Global Infant Dietary Supplements Market – Industry Trends and Forecast to 2029

Infant Dietary Supplements Market Analysis and Size

Parents expect the highest levels of safety and quality in infant nutrition. Key market players are constantly reformulating products to appeal to both parents and infants. Over the forecast period, the growing working-women population and the organised retail market, particularly in developing economies, are expected to drive infant dietary supplements market growth.

Data Bridge Market Research analyses that the infant dietary supplements market was valued at USD 43.27 billion in 2021 and is expected to reach the value of USD 127.83 billion by 2029, at a CAGR of 14.50% during the forecast period of 2022 to 2029. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Infant Dietary Supplements Market Scope and Segmentation

Market Definition

Infant dietary supplements are supplements that are primarily intended for infants and contain multi-mineral and multivitamins. It aids in the development of infant immunity, which increases its demand in the global market. Infant dietary supplements contain minerals, vitamins, omega-3 fatty acids, proteins, and other nutrients that help consumers meet their nutritional needs while also promoting infant growth, strength, and immunity.

Infant Dietary Supplements Market Dynamics

Drivers

• rising incidence of nutrition deficiency in infants

The rising cases of nutritional deficiency due to malnutrition among infants and children is a critical factor escalating market growth, as is the rising promising solution to children suffering from nutritional deficiencies, rising favourable government initiatives to address health concerns arising from vitamin A deficiency in children, particularly in developing countries, rising demand for herbal supplements are the factors influencing the growth of the global infant dietary supplements market.

• Rising penetration of e-commerce channels is broadening consumer base

The market benefits from the rapid expansion of the online channel as well as the spread of other retail channels. Companies are funding R&D activities and opening new sales channels in order to reach a diverse and broad set of customers. The vast majority of supplement product sales have been concentrated in mass merchandisers such as supermarkets and specialty retailers. The increasing popularity of online retail has expanded the scope of infant dietary supplement sales.

Opportunity

Rising R&D activities and increasing modernization in new products on the market will create new opportunities for the infant dietary supplements market during the forecast period.

Restraints

Rising supplement prices and an increase in the number of substitutes are the major factors acting as restraints, and will further challenge the infant dietary supplements market during the forecast period.

This infant dietary supplements market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the infant dietary supplements market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

COVID-19 Impact on Infant Dietary Supplements Market

The COVID-19 pandemics have increased demand for infant dietary supplements. Consumers' desire to support their bodies, improve their immune health, and reduce anxiety has increased. The retail store is closed, so online channels are used to meet the requirements of the customers. The manufacturers are facing problems regarding raw material supply with the growing demand. Companies are taking preventive measures to meet the consumers' requirements and also ensuring workers' safety.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Infant Dietary Supplements Market Scope

The infant dietary supplements market is segmented on the basis of ingredient, application, form, and sales channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Ingredient

• Vitamins
• Botanicals
• Minerals
• Proteins & Amino Acids
• Fibers & Specialty Carbohydrates
• Omega Fatty Acids
• Others

Application

• Energy & Weight Management
• General Health
• Bone & Joint Health
• Gastrointestinal Health
• Immunity
• Cardiac Health
• Diabetes
• Anti-Cancer
• Others

Form

• Tablets
• Capsules
• Soft gels
• Powders
• Gummies
• Liquids
• Others

Sales channel

• Health and Beauty Stores
• Pharmacies and Drug Stores
• Direct Selling
• E-Commerce
• Hypermarkets/Supermarkets

Infant Dietary Supplements Market Regional Analysis/Insights

The infant dietary supplements market is analysed and market size insights and trends are provided by country, ingredients, application, form, and sales channel as referenced above.

The countries covered in the infant dietary supplements market report are U.S., Canada and Mexico in North America, Germany, Sweden, Poland, Denmark, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America dominates the infant dietary supplement market because of the growing population suffering from vitamin deficiency. Europe is expected to lead the infant dietary supplements market in terms of growth, owing to rising favourable government initiatives to address health concerns associated with vitamin A deficiency in children, particularly in developing countries, rising demand for herbal supplements, and rising online sales of infant dietary supplements in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Infant Dietary Supplements Market Share Analysis

The infant dietary supplements market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to infant dietary supplements market.

Some of the major players operating in the infant dietary supplements market are:

• Abbott (U.S.)
• BABY GOURMET (Canada)
• Bellamy's Organic (Australia)
• Danone SA (France)
• Royal FrieslandCampina (Netherlands)
• Reckitt Benckiser Group Plc (U.K.)
• Nestlé SA (Switzerland)
• Perrigo Company Plc (Ireland)
• Parent's Choice Infant Formula (U.S.)
• The Kraft Heinz Company (U.S.)
• Meiji Holdings Co. Ltd. (Japan)
• Beingmate Global (China)
• Synutra Inc. (U.S.)
• Glanbia Plc (Ireland)
• DANA DAIRY GROUP  (Switzerland)

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