Table of Content
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW OF GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET
1.4 CURRENCY AND PRICING
1.5 LIMITATION
1.6 MARKETS COVERED
2 MARKET SEGMENTATION
2.1 KEY TAKEAWAYS
2.2 ARRIVING AT THE GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET
2.2.1 VENDOR POSITIONING GRID
2.2.2 TECHNOLOGY LIFE LINE CURVE
2.2.3 MARKET GUIDE
2.2.4 COMPANY POSITIONING GRID
2.2.5 COMAPANY MARKET SHARE ANALYSIS
2.2.6 MULTIVARIATE MODELLING
2.2.7 TOP TO BOTTOM ANALYSIS
2.2.8 STANDARDS OF MEASUREMENT
2.2.9 VENDOR SHARE ANALYSIS
2.2.10 DATA POINTS FROM KEY PRIMARY INTERVIEWS
2.2.11 DATA POINTS FROM KEY SECONDARY DATABASES
2.3 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET: RESEARCH SNAPSHOT
2.4 ASSUMPTIONS
3 MARKET OVERVIEW AND INDUSTRY TRENDS
3.1 DRIVERS
3.2 RESTRAINTS
3.3 OPPORTUNITIES
3.4 CHALLENGES
4 EXECUTIVE SUMMARY
5 PREMIUM INSIGHTS
5.1 PORTER’S FIVE FORCES ANALYSIS
5.2 REGULATORY STANDARDS
5.3 INDUSTRY ANALYSIS & FUTURISTIC SCENARIO
5.4 PENETRATION AND GROWTH POSPECT MAPPING
5.5 NEW BUSINESS AND EMERGING BUSINESS'S REVENUE OPPORTUNITIES
5.6 GO TO MARKET STRATEGY
5.7 PESTLE ANALYSIS
5.8 VALUE CHAIN ANALYSIS
5.9 CUSTOMER PREFERENCES
5.1 TECHNOLOGY ANALYSIS
5.10.1 KEY TECHNOLOGIES
5.10.2 COMPLEMENTARY TECHNOLOGIES
5.10.3 ADJACENT TECHNOLOGIES
FIGURE 1 TECHNOLOGY MATRIX
Company Product/Service offered
5.11 COMPANY COMPETITIVE ANALYSIS
5.11.1 STRATEGIC DEVELOPMENT
5.11.2 TECHNOLOGY IMPLEMENTATION PROCESS
5.11.2.1. CHALLENGES
5.11.2.2. INHOUSE IMPLEMENTATION/OUTSOURCED (THIRD PARTY) IMPLEMENTATION
5.11.3 CUSTOMER BASE
5.11.4 SERVICE POSITIONING
5.11.5 CUSTOMER FEEDBACK/RATING (B2B OR B2C)
5.11.6 APPLICATION REACH
5.11.7 SERVICE PLATFORM MATRIX
FIGURE 2 COMPANY COMPARATIVE ANALYSIS
Parameters Company A
Market Share
Growth (%)
Target Audience
Price Structure
Market Strategies
Customer Feedback
Service Positioning
Customer Feedback/Rating
Strategic Development
Application Reach
6 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY OFFERING
6.1 OVERVIEW
6.2 DEVICE
6.2.1 DEVICES
6.2.2 SMART GLASSES
6.2.3 GLOVES
6.2.4 HEAD MOUNTED DISPLAYS (HMDS)
6.2.5 OTHERS
6.3 SOFTWARE
6.3.1 TYPE
6.3.1.1. AR SOFTWARE
6.3.1.2. VR CONTENT CREATION
6.3.1.3. OTHERS
6.3.2 DEPLOYMENT
6.3.2.1. CLOUD
6.3.2.2. ON PREMISE
6.4 SERVICES
6.4.1 PROFESSIONAL SERVICES
6.4.1.1. SUPPORT AND MAINTENANCE
6.4.1.2. TRAINING AND CONSULTING
6.4.1.3. SYSTEM INTEGRATION
6.4.2 MANAGED SERVICES
7 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY DEVICE TYPE
7.1 OVERVIEW
7.2 TABLETS
7.3 SMARTPHONES
7.4 COMPUTER
7.5 GAMING CONSOLES
