According to Data Bridge Market Research new Market report, global anti-counterfeit packaging market will account to an estimated USD 5.18 billion in 2018 growing at a CAGR of 12.25% during the forecast period of 2019 to 2026.
Global Anti-Counterfeit Packaging Market
Anti-counterfeit packaging is a method of packaging that protects the contents and helps in identifying the genuine goods and fake goods. This type of packaging involves the usage of identifying technology so that these products can be segregated on the basis of these unique identifying features. These individual marks are used on an individual basis which helps in keeping a proper record of the products.
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Segmentation: Global Anti-Counterfeit Packaging Market
Global anti-counterfeit packaging market is segmented on the basis of technology, usage features, end-user and geography.
By Technology (Barcode, RFID, Hologram, Taggants, Inks & Watermarks, Others), Usage Features (Overt Features, Covert Features), End-User (Footwear, Clothing & Apparels) and Geography (North America, South America, Europe, Asia-Pacific, Middle East & Africa)
FACTORS DRIVING GROWTH IN ANTI-COUNTERFEIT PACKAGING MARKET
High prevalence of counterfeit goods and products
According to European Commission’s published report on 2017, around 60,000 cases of counterfeit goods and products were present for European Union’s custom authorities. The goods seized were estimated to be valued at around 580 million euros. Top share of counterfeit products seized were foodstuffs at 24%, toys at 11%, cigarettes at 9%, other goods at 9% and clothing at 7%.
Based on the origin of these seized goods and products China was the leading provider on 73.04%, with Hong Kong at 10.29%, other countries having a share of 4.31%, Turkey at 4.26%, Vietnam at 2.62%, Syria at 2.08%, India at 1.98%, Egypt at 1.42%.
This prevalence of counterfeit goods and products in market is expected to be one of the major drivers for the growth of the market of anti-counterfeit packaging.
Key Market Competitors: Global Anti-Counterfeit Packaging Market
Few of the major competitors currently working in the anti-counterfeit packaging market are AVERY DENNISON CORPORATION, CCL Industries, 3M, DuPont, ZIH Corp, SICPA HOLDING SA, AlpVision, Applied DNA Sciences, Savi Technology, Authentix Inc., Ampacet Corporation, 3D AG, TraceLink, Advanced Track & Trace, BrandWatch Technologies, Impinj Inc., TruTag Technologies Inc., Arjo Solutions, MicroTag Temed Ltd., and Agfa-Gevaert Group.
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