Asia-Pacific Loyalty Management Market – Industry Trends and Forecast to 2029

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Asia-Pacific Loyalty Management Market – Industry Trends and Forecast to 2029

  • ICT
  • Dec 2021
  • Asia-Pacific
  • 350 Pages
  • No of Tables: 220
  • No of Figures: 60
  • Author : Megha Gupta

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Asia-Pacific Loyalty Management Market, By Component (Solutions and Services), Deployment Type (Cloud and On-Premises), Organization Size (Large Enterprises and Small and Medium-Sized Enterprises), Operator (Business-to-Business and Business-to-Customer), Application (Web and Mobile), Vertical (BFSI, Aviation, Automotive, Media and Entertainment, Retail and Consumer Goods, Hospitality and Others), Country (Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines and Rest of Asia-Pacific) Industry Trends and Forecast to 2029.

Asia-Pacific Loyalty Management Market

Market Analysis and Insights : Asia-Pacific Loyalty Management Market

Data Bridge Market Research analyses that the loyalty management market will exhibit a CAGR of 25.9% for the forecast period of 2022-2029.

Loyalty management is rewards are being designed for the customers for past purchase and also provides incentives to them with an objective to influence them to make a purchase in future. Customer retention improves business margins and provides a steady source of revenue.

Customer retention methods are less expensive than obtaining new consumers, despite the fact that launching a loyalty programme involves an investment. When compared to retaining current customers, adding new consumers can cost up to 25% more. As a result, a loyalty programme might be a company's top revenue generator while also lowering user acquisition costs.

The expansion of the APAC loyalty management market is being hampered by a lack of awareness. According to research, just a small percentage of customers are aware of an organization's loyalty advantages. Lack of understanding may be a significant barrier to widespread adoption of loyalty management solutions in the industry.

This loyalty management market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographical expansions, technological innovations in the market. To gain more info on loyalty management market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Asia-Pacific Loyalty Management Market Scope and Market Size

Loyalty management market is segmented on the basis of component, deployment type, organization size, operator, application and vertical. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

On the basis of component, the loyalty management market is segmented into solutions and services. Services are sub-segmented into professional and managed services. Professional services are further segmented into consulting, implementation and support and maintenance.

Based on deployment type, the loyalty management market is segmented into cloud and on-premises.

  • Based on organization size, the loyalty management market is segmented into large enterprises and small and medium-sized enterprises.
  • Based on operator, the loyalty management market is segmented into business-to-business and business-to-customer.
  • Based on application, the loyalty management market is segmented into web and mobile.
  • Based on vertical, the loyalty management market is segmented into BFSI, aviation, automotive, media and entertainment, retail and consumer goods, hospitality and others.

Loyalty Management Market Country Level Analysis

The loyalty management market is analysed and market size, volume information is provided by component, deployment type, organization size, operator, application and vertical as referenced above.

The countries covered in the loyalty management market report are Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, and Rest of Asia-Pacific

The country section of the loyalty management market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Loyalty Management Market Share Analysis

The loyalty management market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points are only related to the companies’ focus on the loyalty management market.

Some of the major players operating in the loyalty management market report are Oracle, SAP SE, IBM Corporation, AIMIA Inc., Comarch SA., Bond Brand Loyalty Inc., Brierley+Partners, Epsilon, ICF Inc., Kobie Marketing, Inc, TIBCO Software Inc., Bond Brand Loyalty, MicroStrategy, Inc., Apex Loyalty, FiveStars, Sailplay, The Lacek Group, Paystone, Capillary, Annex Cloud among others.


