- In December 2024, Nature’s Way introduced a new line of acerola-infused multivitamins, tapping into the rising consumer demand for plant-based and natural nutrition. These multivitamins are enriched with acerola cherry extract, a potent natural source of vitamin C and antioxidants, aimed at supporting immune health, energy, and overall wellness. The launch reflects Nature’s Way’s continued focus on functional ingredients and clean-label formulations, catering to health-conscious consumers seeking alternatives to synthetic supplements. This product line aligns with broader trends in the supplement industry emphasizing natural, sustainable, and effective health solutions
- In October 2024, Symrise AG, a global leader in natural ingredients and flavor solutions, launched a new organic acerola extract powder specifically targeting the European nutraceuticals market. This product is designed to meet the rising demand for plant-based, clean-label, and functional health ingredients, offering a rich natural source of vitamin C and antioxidants. The launch aligns with Symrise’s broader sustainability strategy, emphasizing traceable sourcing, minimal processing, and bioactive potency. By integrating this acerola extract into dietary supplements and functional foods, Symrise reinforces its commitment to natural wellness solutions and sustainable innovation in the health and nutrition sector
- In July 2024, Amway Vietnam launched its new G&H Body Care product line in Ho Chi Minh City, marking a significant step toward plant-based personal care solutions. Under the G&H (Goodness & Health) brand, the line features 100% plant-derived ingredients, including acerola cherry extract, bamboo water complex, white chia seed oil, and green tea extract. The range includes three main categories—Nourish, Refresh, and Protect—alongside a G&H Baby line, all designed to offer gentle, effective, and eco-friendly skincare for the whole family. Certified by The Vegan Society, the products are free from harmful chemicals and packaged in recycled materials, reflecting Amway’s commitment to sustainability and wellness
- In June 2024, Tranont launched Glow-M, a next-generation marine tripeptide collagen supplement designed to support radiant skin, stronger hair, and healthier nails. Building on the success of its original Glow line, Glow-M features clinically studied marine collagen, hyaluronic acid, biotin, and a proprietary blend of antioxidant-rich superfoods, including acerola cherry. The product is available in Radiant Citrus liquid and White Grape powder stick formats, offering fast absorption and convenience. This launch reflects the growing trend in beauty and wellness toward natural, functional ingredients, with acerola playing a synergistic role in promoting skin health and reducing oxidative stress
- In February 2021, Nexira, a leading global manufacturer of natural ingredients for the food and beverage industry, launched an innovative organic acerola extract solution specifically designed to combat meat discoloration. Leveraging the antioxidant properties of acerola, the solution works by preserving myoglobin, the pigment responsible for meat’s natural red color, thereby maintaining visual freshness and extending shelf life. This development reflects Nexira’s commitment to clean-label, plant-based solutions and highlights the growing role of natural antioxidants in food preservation, especially in replacing synthetic additives in meat and processed food products



