U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032

Overview

The U.S. Ready-to-Drink (RTD) Protein Beverages Market is expected to reach a 720.34 USD Million by 2032 and is projected to grow at a CAGR of 8.61% from 2025 to 2032.

Revenue, 2024 (USD Million)
429.49
Forecast, 2032 (USD Million)
720.34
CAGR, 2024 - 2032
8.61%
Report Coverage
U.S.

U.S. Ready-to-Drink (RTD) Protein Beverages Market 2018-2032 USD Million

U.S. Ready-to-Drink (RTD) Protein Beverages Market, Key Findings (2025-2032)

Market Growth and Projections:

  • Market Size (2024): 429.49 USD Million
  • Projected Market Size (2032): 720.34 USD Million
  • CAGR (2025-2032): 8.61%

Key Findings of U.S. Ready-to-Drink (RTD) Protein Beverages Market

  • The U.S. Ready-to-Drink (RTD) Protein Beverages Market was valued at 429.49 USD Million in 2024.
  • The U.S. Ready-to-Drink (RTD) Protein Beverages Market is likely to grow at a CAGR of 8.61% during the forecast period of 2024 to 2032.
  • In 2024, the Largest segment Low Calories in Calorie Count Segment accounted for the largest share of the market with a revenue of 277.61 USD Million
  • The fastest growing segment Mixed Fruit in Flavor Segment grew Fastest with a CAGR of 11.70% during the forecast period from 2024 to 2032.

U.S. Ready-to-Drink (RTD) Protein Beverages Market Scope

U.S. Ready-to-Drink (RTD) Protein Beverages Market Segmentation & Scope
Distribution Channel
  • Non-Store Retailers
  • Store Based Retailers
Packaging Size
  • Less than 100 ml
  • 101-200 ml
  • More than 500 ml
  • 401-500 ml
  • 201-300 ml
  • 301-400 ml
Packaging Type
  • Cans
  • Cartons
  • Bottles
Flavor
  • Alvera
  • Herbal
  • Cherry
  • Green Apple
  • Mocha
  • Fruit Punch
  • Blueberry
  • Watermelon
  • Orange
  • Original/Regular
  • Raspberry
  • Others
  • Pineapple
  • Lemon
  • Mixed Fruit
  • Strawberry
  • Mango
Source
  • Plant-Based
  • Animal-Based
Sugar Count
  • High Sugar
  • Zero Sugar
  • Low Sugar
Claim
  • Others
  • Fat Free
  • Non-GMO
  • All of the Above Claims
  • Gluten Free
  • Preservatives Free
Consumers
  • Regular Consumer
  • Athletes
  • Gym Enthusiast
Calorie Count
  • High Calories
  • Zero Calorie
  • Low Calories
Product
  • Others
  • Clinical Beverages
  • Weight Management Beverages
  • Juice Beverages
  • Energy Beverages
  • Plant-Based Milk Beverages
  • Protein Shakes

U.S. Ready-to-Drink (RTD) Protein Beverages Market Data Coverage Insights

Study Period 2024-2032
Base Year 2020
Unit Revenue in USD Million
Market Value in 2024 429.49 USD Million
Market Value in 2032 720.34 USD Million
CAGR (2025-2032) 8.61%
Historic Data 2016-2023
Market Segments Covered Distribution Channel,Packaging Size,Packaging Type,Flavor,Source,Sugar Count,Claim,Consumers,Calorie Count,Product

Regional Insights:

  • Leading Market (2024-2032): U.S., leading in terms of revenue 429.49 USD Million in 2024
    • Key Country: U.S., leading in terms of revenue with value of 429.49 USD Million in 2024.

Segments and Scope

  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Distribution Channel
    • Store Based Retailers is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 267.52 USD Million in the year 2024.
    • Non-Store Retailers is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 8.27 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Packaging Size
    • 301-400 ml is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 147.88 USD Million in the year 2024.
    • 301-400 ml is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 9.26 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Packaging Type
    • Bottles is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 186.41 USD Million in the year 2024.
    • Bottles is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 9.03 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Flavor
    • Mango is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 68.84 USD Million in the year 2024.
    • Mixed Fruit is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 11.27 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Source
    • Animal-Based is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 247.17 USD Million in the year 2024.
    • Plant-Based is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 7.77 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Sugar Count
    • Low Sugar is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 211.17 USD Million in the year 2024.
    • Zero Sugar is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 8.49 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Claim
    • Preservatives Free is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 132.11 USD Million in the year 2024.
    • All of the Above Claims is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 8.14 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Consumers
    • Gym Enthusiast is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 223.07 USD Million in the year 2024.
    • Athletes is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 8.51 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Calorie Count
    • Low Calories is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 277.61 USD Million in the year 2024.
    • Zero Calorie is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 8.42 % in forecast period 2025-2032.
  • U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032, By Product
    • Protein Shakes is the largest segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a revenue of 144.89 USD Million in the year 2024.
    • Plant-Based Milk Beverages is the Fastest growing segment in U.S. Ready-to-Drink (RTD) Protein Beverages Market to 2032 with a Growth rate of 8.82 % in forecast period 2025-2032.