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Table of Content

1 INTRODUCTION

1.1 OBJECTIVES OF THE STUDY

1.2 MARKET DEFINITION

1.3 OVERVIEW OF ASIA-PACIFIC LOYALTY MANAGEMENT MARKET

1.4 CURRENCY AND PRICING

1.5 LIMITATION

1.6 MARKETS COVERED

2 MARKET SEGMENTATION

2.1 KEY TAKEAWAYS

2.2 ARRIVING AT THE ASIA-PACIFIC LOYALTY MANAGEMENT MARKET

2.3 VENDOR POSITIONING GRID

2.4 TECHNOLOGY LIFE LINE CURVE

2.5 MARKET GUIDE

2.6 MULTIVARIATE MODELLING

2.7 TOP TO BOTTOM ANALYSIS

2.8 STANDARDS OF MEASUREMENT

2.9 VENDOR SHARE ANALYSIS

2.1 DATA POINTS FROM KEY PRIMARY INTERVIEWS

2.11 DATA POINTS FROM KEY SECONDARY DATABASES

2.12 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET: RESEARCH SNAPSHOT

2.13 ASSUMPTIONS

3 MARKET OVERVIEW

3.1 DRIVERS

3.2 RESTRAINTS

3.3 OPPORTUNITIES

3.4 CHALLENGES

4 EXECUTIVE SUMMARY

5 PREMIUM INSIGHTS

6 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, BY COMPONENTS

6.1 OVERVIEW

6.2 SOFTWARE

6.3 SERVICES

6.3.1 PROFESSIONAL

6.3.1.1. CONSULTING

6.3.1.2. IMPLEMENTATION

6.3.1.3. SUPPORT & MAINTENANCE

6.3.2 MANAGED SERVICES

7 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, BY ORGANISATIONS SIZE

7.1 OVERVIEW

7.2 SMES

7.3 LARGE ENTERPRISES

8 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, BY DEPLOYMENT TYPE

8.1 OVERVIEW

8.2 ON-PREMISES

8.3 CLOUD

9 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, BY OPERATOR

9.1 OVERVIEW

9.2 B2B

9.3 B2C

10 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, BY END USER

10.1 OVERVIEW

10.2 BFSI

10.3 AVIATION

10.4 AUTOMOTIVE

10.5 MEDIA AND ENTERTAINMENT

10.6 RETAIL AND CONSUMER GOODS

10.7 HOSPITALITY

10.8 EDUCATION

10.9 HELATHCARE

10.1 TELECOM

10.11 OTHERS

11 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, BY REGION

ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, (ALL SEGMENTATION PROVIDED ABOVE IS REPRESENTED IN THIS CHAPTER BY COUNTRY)

