- In February 2022, Indian traditional medicine manufacturer Hamdard expanded its product portfolio by introducing new offerings, including face washes, shampoos, and oral hygiene products. Hamdard, the iconic herbal medicine brand, is planning to foray into beauty products using medicinal oils. This expansion of products will drive the growth of market
- January 2022, Australia-based natural health and dietary supplements company Blackmores Ltd. partnered with B2B e-commerce platform Udaan to distribute its multivitamin products in India. This partnership allows independent pharmacies in India to access Blackmores' products via Udaan
- December 2021, Simply Herbal, a key player in the Indian healthcare supplement sector, unveiled a new product line under the brand name Divya Himalayan. The brand focuses on creating products made exclusively from organic ingredients
- March 2021, Indian beauty brand Lotus launched Lotus Botanicals, an e-commerce platform offering a wide range of haircare and skincare products that customers can order online. The rapid growth of digital platforms in the Asia-Pacific region has enabled smaller herbal medicine manufacturers to reach a wider consumer base and expanding the reach of herbal medicine products in the Asia-Pacific region
- In December 2022, Dabur, a one of India's leading consumer products makers announced the expansion of its Odonil portfolio with the launch of ‘Odonil Gel Pocket’, a unique Gel-based air freshener which gives superior and long-lasting fragrance. This launch is in line with the growing consumer preference for natural and herbal products in India and other Asian markets. This move highlights the increasing focus on herbal-based solutions for hair care and the potential for growth in the Asia-Pacific herbal medicine market
