U.S. Personalized Dietary Supplements Market to 2032
Overview
The U.S. Personalized Dietary Supplements Market is expected to reach a 11.21 USD Billion by 2032 and is projected to grow at a CAGR of 12.77% from 2025 to 2032.
Revenue, 2024 (USD Billion)
3.51
Forecast, 2032 (USD Billion)
11.21
CAGR, 2024 - 2032
12.77%
Report Coverage
U.S.
U.S. Personalized Dietary Supplements Market 2018-2032 USD Billion
U.S. Personalized Dietary Supplements Market, Key Findings (2025-2032)
Market Growth and Projections:
- Market Size (2024): 3.51 USD Billion
- Projected Market Size (2032): 11.21 USD Billion
- CAGR (2025-2032): 12.77%
Key Findings of U.S. Personalized Dietary Supplements Market
- The U.S. Personalized Dietary Supplements Market was valued at 3.51 USD Billion in 2024.
- The U.S. Personalized Dietary Supplements Market is likely to grow at a CAGR of 12.77% during the forecast period of 2024 to 2032.
- In 2024, the Largest segment Non-Store Retailers in Distribution Channel Segment accounted for the largest share of the market with a revenue of 2.37 USD Billion
- The fastest growing segment Vitamin Supplements in Type Segment grew Fastest with a CAGR of 14.78% during the forecast period from 2024 to 2032.
U.S. Personalized Dietary Supplements Market Scope
U.S. Personalized Dietary Supplements Market Segmentation & Scope
End Use
- Senior Citizens
- Children
- Adults
Distribution Channel
- Store Based Retailers
- Non-Store Retailers
Packaging Type
- Others
- Stick Packs
- Cartons
- Cans & Jars
- Blister Packs
- Bags & Pouches
- Bottles
Ingredient Type
- Botanicals
- Others
- Carotenoids
- Collagen
- Prebiotics
- Fatty Acids
- Probiotics
- Amino Acids
- Minerals
- Vitamins
Source
- Algae-Based
- Animal-Based
- Plant-Based
Technology
- 3D Printing
- Others
- Microbiome Testing
- Genetic Testing & AI
Dosage Form
- Tinctures
- Premixes
- Drinks/Shots
- Gummies & Jellies
- Powders
- Soft Gels
- Tablets
- Capsules
Product
- Single Compound Supplements
- Blended / Fortified Supplements
Price Range
- Super-Premium
- Regular
- Premium
Type
- Nail Health Supplements
- Others
- Chondroprotective Supplements
- Brain Health Supplements
- Hair Health Supplements
- Heart Health Supplements
- Skin Health Supplements
- Weight Management Supplements
- Sports Nutrition Supplements
- Digestive Health Supplements
- Immunity Supplements
- Probiotic Supplements
- Collagen Supplements
- General Well-Being Supplements
- Mineral Supplements
- Vitamin & Mineral Complexes/Blends
- Vitamin Supplements
U.S. Personalized Dietary Supplements Market Data Coverage Insights
| Study Period | 2024-2032 |
| Base Year | 2025 |
| Unit | Revenue in USD Billion |
| Market Value in 2024 | 3.51 USD Billion |
| Market Value in 2032 | 11.21 USD Billion |
| CAGR (2025-2032) | 12.77% |
| Historic Data | 2016-2023 |
| Market Segments Covered | End Use,Distribution Channel,Packaging Type,Ingredient Type,Source,Technology,Dosage Form,Product,Price Range,Type |
Regional Insights:
-
Leading Market (2024-2032): U.S., leading in terms of revenue 3.51 USD Billion in 2024
- Key Country: U.S., leading in terms of revenue with value of 3,512.39 USD Million in 2024.
Segments and Scope
-
U.S. Personalized Dietary Supplements Market to 2032, By End Use
- Adults is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 2.16 USD Billion in the year 2024.
- Children is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 12.66 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Distribution Channel
- Non-Store Retailers is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 2.37 USD Billion in the year 2024.
- Non-Store Retailers is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 13.13 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Packaging Type
- Bottles is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 1.35 USD Billion in the year 2024.
- Bottles is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 13.06 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Ingredient Type
- Vitamins is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 1.05 USD Billion in the year 2024.
- Vitamins is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 13.29 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Source
- Plant-Based is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 1.67 USD Billion in the year 2024.
- Plant-Based is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 13.35 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Technology
- Genetic Testing & AI is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 1.57 USD Billion in the year 2024.
- Genetic Testing & AI is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 13.37 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Dosage Form
- Capsules is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 983.54 USD Billion in the year 2024.
