Global Augmented Reality (AR) and Mixed Reality (MR) Market is Growing with a CAGR of 50.1% in the Forecast Period of 2021 to 2028

The Augmented Reality (AR) & Mixed Reality (MR) Industry will relinquish an approximated estimate at a frequency of 50.1% for the projection space of 2021 to 2028 with factors such as increasing penetration of smart devices and internet services, rise in adoption of augmented reality by educational institutes, increasing focus on cyber physical systems & more of technological advancement and digitization.

However, loss of data and privacy hinders the market growth is hindering the growth of the augmented reality (AR) & mixed reality (MR) market.

Augmented Reality (AR) & Mixed Reality (MR) Market Scenario  

According to Data Bridge Market Research, the market for augmented reality (AR) & mixed reality (MR) in North America region has the highest market share followed by Europe and Asia-Pacific. Market leader is Microsoft which accounts an estimated market share of approximately 9.0% to 12.0% globally. The company has gained funding for research and development of augmented reality (AR) & mixed reality (MR).

  • In April 2021, Microsoft had announced a Pentagon contract with the U.S. military for augmented reality headgear for soldiers worth USD 21.88 billion. This HoloLens will be deliver soldiers more efficient visibility and also to deliver next-generation night vision and situational aware for any war. This has also helped the company to transcend the traditional boundaries of space and time in the field of AR, thereby expanding their products in the market.

Augmented Reality (AR) and Mixed Reality (MR) Market Trends Impacting the Augmented Reality (AR) & Mixed Reality (MR) Market

Now the question is which other regions Microsoft, SAMSUNG ELECTRONICS CO., LTD. and Panasonic Corporation are targeting? Data Bridge Market Research has forecasted a large growth of global augmented reality (AR) & mixed reality (MR) market and the market leaders targeting the U.S. and Canada to be their next revenue pocket for 2021.

The Augmented reality (AR) & mixed reality (MR) market is becoming more competitive with companies such as Microsoft, SAMSUNG ELECTRONICS CO., LTD. and Panasonic Corporation. These are the top dominating companies in augmented reality (AR) & mixed reality (MR) market and have launched new products and services in the market. The Data Bridge Market Research new reports highlight the major growth factors and opportunities in the global augmented reality (AR) & mixed reality (MR) market.

For more analysis on the global augmented reality (AR) & mixed reality (MR) market, request for a briefing with our analysts https://www.databridgemarketresearch.com/speak-to-analyst/?dbmr=global-augmented-reality-ar-and-mixed-reality-mr-market

Augmented Reality (AR) & Mixed Reality (MR) market Development

  • In January 2021, Panasonic Corporation had partnered with a holographic startup Envisics to develop the in-car experience with its holographic technology. The head-up displays units are the integrated part of the vehicle that project images onto the windshield to aid drivers which has navigation features and provide other alerts. The Panasonic HUDs will use Envisics holographic technology project information at multiple distances simultaneously. This has helped both the companies to advance their AR technology based products in the premium market.

Scope of the Global Augmented Reality (AR) & Mixed Reality (MR) Market

Global augmented reality (AR) & mixed reality (MR) market is segmented on the basis of countries into the U.S., Canada, Mexico, U.K., Germany, France, Spain, Italy, Netherlands, Switzerland, Russia, Belgium, Turkey, rest of Europe, China, South Korea, Japan, India, Australia, Singapore, Malaysia, Indonesia, Thailand, Philippines, rest of Asia-Pacific, South Africa, Saudi Arabia, U.A.E., Israel, Egypt, rest of Middle East and Africa, Brazil, Argentina and rest of South America.

  • All country based analysis of the global augmented reality (AR) & mixed reality (MR) market is further analysed based on maximum granularity into further segmentation. On the basis of component, the augmented reality (AR) & mixed reality (MR) market is segmented into hardware, software and services. On the basis of the deployment model, the augmented reality (AR) & mixed reality (MR) market has been segmented into cloud and on premise. On the basis of device type, the augmented reality (AR) & mixed reality (MR) market has been segmented into head up display, head mounted display, projector and display wall and gesture tracking devices. On the basis of technology, the augmented reality (AR) & mixed reality (MR) market has been segmented into mobile augmented reality, monitor-based technology and near eye based technology. On the basis of application, the augmented reality (AR) & mixed reality (MR) market has been segmented into workflow optimization, marketing collaboration, enhanced 2-D and 3-D, visualizations, 3D modeling, documentation and navigation. On the basis of end user, the augmented reality (AR) & mixed reality (MR) market is segmented into retail and e-commerce, IT and telecommunication, automotive, aerospace and defense, healthcare, travel and tourism, energy, media and entertainment, education, construction, games and sports, banking and others.

To know more about the study https://www.databridgemarketresearch.com/reports/global-augmented-reality-ar-and-mixed-reality-mr-market

Key Pointers Covered in Global Augmented Reality (AR) & Mixed Reality (MR) Market Industry Trends and Forecast to 2028

  • Market Size
  • Top to Bottom Market Analysis
  • Recent Developments for Market Competitors
  • Recent Market Value for Different Countries
  • Market Value and Over View of AR (Augmented Reality) & MR (Mixed Reality)
  • Company Profiling of Top Eight Players of Global augmented reality (AR) & mixed reality (MR) market 

Key Market Competitors Covered in the Report

  • HP Development Company, L.P.
  • HTC Corporation
  • Autodesk Inc.
  • Barco
  • Intel Corporation
  • PTC
  • Seiko Epson Corporation
  • Ultraleap Limited
  • ASUSTeK Computer Inc.
  • Dell
  • Google (a subsidiary of Alphabet Inc.)
  • Sony Corporation
  • Lenovo
  • Microsoft
  • SAMSUNG ELECTRONICS CO., LTD.
  • Panasonic Corporation
  • RealWear, Inc.
  • Magic Leap, Inc.
  • EON Reality
  • TeamViewer

Above are the key players covered in the report for global augmented reality (AR) & mixed reality (MR) market companies’, contact us https://www.databridgemarketresearch.com/toc/?dbmr=global-augmented-reality-ar-and-mixed-reality-mr-market

Research Methodology: Global Augmented Reality (AR) & Mixed Reality (MR) Market 

Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please request an analyst call or can drop down your enquiry.

The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, data models include vendor positioning grid, market time line analysis, market overview and guide, company positioning grid, company market share analysis, standards of measurement, top to bottom analysis and vendor share analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.

Primary Respondents

  • Demand Side: Manufacturers, Researchers, Scientists and Research Laboratories
  • Supply Side: Product Managers, Marketing Managers, C-Level Executives, Distributors, Market Intelligence and Regulatory Affairs Managers among others.

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