7.6 OTHERS
8 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY TECHNOLOGY
8.1 OVERVIEW
8.2 AUGMENTED REALITY
8.2.1 MARKER BASED
8.2.2 MARKLESS
8.2.3 ANCHOR BASED
8.3 VIRTUAL REALITY
8.3.1 FULLY AND SEMMI IMMERSIVE
8.3.2 NON-IMMERSIVE
9 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY USER TYPE
9.1 OVERVIEW
9.2 INDIVIDUAL
9.2.1 BY GAME TYPE
9.2.1.1. AUGMENTED REALITY GAMES
9.2.1.1.1. LOCATION-BASED AR GAMES
9.2.1.1.2. AR SPORTS GAMES
9.2.1.1.3. PUZZLE GAMES
9.2.1.1.4. SOCIAL GAMES
9.2.1.1.5. EDUCATIONAL GAMES
9.2.1.1.6. OTHERS
9.2.1.2. VIRTUAL REALITY GAMES
9.2.1.2.1. FIRST-PERSON SHOOTER (FPS) VR GAMES
9.2.1.2.2. ACTION-ADVENTURE VR GAMES
9.2.1.2.3. STIMULATION VR GAMES
9.2.1.2.4. PUZZLE VR GAMES
9.2.1.2.5. SPORTS VR GAMES
9.2.1.2.6. SOCIAL VR GAMES
9.2.1.2.7. NARRATIVE & STORY-DRIVEN VR GAMES
9.2.1.2.8. EDUCATIONAL VR GAMES
9.2.1.2.9. OTHERS
9.3 COMMERCIAL
9.3.1 BY TYPE
9.3.1.1. TRADE SHOWS
9.3.1.2. CONFERENCES
9.3.1.3. CORPORATE PARTIES
9.3.1.4. OTHERS
9.3.2 BY GAME TYPE
9.3.2.1. AUGMENTED REALITY GAMES
9.3.2.1.1. LOCATION-BASED AR GAMES
9.3.2.1.2. AR SPORTS GAMES
9.3.2.1.3. PUZZLE GAMES
9.3.2.1.4. SOCIAL GAMES
9.3.2.1.5. EDUCATIONAL GAMES
9.3.2.1.6. OTHERS
9.3.2.2. VIRTUAL REALITY GAMES
9.3.2.2.1. FIRST-PERSON SHOOTER (FPS) VR GAMES
9.3.2.2.2. ACTION-ADVENTURE VR GAMES
9.3.2.2.3. STIMULATION VR GAMES
9.3.2.2.4. PUZZLE VR GAMES
9.3.2.2.5. SPORTS VR GAMES
9.3.2.2.6. SOCIAL VR GAMES
9.3.2.2.7. NARRATIVE & STORY-DRIVEN VR GAMES
9.3.2.2.8. EDUCATIONAL VR GAMES
9.3.2.2.9. OTHERS
10 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY GAME TYPE
10.1 OVERVIEW
10.2 AUGMENTED REALITY GAMES
10.2.1 BY TYPE
10.2.1.1. LOCATION-BASED AR GAMES
10.2.1.2. AR SPORTS GAMES
10.2.1.3. PUZZLE GAMES
10.2.1.4. SOCIAL GAMES
10.2.1.5. EDUCATIONAL GAMES
10.2.1.6. OTHERS
10.3 VIRTUAL REALITY GAMES
10.3.1 BY TYPE
10.3.1.1. FIRST-PERSON SHOOTER (FPS) VR GAMES
10.3.1.2. ACTION-ADVENTURE VR GAMES
10.3.1.3. STIMULATION VR GAMES
10.3.1.4. PUZZLE VR GAMES
10.3.1.5. SPORTS VR GAMES
10.3.1.6. SOCIAL VR GAMES
10.3.1.7. NARRATIVE & STORY-DRIVEN VR GAMES
10.3.1.8. EDUCATIONAL VR GAMES
10.3.1.9. OTHERS
11 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY MONETIZATION MODEL
11.1 OVERVIEW
11.2 ONE TIME PURCHASE
11.3 FREEMIUM MODEL
11.4 SUBSCRIPTION MODEL
12 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY DISTRIBUTION CHANNEL
12.1 OVERVIEW
12.2 ONLINE
12.3 OFFLINE
13 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, BY GEOGRAPHY
13.1 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, (ALL SEGMENTATION PROVIDED ABOVE IS REPRESENTED IN THIS CHAPTER BY COUNTRY)
