Automotive wrap films are used for brand marketing, advertising and the personalization of buses, trucks and passenger cars. Due to the growing demand for mobile advertising, the flourishing global sign and graphics industry is anticipated to drive the application of automotive wrap films. The lower cost of automotive wrap films than vehicle paints is also increasing the growth of the automotive films market. The growing disposable income and increasing global population are expected to positively impact the market's revenue growth during the forecast period.
