North America Rheology Modifiers Market – Industry Trends and Forecast to 2030

North America Rheology Modifiers Market Analysis and Size  

The rise of the paints and coatings industry, particularly in the North America region, is expected to drive market growth. Additionally, cosmetics and personal care products are also expanding rapidly such factors drive market growth.

Data Bridge Market Research analyses that the North America rheology modifiers market which was USD  622,323.14 million in 2022, would rocket up to USD  891,804.03 million by 2030, and is expected to undergo a CAGR of 4.6% during the forecast period of 2023 to 2030. “Organic segment” dominates the type segment of the rheology modifiers agents market increases producers and formulators can benefit from the long-term product stability that thickening and suspension polymers can offer. The creation of more and more hydrophobically modified polymers is the main trend in rheology agents. Increases Producers and formulators can benefit from the long-term product stability that thickening and suspension polymers can offer. The creation of more and more hydrophobically modified polymers is the main trend in rheology agents. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

North America Rheology Modifiers Market Scope and Segmentation

Market Definition

Rheology modifiers are chemicals that change the way matter flows. Rheology modifiers can be used to change the physical and chemical properties of a fluid. Rheology modifiers are compounds that are used to control the intended physical and chemical properties of paints, inks, and coatings. These are intended to give product formulators complete control over the texture, viscosity, and suspension of personal care and home care items. The main trend in rheology agents is the creation of increasingly hydrophobically modified polymers.

North America Rheology Modifiers Market Dynamics

Drivers

• Increase in demand for personal care products

Rheology modifiers are viscosity modifiers or thickeners for paints that are added to liquid products during the production of paint and coating products to provide rheological characteristics for the specific application, but rheology modifiers do much more than just thicken a formulation in the product. A good rheology modifier structures the formulation of the different chemicals in the products and improves production efficiency by lowering solid substance sedimentation and sag resistance and thus is expected to boost the market.

• Increase in application of rheology modifiers

Rheology modifiers are intended to give formulators unprecedented control over the texture, viscosity, and suspension of personal care and home care solutions. Thickening and suspension polymers can provide manufacturers and formulators with long-term product stability. As a result, end-user demand is increasing, and it is being used in a variety of applications such as housekeeping, building, and construction, and thus is expected to boost the market.

Opportunities

• Growth in urbanization and an increase in the number of commercial projects

Rapid urbanization and infrastructure development in emerging economies of North America are creating a strong demand for rheology modifiers in construction applications.

• Rising consumer awareness

The increasing awareness among consumers about the benefits of rheology modifiers in various applications presents opportunities for market expansion. 

Restraints/Challenges

• Fluctuating crude oil prices

Fluctuations in the prices of crude oil used in rheology modifiers can pose challenges for manufacturers and impact the overall market growth.

• Technical limitations

The complexity of formulating rheology modifiers for specific applications and the need for tailored solutions can pose technical challenges for manufacturers in meeting diverse customer requirements.

Recent Development

• On January 30, 2023, Stepan Agricultural Solutions committed to developing innovative products that meet current and anticipated market demands. One key focus area is on providing solutions for long-term, but potentially difficult, delivery systems such as oil dispersions (OD).  Based on its ability to adjust viscosity and stabilize the formulation by reducing separation and sedimentation, the rheology modifier is an essential component in any OD formulation

North America Rheology Modifiers Market Scope

The North America rheology modifiers market is segmented on the basis of type, distribution channel, application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Organic
• Inorganic

Distribution Channel

• Direct
• Indirect

Application

• Paints & Coatings
• Inks
• Personal Care and Cosmetics
• Adhesives & Sealants
• Textiles
• Home Care
• Pharmaceuticals
• Construction
• Pulp & Paper
• Others

North America Rheology Modifiers Market Regional Analysis/Insights

The North America rheology modifiers market is analysed and market size insights and trends are provided by country, type, price range, application as referenced above.

The countries covered in the North America rheology modifiers market report are U.S., Canada, and Mexico.

U.S. is expected to dominate the rheology modifiers market because of the increasing demand for personal care products in the market.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends, and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, the impact of domestic tariffs, and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and North America Rheology Modifiers Market Share Analysis

The North America rheology modifiers market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width, and breadth, application dominance. The above data points provided are only related to the companies' focus related to the North America rheology modifiers market.

Some of the major players operating in the North America rheology modifiers market are:

• BASF SE( Germany)
• AkzoNobel ( Netherlands)
• Arkema (France)
• Elementis (UK)
• Croda International (UK)
• Evonik Industries (Germany)
• DOW (U.S.)
• Altana (Germany)
• DuPont (U.S.)
• Clariant AG (Switzerland)
• Cargill (U.S.)
• Eastman Chemical Company (U.S.)
• PPG Industries (U.S.)

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