The fish sauce market has witnessed significant growth and popularity due to its extensive use in cooking. With a strong presence in Southeast Asian cuisines such as Thai, Vietnamese, and Filipino, fish sauce adds depth, umami, and a distinctive savory taste to various dishes. Increasing culinary exploration, the rise of multicultural food trends, and the growing popularity of Asian cuisines contribute to expanding the fish sauce market, presenting opportunities for manufacturers to cater to diverse consumer preferences.
According to Data Bridge Market Research, the Global Fish Sauce Market was growing at a value of USD 15.38 billion in 2021 and is expected to reach the value of USD 20.79 billion by 2029, at a CAGR of 3.84% during the forecast period of 2022-2029.
“The rising demand for natural and healthy flavor drive the market”
The rising demand for natural and healthy flavor enhancers drives the global fish sauce market. As consumers increasingly prioritize clean labels and natural ingredients, fish sauce gains prominence as a natural and healthy alternative to artificial flavor enhancers. Its unique umami flavor profile, derived from the natural fermentation, appeals to health-conscious individuals seeking authentic and flavorful ingredients. The preference for clean-label products, free from artificial additives and preservatives, fuels the demand for fish sauce as a natural flavoring agent. This consumer trend drives the growth of the global fish sauce market as it aligns with the increasing demand for natural and healthy food options.
What restraints the growth of the global fish sauce market?
“The limited availability of raw materials”
The limited availability of raw materials is a significant restraint on the global fish sauce market. Fish sauce production depends on specific fish species, and the declining fish stocks present challenges in sourcing a consistent and sustainable supply of raw materials. Overfishing, habitat degradation, and environmental concerns impact fish populations, leading to potential shortages and increased costs. Limited availability can result in price volatility, affecting production volumes and overall market stability. Manufacturers may face difficulties in meeting consumer demand and maintaining product quality, which can hinder the growth and expansion of the global fish sauce market.
Segmentation: Global Fish Sauce Market
The fish sauce market is segmented on the basis of product type, composition, application and distribution channel.
- On the basis of type, the fish sauce market is segmented into Korean fish sauce, Japanese fish sauce, Southeast Asian fish sauce, western fish sauce, others.
- On the basis of composition, the fish sauce market is segmented into basic, premium.
- 根據應用，魚露市場分為家庭用途、餐廳用途和食品業。
- 根據分銷管道，魚露市場分為超市和大賣場、便利商店、專賣店、線上零售商。
區域洞察：北美可望主導全球魚露市場
由於多種因素，北美在魚露市場佔據領先地位。消費者對亞洲美食和風味的需求不斷增長，推動了魚露在該地區越來越受歡迎。此外，蓬勃發展的餐飲和食品服務業也促進了對魚露作為各種菜餚必不可少的配料的需求，進一步增強了北美市場的主導地位。
預計 2022 年至 2029 年，亞太地區的魚露市場將大幅成長。魚露在不同美食中的日益普及，尤其是在中國和日本等國家，是主要驅動因素。此外，該地區可支配收入水準的提高和快速的城市化也促進了對魚露作為增味劑的需求不斷增長，從而推動了市場成長。
要了解有關該研究的更多信息，請訪問：https://www.databridgemarketresearch.com/reports/global-fish-sauce-market
全球魚露市場的最新發展
- 2016 年，Masan 邁出大膽的一步，將 Chin-Su Yod Thong 魚露引入泰國市場。泰國以其傳統魚露產業而聞名，並向世界各地出口各種魚露產品，因此泰國的這一舉動十分大膽。 Masan 的進入旨在佔領市場份額並與當地知名品牌競爭。
- 2018年，雀巢在越南推出美極魚露產品，首次進軍全球魚露市場。這是雀巢首次進軍魚露產業。此舉具有戰略意義，因為越南是魚露的重要消費國和生產國。雀巢旨在打入這個市場並利用其品牌知名度來吸引消費者。
全球魚露市場的主要參與者包括：
- 唐尚夏有限公司（泰國）
- 馬山集團（越南）
- ThaiPreeda集團（泰國）
- 汕頭市海茂食品廠有限公司 (中國)
- 泰國張德盛魚露廠有限公司
- 泰國魚露工廠（魷魚品牌）有限公司（泰國）
- 羅勇魚露工業股份有限公司（泰國）
- Pichai Fish Sauce Co. Ltd（泰國）
- Halcyon Proteins（澳洲）
- 越南興盛有限公司
以上是報告中涉及的關鍵參與者，要了解更多全球魚露市場公司聯絡方式的詳盡列表，請訪問 https://www.databridgemarketresearch.com/contact
研究方法：全球魚露市場
資料收集和基準年分析是使用具有大樣本量的資料收集模組完成的。使用市場統計和相干模型來分析和估計市場數據。此外，市場佔有率分析和關鍵趨勢分析是市場報告中的主要成功因素。 DBMR 研究團隊使用的關鍵研究方法是資料三角測量，其中涉及資料探勘、資料變數對市場的影響分析以及初步（產業專家）驗證。除此之外，資料模型還包括供應商定位網格、市場時間軸分析、市場概覽和指南、公司定位網格、公司市場份額分析、測量標準、全球與區域以及供應商份額分析。如有進一步疑問，請要求分析師致電。
