Press Release

Aug, 23 2022

Sonova, Demant A/S, WS Audiology are Dominating the Europe Hearing Aids Market in 2021

Europe Hearing Aids Market is expected to grow with the CAGR of 6.5% in the forecast period of 2021 to 2028. The years considered for study are as mentioned below.

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Europe hearing aids market is a highly consolidated market, which includes specific number of key players as well as local players. The market has witnessed increased strategic developments owing to favourable market scenario.

The major players dealing in Europe hearing aids market are introducing strong range of product portfolio. This helped companies to maximize the sales with enhanced product portfolio.

For instance,

  • In January 2019, Starkey Hearing Technologies unveiled three new revolutionary advancements within the Livio AI technology: fall detection & alerts, thrive virtual assistant, and heart rate measurement. This strategy helped in the expansion of the product portfolio and the product development of the company

Sonovo is the dominating player in the Europe hearing aids market. The other key players existing in the market includes are Demant A/S, GN Store Nord A/S, Starkey, Amplifon, Audina Hearing Instruments, Inc., Arphi Electronics Private Limited, Cochlear Ltd., Horentek Hearing Diagnostics, WS Audiology, MED-EL Medical Electronics, Microson, RION CO., LTD., SeboTek Hearing Systems, LLC, Eargo Inc., and Zounds Hearing among others.

 Europe Hearing Aids MarketSonova

Sonova, is headquartered in Stafa, Switzerland and was founded in 1947.  The company focuses on providing hearing-aid solutions by providing innovative technologies. The product categories of the company include Hearing Aids, Hearing Implants among which the market focused category is Hearing Aids, Hearing Implants.

  • In May 2021, Sonova’s brand Phonak, a leading global provider of life-changing hearing solutions, announced the Roger On remote microphone solution available to hearing aid and cochlear implants. This will aid company’s market position

The company has presence in Europe, North America, Latin America, Asia-Pacific.

Demant A/S

Demant A/S is headquartered in Smorum, Denmark, founded in 1904. The company is engaged in providing services and solutions which indirectly or directly helps people with hearing loss to communicate and connect with the world. The company offers various product categories such as Hearing Devices, Hearing Implants, Diagnostic Instruments, Personal Communication among which Hearing Devices, Hearing Implants are focused market category.

  • In August 2018, Demant A/S and Koninklijke Philips N.V. entered into a partnership in the hearing healthcare business. This strategy has helped the company to expand their company and enhance the customer base.

The company has presence in Europe, North America, Asia-Pacific.

WS Audiology

WS Audiology is headquartered in Denmark, Europe, founded in 2019. The company’s focus is to pioneer the use of technology to help people with hearing loss enjoy the sounds that make life wonderful. The company offers various brand categories such as A & M, Audibene, Audio Service, Boom, Signia, Widex, Coselgi,, Lifestyle Hearing, Rexton,Shoebox, True Hearing, Widex Hearing Specialists and Hear USA among which A & M, Audibene, Audio Service, Boom, Signia, Widex Coselgi and Hear USA are market focused categories.

  • In July 2021, WS Audiology has acquired Auralcare, a US retail chain with 110 locations under the My Hearing Centers brand. Thus, My Hearing Centers will become part of WSA’s HearUSA retail unit.

The company has presence in North America, Asia-Pacific and Europe.

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