Fitbit LLC, Calm & Headspace Inc. is Dominating the Global Fitness App Market in 2021

Global Fitness App Market is expected to grow with the CAGR of 25.6% in the forecast period of 2021 to 2028. The years considered for study are as mentioned below.

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The global fitness app market has witnessed increased strategic developments owing to favourable market scenario.    

The major players dealing in global fitness app market are introducing strong range of applications and adopting strategic initiative such as acquisition, agreement into the market. This helped companies to maximize the sales with enhanced product portfolio.

For instance,

  • In April 2021, Fitbit LLC launched Fitbit Luxe. It offers the motivation and support to stay healthy in today's world with everything from stress management tools to automatic activity and sleep tracking – all in an effortlessly chic bracelet design. It gives insights into wellbeing through the Health Metrics dashboard in the Fitbit app to help to identify changes that could be caused by increased stress or fatigue. It helped the company expand its product portfolio, which in turn would help accelerate the company's growth.

Fitbit LLC is the dominating player in global fitness app market. The other key players existing in the market includes AllTrails, LLC, FITNESS22 LTD, FITNOTES, Google, Jefit, Inc., MyFitnessPal, Inc., Calm, Strava, Inc, Headspace Inc., Firsthand Technology Inc., komoot, Freeletics GmbH, YAZIO, Lifesum AB, Leap Fitness group, ASICS DIGITAL, INC., STRONG FITNESS PTE LTD., AZUMIO, "RUNTASTIC GMBH" among others

Fitness App Market Fitbit LLC

Fitbit LLC was established in 2007, and headquartered inCalifornia, U.S. The company focuses on designing products and experiences that fit seamlessly to achieve health and fitness goals. The company also provides various product categories including Watches, Trackers, Premium, and Accessories in which the market focus products lie under Watches and Trackers. The company is engaged in developing fitness apps and has taken initiatives to expand its product portfolio.

For instance,

  • In November 2020, Fitbit LLC announced the availability of its OS 5.1 software update, which expanded on its existing health capabilities and brought new convenience features to Fitbit Sense and Fitbit Versa 3. This update provided more ways to track SpO2 to manage users' wellbeing. This would help the company grow through its innovations and developments, which strengthens the firm's product portfolio.

The company has wide presence in Americas, Europe, Middle East and Africa, Asia-Pacific.

Calm

Fitbit LLC was established in 2012, and headquartered in California, U.S. The company focuses on managing stress and enhancing sleep quality by providing meditation app. The company is providing apps under meditation app. The company is engaged in developing fitness apps and has taken initiatives to expand its product portfolio.

The company has wide presence in Americas, Europe, Middle East and Africa, Asia-Pacific.

Headspace Inc.

Headspace Inc. was established in 2010, and headquartered in California, U.S. The company focuses on to improve the health and happiness of the world by providing mindfulness and mental training. The company is engaged in developing fitness apps and has taken initiatives to expand its product portfolio.

The company has wide presence in Americas, Europe, Middle East and Africa, Asia-Pacific.