Product Launch (Blog)

Dec, 14 2023

Exploring Nature's Bounty: A Fascinating Journey into Agritourism's Blend of Agriculture, Travel, and Culture

The global agritourism market refers to the intersection of agriculture and tourism, where travelers engage in farm-based activities, rural experiences, and cultural immersion. This burgeoning industry capitalizes on the growing demand for authentic and unique travel experiences, fostering a connection between urban dwellers and agricultural life. Agritourism destinations often offer activities such as farm tours, harvesting experiences, and culinary adventures that showcase local produce.  Additionally, the appeal lies in the opportunity to escape urban life, reconnect with nature, and gain insight into traditional farming practices.

Data Bridge Market Research analyses that the Global Agritourism Market was valued at USD 5.73 billion and is expected to reach the value of USD 8.21 billion by the year 2029, at a CAGR of 5.30% during the forecast period of 2022 to 2029.

" Rapid growth in social media tools drives the market growth"

The agritourism market is experiencing rapid growth due to the surge in social media tools. These platforms enhance client engagement and information dissemination. The escalating popularity of online bookings is a key driver, propelling the market's expansion during the forecast period. As more agricultural destinations leverage social media for outreach and promotion, the seamless integration of online booking systems contributes significantly to the industry's upward trajectory, facilitating easier access and participation for travelers seeking enriching agritourism experiences.

What restraints the growth of the global agritourism market?

" Shifting policies hamper the market growth"

Shifts in national policies exert a notable restraint on the global agritourism market. Changes in regulations and policies can disrupt established agritourism initiatives, creating uncertainties for businesses operating in the sector. The evolving policy landscape introduces challenges related to compliance, operational procedures, and overall business viability. These uncertainties, stemming from changing national policies, adversely impact the stability and growth potential of the agritourism market, hindering its development and expansion.

Segmentation: Global Agritourism Market

The global agritourism market is segmented on the basis of activity and sales channel.

  • On the basis activity, the global agritourism market is segmented into on-farm sales, outdoor recreation, agritainment, educational tourism, accommodation, and others
  • On the basis of sales channel, the global agritourism market  is segmented into travel agents, and direct

Regional Insights: North America dominates the Global Agritourism Market

North America dominates the global agritourism market, propelled by the region's rapid expansion of the tourism industry. The province's robust tourism sector fosters the growth of agritourism, as visitors seek authentic and immersive experiences in agricultural settings. This dominance positions North America as a key player, capitalizing on the convergence of travel enthusiasts and the allure of farm-based activities within the continent.

Asia-Pacific is expected to dominate the global agritourism market, experiencing the highest growth percentage during the forecast period. This surge is attributed to escalating infrastructural development activities, indicating a region poised for substantial expansion in agritourism offerings and experiences.

To know more about the study, visit https://www.databridgemarketresearch.com/reports/global-agritourism-market

The Prominent Key Players Operating in the Global Agritourism Market Include:

  • Liberty Hill Farm (U.S.)
  • Blackberry Farm LLC. (U.S.)
  • Willow-Witt Ranch (U.S.)
  • Monteillet Fromagerie (U.S.)
  • The Inn at Valley Farms (U.S.)
  • Harvest Fresh Farms (U.S.)
  • Wheatacre Hall Barns (U.K.) 
  • Orange Grove by Totalstay (South Africa)
  • Quadrant Australia (Australia)
  • Select Holidays (Canada)
  • Expedia Inc. (U.S.)
  • Booking Holdings Inc. (U.S.)
  • China Travel (Beijing)
  • BCD Group (Netherlands)
  • Travel Leaders Group (U.S.)
  • Butterfield and Robinson (Canada)

Above are the key players covered in the report, to know about more and exhaustive list of global agritourism market companies, contact: https://www.databridgemarketresearch.com/contact

Research Methodology: Global Agritourism Market

Data collection and base year analysis are done using data collection modules with large sample sizes. The market data is analyzed and estimated using market statistical and coherent models. In addition, market share analysis and key trend analysis are the major success factors in the market report. The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Company Market Share Analysis, Standards of Measurement, global vs Regional and Vendor Share Analysis. Please request analyst call in case of further inquiry.


Client Testimonials