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Nov, 27 2023

Nourish Your Lifestyle with Liquid Wellness: The Versatility and Vitality of Nutritional Beverages

Nutritional beverages serve diverse applications, offering numerous advantages to consumers. Widely utilized in sports and fitness for hydration and energy replenishment, they also function as convenient meal replacements, supporting weight management goals. In clinical settings, these beverages are prescribed for specific dietary needs, aiding recovery and catering to individuals with medical conditions. Additionally, nutritional beverages play a role in promoting healthy aging by addressing the nutritional requirements of seniors. The key advantages encompass convenience, customization to specific nutritional needs, efficient nutrient absorption in liquid form, hydration support, and portability. These beverages provide a versatile and accessible solution to meet varied health and wellness objectives.

According to Data Bridge Market Research analyses, the Global Nutritional Beverages Market was valued at USD 5.2 billion in 2021 and is expected to reach USD 10.06 billion by 2029, registering a CAGR of 8.60% from 2022 to 2029.  

"Rising Popularity in Healthy Drinks Boosts the Market Growth"

The nutritional beverages market is experiencing significant growth, propelled by the surging popularity of healthy drinks among young consumers. As societal trends increasingly prioritize health and wellness, the younger demographic shows a growing preference for beverages that offer great taste and nutritional benefits. This shift in consumer behavior has created a demand for products such as nutrient-rich smoothies, natural fruit juices, and functional beverages. This combination of consumer awareness and strategic marketing efforts is driving the overall growth and innovation within the nutritional beverages market.

What restraints the growth of global nutritional beverages market?

“Artificial Flavors and Preservatives Hinders the Market Growth”

The nutritional beverages market faces a potential setback due to the increasing use of artificial flavors and preservatives. This trend, driven by some market players seeking enhanced taste and prolonged shelf life, poses a challenge as health-conscious consumers are becoming more aware of the potential health risks associated with such additives. The growing preference for natural and wholesome ingredients among consumers may lead to a decline in the acceptance of beverages containing artificial components, impacting market growth.

Segmentation: Global Nutritional Beverages Market

The global nutritional beverages market is segmented on the basis of parameter, product type, objective and application.

  • On the basis of parameter, the global nutritional beverages market is segmented into vitamin profile, mineral profile, fat profile, moisture, proteins, total dietary fibre, sugar profile, cholesterol, and calories
  • On the basis of product type, the global nutritional beverages market is segmented into beverages, snacks, bakery and confectionery, meat and poultry, sauces, dressings, condiments, dairy and desserts, fruits and vegetables, edible fats and oils, baby food, and others
  • On the basis of objective, the global nutritional beverages market is segmented into health and fitness, medical, sports, and others
  • On the basis application, the global nutritional beverages market is segmented into product labelling, new product development, and regulation compliance

Regional Insights: Asia-Pacific dominates the Global Nutritional Beverages Market

The Asia-Pacific region dominates the nutritional beverages market in both market share and revenue, a trend set to continue. This dominance is driven by diverse distribution channels catering to a wide consumer base, including offline and online platforms. The growing demand for nutritious drinks, especially among athletes, coupled with substantial investments from industry leaders in countries such as India, China, and Singapore, solidifies the region's position as a key player in the market, poised for sustained growth in the foreseeable future.

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Recent Developments in Global Nutritional Beverages Market

  • In 2022, DSM unveiled its innovative Food and Beverage business group, presenting a comprehensive suite of taste, texture, and health solutions. This strategic move by DSM involves the integration of its formerly distinct Food Specialties, Hydrocolloids, and Nutritional Products business segments into a unified one-stop-shop. By merging these elements, DSM aims to bolster its support for market progression, offering a seamless combination of ingredients, global and local expertise, and tailored solutions within the Food and Beverage sector. This restructuring reflects DSM's commitment to providing an integrated and efficient approach to cater to the evolving needs of the industry.

The Prominent Key Players Operating in the Global Nutritional Beverages Market Include:

  • Chr Hansen Holding A/S (Denmark)
  • SGS S.A. (Switzerland)
  • Intertek Group PLC (U.K.)
  • Eurofins Scientific (Luxembourg)
  • Bureau Veritas S.A (France)
  • ALS Ltd (Australia)
  • Mérieux Nutrisciences Corporation (U.S.)
  • Asurequality Ltd. (New Zealand)
  • TUV Nord Group (Germany)
  • Bureau Veritas (France)
  • Labcorp Drug Development (U.S.)
  • Danone (France)
  • Mead Johnson & Company, LLC. (U.S.)
  • PepsiCo, Inc (U.S.)
  • Nestlé (Switzerland)
  • The Kraft Heinz Company (U.S.)
  • General Mills (U.S.)
  • ADM (U.S.)
  • B. Braun Melsungen AG (Germany)
  • Abbott (U.S.)
  • Thermo Fisher Scientific Inc. (U.S.)
  • BASF SE (Germany)
  • DuPont (U.S.)

Above are the key players covered in the report, to know about more and exhaustive list of global nutritional beverages market companies contact,

Research Methodology: Global Nutritional Beverages Market

Data collection and base year analysis are done using data collection modules with large sample sizes. The market data is analyzed and estimated using market statistical and coherent models. In addition, market share analysis and key trend analysis are the major success factors in the market report. The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Company Market Share Analysis, Standards of Measurement, global vs Regional and Vendor Share Analysis. Please request analyst call in case of further inquiry.

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