U.S. Protein Powder Market to 2032

Overview

The U.S. Protein Powder Market is expected to reach a 3,015.50 USD Billion by 2032 and is projected to grow at a CAGR of 10.12% from 2025 to 2032.

Revenue, 2024 (USD Billion)
1,828.11
Forecast, 2032 (USD Billion)
3,015.50
CAGR, 2024 - 2032
10.12%
Report Coverage
U.S.

U.S. Protein Powder Market 2018-2032 USD Billion

U.S. Protein Powder Market, Key Findings (2025-2032)

Market Growth and Projections:

  • Market Size (2024): 1,828.11 USD Billion
  • Projected Market Size (2032): 3,015.50 USD Billion
  • CAGR (2025-2032): 10.12%

Key Findings of U.S. Protein Powder Market

  • The U.S. Protein Powder Market was valued at 1,828.11 USD Billion in 2024.
  • The U.S. Protein Powder Market is likely to grow at a CAGR of 10.12% during the forecast period of 2024 to 2032.
  • In 2024, the Largest segment Pure in Nature Segment accounted for the largest share of the market with a revenue of 1,415.62 USD Billion
  • The fastest growing segment Whey Protein in Protein Segment grew Fastest with a CAGR of 11.77% during the forecast period from 2024 to 2032.

U.S. Protein Powder Market Scope

U.S. Protein Powder Market Segmentation & Scope
Distribution Channel
  • Offline
  • Online
Utility
  • Medical Use
  • Sports Protein
Type
  • Plain
  • Flavored
Source
  • Plant Protein
  • Animal Protein
Nature
  • Blended
  • Pure
Protein
  • Pumpkin Seed Protein
  • Others
  • Hemp Protein
  • Mixed Plant-Based Protein Blends
  • Rice Protein
  • Egg White Protein
  • Pea Protein
  • Soy Protein
  • Casein Protein
  • Whey Protein

U.S. Protein Powder Market Data Coverage Insights

Study Period 2024-2032
Base Year 2020
Unit Revenue in USD Billion
Market Value in 2024 1,828.11 USD Billion
Market Value in 2032 3,015.50 USD Billion
CAGR (2025-2032) 10.12%
Historic Data 2016-2023
Market Segments Covered Distribution Channel,Utility,Type,Source,Nature,Protein

Regional Insights:

  • Leading Market (2024-2032): U.S., leading in terms of revenue 1,828.11 USD Billion in 2024
    • Key Country: U.S., leading in terms of revenue with value of 1,828.11 USD Billion in 2024.

Segments and Scope

  • U.S. Protein Powder Market to 2032, By Distribution Channel
    • Online is the largest segment in U.S. Protein Powder Market to 2032 with a revenue of 1,203.59 USD Billion in the year 2024.
    • Online is the Fastest growing segment in U.S. Protein Powder Market to 2032 with a Growth rate of 10.39 % in forecast period 2025-2032.
  • U.S. Protein Powder Market to 2032, By Utility
    • Sports Protein is the largest segment in U.S. Protein Powder Market to 2032 with a revenue of 1,348.44 USD Billion in the year 2024.
    • Sports Protein is the Fastest growing segment in U.S. Protein Powder Market to 2032 with a Growth rate of 10.37 % in forecast period 2025-2032.
  • U.S. Protein Powder Market to 2032, By Type
    • Flavored is the largest segment in U.S. Protein Powder Market to 2032 with a revenue of 1,194.83 USD Billion in the year 2024.
    • Flavored is the Fastest growing segment in U.S. Protein Powder Market to 2032 with a Growth rate of 10.40 % in forecast period 2025-2032.
  • U.S. Protein Powder Market to 2032, By Source
    • Animal Protein is the largest segment in U.S. Protein Powder Market to 2032 with a revenue of 1,129.14 USD Billion in the year 2024.
    • Plant Protein is the Fastest growing segment in U.S. Protein Powder Market to 2032 with a Growth rate of 9.47 % in forecast period 2025-2032.
  • U.S. Protein Powder Market to 2032, By Nature
    • Pure is the largest segment in U.S. Protein Powder Market to 2032 with a revenue of 1,415.62 USD Billion in the year 2024.
    • Pure is the Fastest growing segment in U.S. Protein Powder Market to 2032 with a Growth rate of 10.27 % in forecast period 2025-2032.
  • U.S. Protein Powder Market to 2032, By Protein
    • Whey Protein is the largest segment in U.S. Protein Powder Market to 2032 with a revenue of 472.36 USD Billion in the year 2024.
    • Whey Protein is the Fastest growing segment in U.S. Protein Powder Market to 2032 with a Growth rate of 11.77 % in forecast period 2025-2032.

U.S. Protein Powder Market Company Share Analysis

 
Company Name Company Share Analysis
Nestlé
Abbott
Vega
BELLRING BRANDS, INC.
Isopure
U.S. Protein Powder Market Company Share Analysis

U.S. Protein Powder Market Geographical Sales Distribution, 2018-2032 USD Billion

U.S. Protein Powder Market Geographical Sales Distribution, 2018-2032 USD Billion

U.S. Protein Powder Market Company Profiling

U.S. Protein Powder Market Company Profiling
Frequently Asked Questions
The U.S. Protein Powder Market is segmented based on Segmentation Distribution Channel,Utility,Type,Source,Nature,Protein.
U.S. Protein Powder Market was valued at USD 1,828.11(Revenue in USD Billion) in 2020.
U.S. Protein Powder Market is projected to grow at a CAGR of 10.12% during the forecast period of 2024 to 2032.
The Pure segment is expected to dominate the U.S. Protein Powder Market, holding a largest market share of 1,415.62 USD Billion in 2024

U.S. Protein Powder Market Scope

U.S. Protein Powder Market Segmentation & Scope
Distribution Channel
  • Offline
  • Online
Utility
  • Medical Use
  • Sports Protein
Type
  • Plain
  • Flavored
Source
  • Plant Protein
  • Animal Protein
Nature
  • Blended
  • Pure
Protein
  • Pumpkin Seed Protein
  • Others
  • Hemp Protein
  • Mixed Plant-Based Protein Blends
  • Rice Protein
  • Egg White Protein
  • Pea Protein
  • Soy Protein
  • Casein Protein
  • Whey Protein
Frequently Asked Questions
The U.S. Protein Powder Market is segmented based on Segmentation Distribution Channel,Utility,Type,Source,Nature,Protein.
U.S. Protein Powder Market was valued at USD 1,828.11(Revenue in USD Billion) in 2020.
U.S. Protein Powder Market is projected to grow at a CAGR of 10.12% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Protein Powder Market for final year is USD 3,015.50 (USD Billion).

U.S. Protein Powder Market Company Profiling

U.S. Protein Powder Market Company Profiling
Frequently Asked Questions
The U.S. Protein Powder Market is segmented based on Segmentation Distribution Channel,Utility,Type,Source,Nature,Protein.
U.S. Protein Powder Market was valued at USD 1,828.11(Revenue in USD Billion) in 2020.
U.S. Protein Powder Market is projected to grow at a CAGR of 10.12% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Protein Powder Market for final year is USD 3,015.50 (USD Billion).

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