U.S. Ready-to-Drink (RTD) Protein Beverages Market Company Share Analysis

 
Company Name Company Share Analysis
Nestlé
Abbott
PepsiCo
BELLRING BRANDS, INC.
Bolthouse Farms, Inc.
U.S. Ready-to-Drink (RTD) Protein Beverages Market Company Share Analysis

U.S. Ready-to-Drink (RTD) Protein Beverages Market Geographical Sales Distribution, 2018-2032 USD Million

U.S. Ready-to-Drink (RTD) Protein Beverages Market Geographical Sales Distribution, 2018-2032 USD Million

U.S. Ready-to-Drink (RTD) Protein Beverages Market Company Profiling

U.S. Ready-to-Drink (RTD) Protein Beverages Market Company Profiling
Frequently Asked Questions
The U.S. Ready-to-Drink (RTD) Protein Beverages Market is segmented based on Segmentation Distribution Channel,Packaging Size,Packaging Type,Flavor,Source,Sugar Count,Claim,Consumers,Calorie Count,Product.
U.S. Ready-to-Drink (RTD) Protein Beverages Market was valued at USD 429.49(Revenue in USD Million) in 2020.
U.S. Ready-to-Drink (RTD) Protein Beverages Market is projected to grow at a CAGR of 8.61% during the forecast period of 2024 to 2032.
The Low Calories segment is expected to dominate the U.S. Ready-to-Drink (RTD) Protein Beverages Market, holding a largest market share of 277.61 USD Million in 2024

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U.S. Ready-to-Drink (RTD) Protein Beverages Market Scope

U.S. Ready-to-Drink (RTD) Protein Beverages Market Segmentation & Scope
Distribution Channel
  • Non-Store Retailers
  • Store Based Retailers
Packaging Size
  • Less than 100 ml
  • 101-200 ml
  • More than 500 ml
  • 401-500 ml
  • 201-300 ml
  • 301-400 ml
Packaging Type
  • Cans
  • Cartons
  • Bottles
Flavor
  • Alvera
  • Herbal
  • Cherry
  • Green Apple
  • Mocha
  • Fruit Punch
  • Blueberry
  • Watermelon
  • Orange
  • Original/Regular
  • Raspberry
  • Others
  • Pineapple
  • Lemon
  • Mixed Fruit
  • Strawberry
  • Mango
Source
  • Plant-Based
  • Animal-Based
Sugar Count
  • High Sugar
  • Zero Sugar
  • Low Sugar
Claim
  • Others
  • Fat Free
  • Non-GMO
  • All of the Above Claims
  • Gluten Free
  • Preservatives Free
Consumers
  • Regular Consumer
  • Athletes
  • Gym Enthusiast
Calorie Count
  • High Calories
  • Zero Calorie
  • Low Calories
Product
  • Others
  • Clinical Beverages
  • Weight Management Beverages
  • Juice Beverages
  • Energy Beverages
  • Plant-Based Milk Beverages
  • Protein Shakes
Frequently Asked Questions
The U.S. Ready-to-Drink (RTD) Protein Beverages Market is segmented based on Segmentation Distribution Channel,Packaging Size,Packaging Type,Flavor,Source,Sugar Count,Claim,Consumers,Calorie Count,Product.
U.S. Ready-to-Drink (RTD) Protein Beverages Market was valued at USD 429.49(Revenue in USD Million) in 2020.
U.S. Ready-to-Drink (RTD) Protein Beverages Market is projected to grow at a CAGR of 8.61% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Ready-to-Drink (RTD) Protein Beverages Market for final year is USD 720.34 (USD Million).

U.S. Ready-to-Drink (RTD) Protein Beverages Market Company Profiling

U.S. Ready-to-Drink (RTD) Protein Beverages Market Company Profiling
Frequently Asked Questions
The U.S. Ready-to-Drink (RTD) Protein Beverages Market is segmented based on Segmentation Distribution Channel,Packaging Size,Packaging Type,Flavor,Source,Sugar Count,Claim,Consumers,Calorie Count,Product.
U.S. Ready-to-Drink (RTD) Protein Beverages Market was valued at USD 429.49(Revenue in USD Million) in 2020.
U.S. Ready-to-Drink (RTD) Protein Beverages Market is projected to grow at a CAGR of 8.61% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Ready-to-Drink (RTD) Protein Beverages Market for final year is USD 720.34 (USD Million).

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