Croda International Plc, Evonik Industries AG and Dow are Dominating the Global Rheology Modifiers Market in 2019

Global Rheology Modifiers Market is expected to grow with a CAGR of 4.8% in the forecast period of 2020 to 2027. The years considered for study are as mentioned below.

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Global rheology modifiers market is a highly consolidated market, which includes specific number of key players as well as local players. The market has witnessed increased strategic developments owing to favourable market scenario.

The major players dealing in global rheology modifiers market are introducing strong range of product portfolio. This helped companies to maximize the sales with enhanced product portfolio. For instance, in September 2019, Ashland decided to widen its product portfolio with the launch of the Aquaflow NMS-460E. The product is highly used in the deco paints and wood coatings. This development has helped the company to increase revenue.

Croda International Plc is the dominating in the market and the other players include ALTANA AG, Evonik Industries AG, BASF SE, Clariant, Ashland, Dow, Arkema, Cargill, Incorporated., The Lubrizol Corporation (A Subsidiary of Berkshire Hathaway), SNF Holding Company, Mallard Creek Polymers, Wanhua Chemical Group Co., Ltd., DuPont, Nouryon, Eastman Chemical Company, PPG Industries, Inc., ELEMENTIS PLC., The Euclid Chemical Company (A Subsidiary of RPM International) and Solvay among other domestic and global players.

Rheology Modifiers MarketCroda International Plc

Croda International Plc headquartered in East Yorkshire, U.K. which was founded in 1925 as public owner ship. The company is engaged in the manufacturing of products for personal care, life sciences which include crop care and health care, performance technologies which include coatings and polymers, geo technologies, home care, lubricants and polymer additives. The company have business segment personal care, life sciences, performance technologies and industrial chemicals in which performance technology is our focused category. The company have wide product category corrosion inhibitors, dispersants, plasticisers, surface modifiers and rheology modifiers out of which our focused product category is rheology modifiers. The company has approximately 4,580 employees (As on 2019).

The company has wide global presence across the globe such as Asia-Pacific, Europe, North America, South America and Middle East and Africa. In addition to it, the company also generates its revenue from the various subsidiary companies such as Uniqema (U.K.). Sederma S.A. (U.K.), Croda GmbH (Germany), Croda India Company Private Limited (India), IonPhasE Oy (Finland), Croda France SAS (France) and Croda Oil and Gas (Baku) among others.

For instance,

  • In January 2019, Croda International Plc launched 15 biopolymers to expand portfolio of halal certified ingredients. Halal-compliant range consists of surfactants, emollients, fatty acids and alcohols, humectants, inorganic UV filters, lanolin and derivatives, rheology modifiers, gelling agents, specialty blends and bases, specialty cationic compounds, active ingredients as well as botanical extracts. This development helps the company to increase revenue and product portfolio.

Evonik Industries AG

Evonik Industries AG is headquartered in Essen, Germany and it was founded in 2007. The company is engaged in manufacturing of specialty chemicals for automotive and plastics industry. The company have business segment resource efficiency, nutrition & care, performance materials, and services out of which the focused category is performance materials. The company offers wide range of product categories such as products in the web, search our product, industry terms. The company has approximately 32,000 employees (As of December, 2019).

The company has presence in an Asia, North America, Europe, Australia/Oceania, South America, Africa and Middle East with its various subsidiaries such as Evonik Degussa GmbH (Germany), Evonik (Thailand) Ltd. (Thailand), Evonik Australia Pty Ltd (Australia), and Evonik (Canada) among others.

For instance,

  • In March 2017, Evonik Industries AG launched a new product named ANTIL 500 Pellets which is used in personal care products for cleansing formulations. The launch of new product has helped the company to widen its product portfolio thereby increasing its revenue.


Dow is headquartered in Michigan, U.S. and founded in 1897 as public ownership. The company is engaged in the manufacturing of chemicals products which are innovative and used in the various industries for the production of finished goods. The company have business segment packaging & specialty plastics (hydrocarbons & energy, packaging and specialty plastics), industrial intermediates & infrastructure (industrial solutions, polyurethanes & construction chemicals and others) and performance materials & coatings (coatings & performance monomers and consumer solutions) out of which focused business segment is performance materials & coatings (coatings & performance monomers). The company has product category which are agriculture, feed and animal care, automotive and transportation, beauty and personal care, building, construction and infrastructure, chemical manufacturing and industrial, consumer goods and appliances, electronics, films, tapes and release liners, food and beverage, healthcare and hygiene, home care, industrial and institutional cleaning, oil, gas and mining, packaging, paints, inks and coatings, power, water and telecommunications, pulp and paper and textiles, and leather and nonwovens out of which paints, inks and coatings is market focused segment. The company has approximately 36,500 employees (As of December, 2019).

The company has wide global presence in North America, Europe, Asia-Pacific, Latin America, Middle East and Africa. The company also earn from several subsidies such as Rohm and Haas (U.S.), Dow Corning (U.S.), Dow Chemical Korea Ltd (Korea), Dow Holdings LLC (U.S.), ANGUS Chemical Company (U.S.), Chemars III LLC (U.S.), and Dow Deutschland Inc (U.S.) among others.

For instance,

  • In April 2018, Dow took part in cosmetics global 2018 exhibition. The company showcased its cosmetics and personal care products which included rheology modifiers. This development has helped the company to increase the revenue.