- Cold sore treatment products play a crucial role in managing herpes simplex virus (HSV) infections, offering symptomatic relief and reducing outbreak duration. These treatments include antiviral medications, topical creams, and novel emerging therapies
- The demand for cold sore treatments is significantly driven by the increasing prevalence of HSV infections, rising awareness about available treatment options, and advancements in antiviral drug formulations. Over half of the global demand stems from recurrent HSV outbreaks, with higher incidences observed in regions with dense populations and changing lifestyles
- The North America region stands out as the dominant markets for Cold Sore Treatment, driven by well-established healthcare infrastructure, high awareness, and accessibility to advanced treatment options
- For instance, the U.S. has witnessed a steady rise in demand for antiviral treatments, with pharmaceutical innovations and over-the-counter (OTC) availability playing a key role in market expansion
- Globally, cold sore treatment medications rank among the most commonly used antiviral therapies, following flu and respiratory-related antiviral treatments, and play a pivotal role in enhancing patient quality of life by managing recurring outbreaks effectively