13.1.1 NORTH AMERICA
13.1.1.1. U.S.
13.1.1.2. CANADA
13.1.1.3. MEXICO
13.1.2 EUROPE
13.1.2.1. GERMANY
13.1.2.2. FRANCE
13.1.2.3. U.K.
13.1.2.4. ITALY
13.1.2.5. SPAIN
13.1.2.6. RUSSIA
13.1.2.7. TURKEY
13.1.2.8. BELGIUM
13.1.2.9. NETHERLANDS
13.1.2.10. SWITZERLAND
13.1.2.11. DENMARK
13.1.2.12. POLAND
13.1.2.13. SWEDEN
13.1.2.14. NORWAY
13.1.2.15. FINLAND
13.1.2.16. REST OF EUROPE
13.1.3 ASIA-PACIFIC
13.1.3.1. CHINA
13.1.3.2. JAPAN
13.1.3.3. INDIA
13.1.3.4. SOUTH KOREA
13.1.3.5. AUSTRALIA
13.1.3.6. SINGAPORE
13.1.3.7. MALAYSIA
13.1.3.8. THAILAND
13.1.3.9. INDONESIA
13.1.3.10. PHILIPPINES
13.1.3.11. NEW ZEALAND
13.1.3.12. TAIWAN
13.1.3.13. VIETNAM
13.1.3.14. REST OF ASIA-PACIFIC
13.1.4 SOUTH AMERICA
13.1.4.1. BRAZIL
13.1.4.2. ARGENTINA
13.1.4.3. CHILE
13.1.4.4. COLOMBIA
13.1.4.5. PERU
13.1.4.6. REST OF SOUTH AMERICA
13.1.5 MIDDLE EAST AND AFRICA
13.1.5.1. SOUTH AFRICA
13.1.5.2. EGYPT
13.1.5.3. SAUDI ARABIA
13.1.5.4. U.A.E
13.1.5.5. ISRAEL
13.1.5.6. KUWAIT
13.1.5.7. OMAN
13.1.5.8. QATAR
13.1.5.9. BAHRAIN
13.1.5.10. REST OF MIDDLE EAST AND AFRICA
13.1.6 KEY PRIMARY INSIGHTS: BY MAJOR COUNTRIES
14 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, COMPANY LANDSCAPE
14.1 COMPANY SHARE ANALYSIS: GLOBAL
14.2 COMPANY SHARE ANALYSIS: NORTH AMERICA
14.3 COMPANY SHARE ANALYSIS: EUROPE
14.4 COMPANY SHARE ANALYSIS: ASIA PACIFIC
14.5 MERGERS & ACQUISITIONS
14.6 NEW PRODUCT DEVELOPMENT & APPROVALS
14.7 EXPANSIONS
14.8 REGULATORY CHANGES
14.9 PARTNERSHIP AND OTHER STRATEGIC DEVELOPMENTS
15 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, SWOT & DBMR ANALYSIS
16 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, COMPANY PROFILE
16.1 AUGMENTED PIXELS INC. (QUALCOMM)
16.1.1 COMPANY SNAPSHOT
16.1.2 REVENUE ANALYSIS
16.1.3 PRODUCT PORTFOLIO
16.1.4 RECENT DEVELOPMENTS
16.2 METAIO (APPLE)
16.2.1 COMPANY SNAPSHOT
16.2.2 REVENUE ANALYSIS
16.2.3 PRODUCT PORTFOLIO
16.2.4 RECENT DEVELOPMENTS
16.3 ZAPPAR LTD.
16.3.1 COMPANY SNAPSHOT
16.3.2 REVENUE ANALYSIS
16.3.3 PRODUCT PORTFOLIO
16.3.4 RECENT DEVELOPMENTS
16.4 MICROSOFT
16.4.1 COMPANY SNAPSHOT
16.4.2 REVENUE ANALYSIS
16.4.3 PRODUCT PORTFOLIO
16.4.4 RECENT DEVELOPMENTS
16.5 META (OCULUS)
16.5.1 COMPANY SNAPSHOT
16.5.2 REVENUE ANALYSIS
16.5.3 PRODUCT PORTFOLIO
16.5.4 RECENT DEVELOPMENTS
16.6 SAMSUNG
16.6.1 COMPANY SNAPSHOT
16.6.2 REVENUE ANALYSIS
