Global Playout Automation and Channel-In-A-Box Market – Industry Trends and Forecast to 2030

Global Playout Automation and Channel-In-A-Box Market, By End-Users (Playout Automation, Channel-In-A-Box, National Broadcasters, International Broadcaster), Application (Entertainment, News, Sports, Cartoons & Lifestyle), Channel Type (Single Channel, Multiple Channel, Others), Components (Playout Automation, Servers, Character Generators, Logo Inserters, Channel-In-A-Box, Servers, Others), Operation (Video and Image processing, Broadcasting, Graphics, Others) – Industry Trends and Forecast to 2030.

Playout Automation and Channel-In-A-Box Market Analysis and Size

Global playout automation and channel-in-a-box market is expected to grow at a healthy growth rate due to increasing adoption of playout automation software and solutions, growing technological advancements and cost reduction. The broadcasters mainly focus on playout automation solutions and channel broadcastings to reduce power consumption and save costs. Furthermore, the increasing number of channels and fierce competition to improve channel presentation enhance the market growth.

Data Bridge Market Research analyses that the playout automation and channel-in-a-box market was valued at USD 17.09 million in 2022 and is expected to reach the value of USD 54.13 million by 2030, at a CAGR of 15.50% during the forecast period. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Playout Automation and Channel-In-A-Box Market Scope and Segmentation

Market Definition

Playout automation and channel-in-a-box technologies aid cutting, mixing, scheduling, ingesting, and SD to HD conversion and convey visual and content quality to the audience. With Channel-in-a-Box, you may import video, overlays, and advertisements, create content by inserting logos, and then play it before broadcasting to an audience on a set schedule. It also provides advertising billing to aid the broadcaster to make money. The term "channel-in-a-box" refers to a package with everything you require. Input interfaces for video intake, storage interfaces for obtaining relevant content, and output interfaces for playing out the final produced video, real-time video processing for digital video effects, and managing all payments and business operations.

Global Playout Automation and Channel-In-A-Box Market Dynamics

Drivers

• Rising demand of playout automation and channel-in-a-box in multiple areas

The demand for playout automation and channel-in-a-box increased in due to the quality of the channel presentation, technological advancements and develop operational efficiency of these solutions. Moreover, the news segment has held the largest share in the global market because of its dynamic nature of operation; wherein many activities are being performed concurrently. International broadcasters also use playout automation and channel-in-a-box due to fierce competition to develop channel presentations and an increasing number of channels. Thus, the Rising demand of playout automation and channel-in-a-box in multiple areas is anticipated to boost the market growth.

• High usage of playout automation and channel-in-a-box in radio and television

Playout automation and channel-in-a-box technologies are extensively used in television and radio to manage the quality and graphics of the content delivered to the viewers. The growing demand for economic ownership, simplicity of operations and advanced channel presentation are some significant factors expected to drive market growth in the forecast period.

Opportunities

• Technological advancements

The surging various technological advancements and other innovations by market players further provide numerous growth opportunities. For instance, the utilization of sonic features and quality for a more immersive experience is also aiding growth of the market. Consumers are expecting material and games in Ultra-High-Definition (UHD) and High-Definition (HD) from service providers, which will create ample opportunities for the market players in the targeted market.

• Growth and expansion of broadcasting industry

Significant growth and expansion in the broadcasting industry is one of the major factors that will create immense opportunities for market growth worldwide. Unlike conventional systems, modern playout automation and channel-in-a-box systems can seamlessly integrate routers, servers, mixers and content inserts to deliver important output.

Restraints

• High cost and lack of standard testing practices

The development of interactive playout automation and channel-in-a-box market, the broadcasters have shifted their focus towards advance channel broadcasting and playout solutions because it declines power consumption and overall costs. However, lack of knowledge about latest technologies and complex integration structures among end-users hinders market growth.

 This playout automation and channel-in-a-box market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the playout automation and channel-in-a-box market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Playout Automation and Channel-In-A-Box Market Scope

The playout automation and channel-in-a-box market is segmented based on the end-users, application, channel type, components and operation. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

End-Users

• Playout Automation
• Channel-In-A-Box
• National Broadcasters
• International Broadcaster

 Application

• Entertainment
• News
• Sports
• Cartoons & Lifestyle
• Channel Type
• Single Channel
• Multiple Channel
• Others

Components

• Playout Automation
• Servers
• Character Generators
• Logo Inserters
• Channel-In-A-Box
• Servers
• Others

 Operation

• Video and Image processing
• Broadcasting
• Graphics
• Others

Playout Automation and Channel-In-A-Box Market Regional Analysis/Insights

The playout automation and channel-in-a-box market is analyzed and market size insights and trends are provided by country, end-users, application, channel type, components and operation as referenced above.

The countries covered in the playout automation and channel-in-a-box market report are report  U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (M.E.A.) as a part of Middle East and Africa (M.E.A.), Brazil, Argentina and Rest of South America as part of South America.

North America dominates the playout automation and channel-in-a-box market in terms of revenue growth. The expansion of this sector in the United States can be related to the always growing research and development trend in playout automation and channel-in-a-box and other television broadcasting disciplines.

Asia-Pacific is projected to be the fastest developing region during the forecast period of 2023-2030. This is mainly due to the growing number of television viewers and growing demand for improved channel presentation.

 The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Playout Automation and Channel-In-A-Box Market Share Analysis

The playout automation and channel-in-a-box market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to Playout automation and channel-in-a-box market.

Some of the major players operating in the playout automation and channel-in-a-box market are:

• Anyware Video (France)
• Athenahealth, Inc. (U.S.)
• Aveco s.r.o., (Czechia)
• Axel Technologies Private Limited (India)
• Broadstream (U.S.)
• Evertz (Canada)
• Florical Systems (U.S.)
• Grass Valley Canada (Canada)
• Hardata (U.S.)
• Harmonic, (U.S.)
• Imagine Communications 9u.S.)
• LEIGHTRONIX, INC.(U.S.)
• Pixel  (U.K.)
• PlayBox Technology (UK) Ltd (U.K.)

Research Methodology: Global Playout Automation and Channel-In-A-Box Market

Data collection and base year analysis is done using data collection modules with large sample sizes. The stage includes the obtainment of market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analyzed and estimated using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.

The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.

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