11.1 ASIA PACIFIC

11.1.1 JAPAN

11.1.2 CHINA

11.1.3 SOUTH KOREA

11.1.4 INDIA

11.1.5 AUSTRALIA

11.1.6 SINGAPORE

11.1.7 THAILAND

11.1.8 MALAYSIA

11.1.9 INDONESIA

11.1.10 PHILIPPINES

11.1.11 SREST OF ASIA PACIFIC

11.2 KEY PRIMARY INSIGHTS: BY MAJOR COUNTRIES

12 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, COMPANY LANDSCAPE

12.1 COMPANY SHARE ANALYSIS: ASIA-PACIFIC

12.2 MERGERS & ACQUISITIONS

12.3 NEW PRODUCT DEVELOPMENT & APPROVALS

12.4 EXPANSIONS

12.5 REGULATORY CHANGES

12.6 PARTNERSHIP AND OTHER STRATEGIC DEVELOPMENTS

13 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, SWOT ANALYSIS

14 ASIA-PACIFIC LOYALTY MANAGEMENT MARKET, COMPANY PROFILE

14.1 LOYALTY MARKETING INC.

14.1.1 COMPANY SNAPSHOT

14.1.2 REVENUE ANALYSIS

14.1.3 GEOGRAPHIC PRESENCE

14.1.4 PRODUCT PORTFOLIO

14.1.5 RECENT DEVELOPMENTS

14.2 SLINGLOFT TECHNOLOGIES PVT. LTD.

14.2.1 COMPANY SNAPSHOT

14.2.2 REVENUE ANALYSIS

14.2.3 GEOGRAPHIC PRESENCE

14.2.4 PRODUCT PORTFOLIO

14.2.5 RECENT DEVELOPMENTS

14.3 ACCENTIV INDIA PVT. LTD.

14.3.1 COMPANY SNAPSHOT

14.3.2 REVENUE ANALYSIS

14.3.3 GEOGRAPHIC PRESENCE

14.3.4 PRODUCT PORTFOLIO

14.3.5 RECENT DEVELOPMENTS

14.4 LOYLTY REWARDZ MNGT PVT. LTD.

14.4.1 COMPANY SNAPSHOT

14.4.2 REVENUE ANALYSIS

14.4.3 GEOGRAPHIC PRESENCE

14.4.4 PRODUCT PORTFOLIO

14.4.5 RECENT DEVELOPMENTS

14.5 ORACLE

14.5.1 COMPANY SNAPSHOT

14.5.2 REVENUE ANALYSIS

14.5.3 GEOGRAPHIC PRESENCE

14.5.4 PRODUCT PORTFOLIO

14.5.5 RECENT DEVELOPMENTS

14.6 COOMARCH S.A.

14.6.1 COMPANY SNAPSHOT

14.6.2 REVENUE ANALYSIS

14.6.3 GEOGRAPHIC PRESENCE

14.6.4 PRODUCT PORTFOLIO

14.6.5 RECENT DEVELOPMENTS

14.7 CAPILLARY TECHNOLOGY

14.7.1 COMPANY SNAPSHOT

14.7.2 REVENUE ANALYSIS

14.7.3 GEOGRAPHIC PRESENCE

14.7.4 PRODUCT PORTFOLIO

14.7.5 RECENT DEVELOPMENTS

14.8 MERKLE

14.8.1 COMPANY SNAPSHOT

14.8.2 REVENUE ANALYSIS

14.8.3 GEOGRAPHIC PRESENCE

14.8.4 PRODUCT PORTFOLIO

14.8.5 RECENT DEVELOPMENTS

14.9 SAP SE

14.9.1 COMPANY SNAPSHOT

14.9.2 REVENUE ANALYSIS

14.9.3 GEOGRAPHIC PRESENCE

14.9.4 PRODUCT PORTFOLIO

14.9.5 RECENT DEVELOPMENTS

14.1 IBM

14.10.1 COMPANY SNAPSHOT

14.10.2 REVENUE ANALYSIS

14.10.3 GEOGRAPHIC PRESENCE

14.10.4 PRODUCT PORTFOLIO

14.10.5 RECENT DEVELOPMENTS

14.11 SALESFORCE.COM, INC.

14.11.1 COMPANY SNAPSHOT

14.11.2 REVENUE ANALYSIS

14.11.3 GEOGRAPHIC PRESENCE

14.11.4 PRODUCT PORTFOLIO

14.11.5 RECENT DEVELOPMENTS

14.12 VERIPARK

14.12.1 COMPANY SNAPSHOT

14.12.2 REVENUE ANALYSIS

14.12.3 GEOGRAPHIC PRESENCE

14.12.4 PRODUCT PORTFOLIO

14.12.5 RECENT DEVELOPMENTS

14.13 KOGNITIV CORPORATION

14.13.1 COMPANY SNAPSHOT

14.13.2 REVENUE ANALYSIS

14.13.3 GEOGRAPHIC PRESENCE

14.13.4 PRODUCT PORTFOLIO

14.13.5 RECENT DEVELOPMENTS

14.14 IGT SOLUTIONS PVT. LTD.

14.14.1 COMPANY SNAPSHOT

14.14.2 REVENUE ANALYSIS

14.14.3 GEOGRAPHIC PRESENCE

14.14.4 PRODUCT PORTFOLIO

14.14.5 RECENT DEVELOPMENTS

NOTE: THE COMPANIES PROFILED IS NOT EXHAUSTIVE LIST AND IS AS PER OUR PREVIOUS CLIENT REQUIREMENT. WE PROFILE MORE THAN 100 COMPANIES IN OUR STUDY AND HENCE THE LIST OF COMPANIES CAN BE MODIFIED OR REPLACED ON REQUEST

15 RELATED REPORTS

16 QUESTIONNAIRE

17 ABOUT DATA BRIDGE MARKET RESEARCH

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Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.

The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.

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