- Drinks/Shots is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 13.40 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Product
- Blended / Fortified Supplements is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 2.34 USD Billion in the year 2024.
- Blended / Fortified Supplements is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 12.98 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Price Range
- Premium is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 1.73 USD Billion in the year 2024.
- Super-Premium is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 12.88 % in forecast period 2025-2032.
-
U.S. Personalized Dietary Supplements Market to 2032, By Type
- Vitamin Supplements is the largest segment in U.S. Personalized Dietary Supplements Market to 2032 with a revenue of 589.13 USD Billion in the year 2024.
- Vitamin Supplements is the Fastest growing segment in U.S. Personalized Dietary Supplements Market to 2032 with a Growth rate of 14.78 % in forecast period 2025-2032.
U.S. Personalized Dietary Supplements Market Company Share Analysis
| Company Name |
|
||
| Nestlé Health Science | |||
| Herbalife International of America, Inc. | |||
| Symrise | |||
| Amway Corp. | |||
| dsm-firmenich | |||
U.S. Personalized Dietary Supplements Market Geographical Sales Distribution, 2018-2032 USD Billion
U.S. Personalized Dietary Supplements Market Company Profiling
Industry Related Reports
Frequently Asked Questions
The U.S. Personalized Dietary Supplements Market is segmented based on Segmentation End Use,Distribution Channel,Packaging Type,Ingredient Type,Source,Technology,Dosage Form,Product,Price Range,Type.
U.S. Personalized Dietary Supplements Market was valued at USD 3.51(Revenue in USD Billion) in 2025.
U.S. Personalized Dietary Supplements Market is projected to grow at a CAGR of 12.77% during the forecast period of 2024 to 2032.
The Non-Store Retailers segment is expected to dominate the U.S. Personalized Dietary Supplements Market, holding a largest market share of 2.37 USD Billion in 2024
U.S. Personalized Dietary Supplements Market Scope
U.S. Personalized Dietary Supplements Market Segmentation & Scope
End Use
- Senior Citizens
- Children
- Adults
Distribution Channel
- Store Based Retailers
- Non-Store Retailers
Packaging Type
- Others
- Stick Packs
- Cartons
- Cans & Jars
- Blister Packs
- Bags & Pouches
- Bottles
Ingredient Type
- Botanicals
- Others
- Carotenoids
- Collagen
- Prebiotics
- Fatty Acids
- Probiotics
- Amino Acids
- Minerals
- Vitamins
Source
- Algae-Based
- Animal-Based
- Plant-Based
Technology
- 3D Printing
- Others
- Microbiome Testing
- Genetic Testing & AI
Dosage Form
- Tinctures
- Premixes
- Drinks/Shots
- Gummies & Jellies
- Powders
- Soft Gels
- Tablets
- Capsules
Product
- Single Compound Supplements
- Blended / Fortified Supplements
Price Range
- Super-Premium
- Regular
- Premium
Type
- Nail Health Supplements
- Others
- Chondroprotective Supplements
- Brain Health Supplements
- Hair Health Supplements
- Heart Health Supplements
- Skin Health Supplements
- Weight Management Supplements
- Sports Nutrition Supplements
- Digestive Health Supplements
- Immunity Supplements
- Probiotic Supplements
- Collagen Supplements
- General Well-Being Supplements
- Mineral Supplements
- Vitamin & Mineral Complexes/Blends
- Vitamin Supplements
Frequently Asked Questions
The U.S. Personalized Dietary Supplements Market is segmented based on Segmentation End Use,Distribution Channel,Packaging Type,Ingredient Type,Source,Technology,Dosage Form,Product,Price Range,Type.
U.S. Personalized Dietary Supplements Market was valued at USD 3.51(Revenue in USD Billion) in 2025.
U.S. Personalized Dietary Supplements Market is projected to grow at a CAGR of 12.77% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Personalized Dietary Supplements Market for final year is USD 11.21 (USD Billion).
U.S. Personalized Dietary Supplements Market Company Profiling
Frequently Asked Questions
The U.S. Personalized Dietary Supplements Market is segmented based on Segmentation End Use,Distribution Channel,Packaging Type,Ingredient Type,Source,Technology,Dosage Form,Product,Price Range,Type.
U.S. Personalized Dietary Supplements Market was valued at USD 3.51(Revenue in USD Billion) in 2025.
U.S. Personalized Dietary Supplements Market is projected to grow at a CAGR of 12.77% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Personalized Dietary Supplements Market for final year is USD 11.21 (USD Billion).
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