as livestock feed, with no special processing or modifications required. These food ingredients are widely used in breakfast cereals and have a number of potential health benefits.

Rapid urbanisation and the consumption of unhealthy foods have had a significant impact on health conditions. This has resulted in increased demand for oats all over the world. The market's growth is being aided by a gradual shift toward a healthier lifestyle. Oats have a high protein, mineral, dietary fibre, vitamin, and carbohydrate content. Oats are also high in antioxidants, which help to protect the body from chronic diseases such as diabetes, cardiovascular disease, and cancer. Growing consumer awareness of the various benefits of oat consumption is driving market growth.

Furthermore, the rise in the working class is increasing the demand for oats. Breakfast consumption has decreased globally as a result of a hectic lifestyle and long work hours. Consumers are drawn to the need for a quick breakfast with nutritional value. Oats are simple to prepare and keep for a long time. Instant oats are also used in the preparation of cookies, breads, and muffins. The rise in obesity cases around the world is driving up demand for oats, which lowers cholesterol levels and helps prevent obesity and overweight problems.

On the other hand, consumption trends for food products are constantly changing, and this vulnerable trend is expected to limit market growth from 2022 to 2029. The high cost of these ingredients in comparison to substitute products is also expected to challenge the market growth.

This oats market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on oats market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Global Oats Market Scope and Market Size

Oats market is segmented on the basis of product type, application and distribution channel. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

• Oats market on the basis of product type has been segmented into oat groats, rolled oats, regular/flakes, powder/flour, bran, bar and others. Oat groats have been sub-segmented into whole oats and steel cut oats.
• On the basis of application, oats market has been segmented into food, feed, healthcare and personal care. Food is further segmented as food ingredient and bakery and confectionery.
• Based on distribution channel, oats market is segmented as store based and non-store based. Store based segment further consists of supermarkets/hypermarkets, specialty retailers, convenience stores and others.

Oats Market Country Level Analysis

The oats market is analyses and market size, volume information is provided by country, product type, application and distribution channel as referenced above.

The countries covered in the oats market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa(MEA) as a part of Middle East and Africa(MEA).

North America will be the major market share holder for the oats market, with the region's population's increasing consumption of healthy snacks and products being one of the most significant factors driving the market growth. Asia-Pacific will project the highest growth due to growing awareness about healthy food choices and rising working population base in this region.

The country section of the oats market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Oats Market Share Analysis

The oats market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to oats market.

Some of the major operating in the oats market are The Quaker Oats Company, Grain Millers, Inc., Blue Lake Milling, Avena Foods, Limited, Richardson International Limited, Morning Foods, Viz Branz, Ernsts Foods, Jordans Dorset Ryvita, General Mills Inc., Kellogg Co., Pioneer Food Group, Marico, B&G Foods, Inc., POST HOLDINGS, INC., Bob’s Red Mill Natural Foods, Nature's Path Foods, NOW Foods, Bagrry's India Ltd., Unigrain Pty Ltd and WILD OATS MARKETING, LLC among others.

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