16.6.3 PRODUCT PORTFOLIO
16.6.4 RECENT DEVELOPMENTS
16.7 GOOGLE
16.7.1 COMPANY SNAPSHOT
16.7.2 REVENUE ANALYSIS
16.7.3 PRODUCT PORTFOLIO
16.7.4 RECENT DEVELOPMENTS
16.8 ULTRALEAP LIMITED
16.8.1 COMPANY SNAPSHOT
16.8.2 REVENUE ANALYSIS
16.8.3 PRODUCT PORTFOLIO
16.8.4 RECENT DEVELOPMENTS
16.9 VIRTUIX
16.9.1 COMPANY SNAPSHOT
16.9.2 REVENUE ANALYSIS
16.9.3 PRODUCT PORTFOLIO
16.9.4 RECENT DEVELOPMENTS
16.1 SONY INTERACTIVE ENTERTAINMENT
16.10.1 COMPANY SNAPSHOT
16.10.2 REVENUE ANALYSIS
16.10.3 PRODUCT PORTFOLIO
16.10.4 RECENT DEVELOPMENTS
16.11 HTC CORPORATION
16.11.1 COMPANY SNAPSHOT
16.11.2 REVENUE ANALYSIS
16.11.3 PRODUCT PORTFOLIO
16.11.4 RECENT DEVELOPMENTS
16.12 VALVE CORPORATION
16.12.1 COMPANY SNAPSHOT
16.12.2 REVENUE ANALYSIS
16.12.3 PRODUCT PORTFOLIO
16.12.4 RECENT DEVELOPMENTS
16.13 UNITY TECHNOLOGIES
16.13.1 COMPANY SNAPSHOT
16.13.2 REVENUE ANALYSIS
16.13.3 PRODUCT PORTFOLIO
16.13.4 RECENT DEVELOPMENTS
16.14 MAGIC LEAP, INC.
16.14.1 COMPANY SNAPSHOT
16.14.2 REVENUE ANALYSIS
16.14.3 PRODUCT PORTFOLIO
16.14.4 RECENT DEVELOPMENTS
16.15 VUZIX
16.15.1 COMPANY SNAPSHOT
16.15.2 REVENUE ANALYSIS
16.15.3 PRODUCT PORTFOLIO
16.15.4 RECENT DEVELOPMENTS
16.16 SNAP INC.
16.16.1 COMPANY SNAPSHOT
16.16.2 REVENUE ANALYSIS
16.16.3 PRODUCT PORTFOLIO
16.16.4 RECENT DEVELOPMENTS
16.17 XREAL, INC
16.17.1 COMPANY SNAPSHOT
16.17.2 REVENUE ANALYSIS
16.17.3 PRODUCT PORTFOLIO
16.17.4 RECENT DEVELOPMENTS
16.18 VARJO
16.18.1 COMPANY SNAPSHOT
16.18.2 REVENUE ANALYSIS
16.18.3 PRODUCT PORTFOLIO
16.18.4 RECENT DEVELOPMENTS
16.19 PICO IMMERSIVE PTE.LTD.
16.19.1 COMPANY SNAPSHOT
16.19.2 REVENUE ANALYSIS
16.19.3 PRODUCT PORTFOLIO
16.19.4 RECENT DEVELOPMENTS
16.2 LYNX
16.20.1 COMPANY SNAPSHOT
16.20.2 REVENUE ANALYSIS
16.20.3 PRODUCT PORTFOLIO
16.20.4 RECENT DEVELOPMENTS
17 GLOBAL AUGMENTED REALITY / VIRTUAL REALITY GAMING MARKET, COMPANY PROFILE (GAMING)
17.1 BLIPPAR LTD.
17.2 OLIVEX HOLDINGS LIMITED
17.3 NIANTIC
17.4 EPIC GAMES, INC.
17.5 MILKROOM STUDIOS GMBH
17.6 TOTAL IMMERSION
17.7 SURVIOS, INC.
17.8 OTHERS
NOTE: THE COMPANIES PROFILED IS NOT EXHAUSTIVE LIST AND IS AS PER OUR PREVIOUS CLIENT REQUIREMENT. WE PROFILE MORE THAN 100 COMPANIES IN OUR STUDY AND HENCE THE LIST OF COMPANIES CAN BE MODIFIED OR REPLACED ON REQUEST
18 CONCLUSION
19 RELATED REPORTS
20 ABOUT DATA BRIDGE MARKET RESEARCH
