Europe Sports Apparel Market - Industry Trends and Forecast to 2028

Market Analysis and Insights: Europe Sports Apparel Market

The sports apparel market is expected to gain market growth in the forecast period of 2021 to 2028. Data Bridge Market Research analyses that the market is growing at a CAGR of 5.1% in the forecast period of 2021 to 2028 and is expected to reach USD 85,683.40 million by 2028. Extensive marketing and celebrity brand endorsements is acting as a driver for the sports apparel market.

Sports apparel is clothing that is designed specifically to offer a better fit, especially when undergoing vigorous physical training or an active lifestyle. These are made from several materials such as cotton, spandex among several others with different properties depending on the type of sport or activity the user is involved in.

Increasing sport sponsorships is fuelling the growth of the sports apparel market. Commercialization of fake sports apparel products is hampering the growth of the sports apparel market. Increasing huge number of participants in the numerous sports activities is acting as an opportunity for the growth of the sports apparel market. Expensive nature of sports apparels is challenging the growth of the sports apparel market.

The sports apparel market report provides details of market share, new developments, and product pipeline analysis, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, product approvals, strategic decisions, product launches, geographic expansions, and technological innovations in the market. To understand the analysis and the sports apparel market scenario contact Data Bridge Market Research for an Analyst Brief, our team will help you create a revenue impact solution to achieve your desired goal.

Sports Apparel Market Scope and Market Size

The sports apparel market is segmented on the basis of material, type of print, gender and distribution channel. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

• On the basis of material, the sports apparel market is segmented into natural and synthetic. In 2021, the synthetic segment is dominating due to the synthetic based material used in the manufacturing of sports apparel due to its wide benefits.
• On the basis of type of print, the sports apparel market is segmented into water based, silicone emboss, reflective transfer, pigment, high density, foil, glitter, cracking ink, discharge, all over print, photo print and others. In 2021, the water based segment is dominating as the water-based type of printing are able to produce long lasting prints with impeccable detail along with this, water-based printing are special as well as different which is highly demanded among the consumers.
• On the basis of gender, the sports apparel market is segmented into men and women. In 2021, the men segment is dominating because of high level of participation of men in sports activities.
• On the basis of distribution channel, the sports apparel market is segmented into e-commerce, super market/hypermarket, brand outlets, discount stores and others. In 2021, the super market/hypermarket segment is dominating because most of the end users are engaged to purchase sports apparel from the supermarkets/hypermarkets.

Europe Sports Apparel Market Country Level Analysis

Europe sports apparel market is analysed and market size information is provided by the country, material, type of print, gender and distribution channel as referenced above.

The countries covered in the Europe sports apparel market report are Germany, U.K., Italy, France, Belgium, Switzerland, Spain, Russia, Netherlands, Turkey and rest of Europe.

Germany is dominating in the Europe sports apparel market because of huge demand of sports apparel along with this, most of the advanced technology based sports apparel are launched in the region.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as new sales, replacement sales, country demographics, regulatory acts and import-export tariffs are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of sales channels are considered while providing forecast analysis of the country data.

Growth in the Sports Apparel Industry

The sports apparel market also provides you with detailed market analysis for every country growth in installed base of different kind of products for sports apparel market, impact of technology using life line curves and changes in infant formula regulatory scenarios and their impact on the sports apparel market. The data is available for historic period 2011 to 2019.

Competitive Landscape and Sports Apparel Market Share Analysis

The sports apparel market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Europe presence, production sites and facilities, company strengths and weaknesses, product launch, clinical trials pipelines, brand analysis, product approvals, patents, product width and breadth, application dominance, technology lifeline curve. The above data points provided are only related to the company’s focus related to Europe sports apparel market.

The major players covered in the Europe sports apparel market report are SKECHERS USA, INC., YONEX Co., Ltd., Nike, Inc., Under Armour, Inc., ASICS Corporation, Columbia Sportswear Company, FILA Luxembourg, S.a.r.l., Amer Sports, CFBRAZIL Fitness & Beach Wear, Formative Sports, Patagonia, Inc., ADIDAS AG, PUMA SE, Lotto Spa, Diadora S.p.A., THE NORTH FACE, A VF COMPANY among other domestic players. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.

Many product developments are also initiated by the companies worldwide which are also accelerating the growth of sports apparel market.

For instance,

• In March 2020, ADIDAS AG had launched the “FasterThan” campaign in order to celebrate the women in sports. The event helps in increasing the goodwill of the company which generate revenue in the future.

Partnership, joint ventures and other strategies enhances the company market share with increased coverage and presence. It also provides the benefit for organisation to improve their offering for sports apparel through expanded range of size.  

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