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May, 02 2024

Digital Signage Market expected to witness a potential growth rate of 11.1% due to the innovations in commercialized products of the manufacturers

Digital Signage Market is forecasted be growing at a potential rate of 11.1% during the forecast period of 2019-2026, with factors such as growth in usage of online advertising methods over physical advertising as well as the absence of any set standards for digital signage development and commercialization restricting the market’s growth in the above mentioned forecasted period.

With the various industry verticals currently embracing the different digitalization initiatives of the governments to ensure that their smart city trend can be achieved with no issues, the utilization of digital technologies and solutions has witnessed a significant rise in the market growth.

Digital Signage Market Scenario

According to Data Bridge Market Research, the various applicable players of digital signage technology are demanding the advanced technologies currently available such as 4k and 8k display offerings which are acting as growth drivers for the digital signage market in the forecasted period of 2019-2026.

Asia-Pacific will be holding the largest growth rate amongst all of the different regions with a high volume of infrastructural development in areas where digital signage is applicable significantly. The low cost development and implementation of digital signage products in these regions are also causing the surging rate of growth of the region in the forecasted period.

For more analysis on the digital signage market, request for a briefing with our analysts

Digital Signage Market Developments in 2019

ComQi announced the availability of “OnSite” in June 2019 helping provide the operators of digital signage update the content being displayed in a more efficient manner. The solution has been developed to provide the operators with no prior knowledge of modifications in digital signage content to easily maneuver and update the existing content display.

Skykit LLC announced the launch of “Skykit for Android”, which enables the consumers to utilize the content management system on greater hardware devices that the system can support currently. The system has now also been provided to consumers that are not utilizing Chrome which is evidence of the systems significant flexibility to support various cloud services while also having the capability to run on various Android devices.

Scope of the Digital Signage Market

Global Digital Signage Market is segmented on the basis of countries into U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, China, Japan, India, South Korea, Australia, Singapore, Thailand, Malaysia, Indonesia, Philippines, Rest of Asia-Pacific (APAC), U.A.E, Egypt, Saudi Arabia, South Africa, Israel, Rest of Middle East and Africa (MEA).

All country based analysis of the digital signage market is further analysed based on maximum granularity into further segmentation. On the basis of offering, the market is segmented as hardware, software and services. Based on product type, the market consists of standalone and videowalls. Size is categorized into below 32 inches, 32 to 52 inches and above 52 inches. Application consists of indoor and outdoor. Vertical has been categorized as commercial, institutional, infrastructural, industrial and others.

Digital signage is the combination of hardware and software solutions which are used to provide the required information in a visualized/display manner. These signage products are used to across a number of different verticals such as banking, retail, hospitality, healthcare, entertainment and various other verticals. These products are based on the different advanced displays systems such as LED, LCD, plasma or various other similar display technologies.

To know more about the study

Key Pointers Covered in the Digital Signage Market Industry Trends and Forecast to 2026

  • Digital Signage Market Size
  • Digital Signage Market New Sales Volumes
  • Digital Signage Market Replacement Sales Volumes
  • Digital Signage Installed Base
  • Digital Signage Market By Brands
  • Digital Signage Market Procedure Volumes
  • Digital Signage Market Product Price Analysis
  • Digital Signage Market Shares in Different Regions
  • Digital Signage Recent Developments for Market Competitors
  • Digital Signage Market Upcoming Applications
  • Digital Signage Market Innovators Study

Key Market Competitors Covered in the report

  • LG Display Co., Ltd.
  • Sony Corporation
  • NEC Corporation
  • Panasonic Corporation
  • ADFLOW Networks
  • AU Optronics Corp.
  • Barco
  • BrightSign LLC
  • Cisco
  • Shanghai Goodview Electronics Co., Ltd.
  • Keywest Technology, Inc.
  • Koninklijke Philips N.V.
  • Microsoft
  • Omnivex Corporation
  • Planar Systems
  • Scala
  • ViewSonic Corporation
  • Winmate Inc.

Above are the key players covered in the report to know about more and exhaustive list of digital signage companies, contact us

Research Methodology: Global Digital Signage Market

Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analysed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please request an analyst call or can drop down your enquiry.

The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Company Market Share Analysis, Standards of Measurement, Top to Bottom Analysis and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.

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