- In March 2022, Unilever’s renowned brand Ben & Jerry’s expanded its plant-based product line by introducing two new vegan ice cream offerings: "Chocolate Milk and Cookies" and "Dirt Cake." These innovative additions align with the growing consumer demand for premium vegan alternatives, providing indulgent, creative flavors that uphold Ben & Jerry’s reputation for high-quality and inventive products. This strategic move is highly relevant to the global vegan ice-cream market, as it reflects the increasing trend of mainstream brands embracing plant-based options to cater to health-conscious consumers and those with dietary restrictions, further fueling market growth
- In April 2022, Little Red Rooster Ice Cream Company’s brand NadaMoo introduced a new dairy-free flavor: "Chocolate Chip Cookie Dough." This latest offering combines the beloved taste of traditional cookie dough with a rich, plant-based ice cream, catering to the increasing demand for sustainable and indulgent dessert options. This product launch is highly relevant to the global vegan ice-cream market, as it reflects the growing trend among consumers seeking dairy-free alternatives that do not compromise on flavor or quality
- In June 2021, Oatly announced the launch of its new line of vegan ice cream bars, which expanded to 3,000 stores across the U.S. These ice cream bars, crafted with an oat milk base and coated in a rich chocolate shell, are available in four flavors: Chocolate Fudge, Strawberry Swirl, Salted Caramel, and Vanilla, catering to a wide range of dairy-free dessert preferences. This launch is particularly significant in the context of the global vegan ice-cream market, as it highlights the increasing consumer demand for plant-based dessert options that deliver both indulgence and sustainability
- In February 2024, Unilever announced a shift in its approach to reformulating Ben & Jerry’s dairy-free ice cream products. After experimenting with almond and sunflower bases for its vegan offerings, the company is now exploring new alternatives to enhance the flavor and texture of its plant-based ice creams. This strategic pivot represents a significant change for the popular brand, which has long been committed to expanding its plant-based options. The launch of these reformulated products is highly relevant to the global vegan ice-cream market, as it highlights the increasing emphasis on delivering high-quality, indulgent plant-based options that meet evolving consumer expectations
- In August 2023, sweet lupin, a centuries-old bean, is experiencing a resurgence in Canada as a key ingredient in high-protein, plant-based foods. This ancient legume is now being utilized to create a vegan version of soft-serve ice cream, which is being offered at a popular ice cream stand in Winnipeg. This development is highly relevant to the global vegan ice-cream market, as it highlights the growing trend of innovation in plant-based ingredients
