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Global Customer Relation Management Market – Industry Trends and Forecast to 2029

  • ICT
  • Upcoming Report
  • Dec 2021
  • Global
  • 350 Pages
  • No of Tables: 220
  • No of Figures: 60
  • ICT
  • Upcoming Report
  • Dec 2021
  • Global
  • 350 Pages
  • No of Tables: 220
  • No of Figures: 60

Global Customer Relation Management Market, By Application (Customer Service And Support, Marketing, Sales and Others), Deployment Types (Hosted, On-Premise and Hybrid), Solutions (Social Monitoring And Social Listening, Social Mapping, Social Middleware, Social Management and Social Measurement), End-Users (Academia And Government, Automotive, Transportation And Logistics,  Banking , Financial Services And Insurance (BFSI), Consumer Goods And Retail, Energy, Power And Utilities, Healthcare, Oil And Gas and Telecom and IT), Organization Size (Small And Medium Businesses (SMB) and Large Enterprise), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, U.A.E, Saudi Arabia, Egypt, South Africa, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2029.

Customer Relation Management Market Market Analysis and Insights of Customer Relation Management Market

Surge in the adoption of advanced technologies such as artificial intelligence and internet of things, growing focus of the enterprises on maintaining and building efficient customer relations and increasing demand for implementing customer relationship management (CRM) offerings and solutions through the software as a service (SaaS) model are the major factors attributable to the growth of the customer relation management market. Data Bridge Market Research analyses that the customer relation management market will exhibit a CAGR of 15.35% for the forecast period of 2022-2029.  Therefore, the customer relation management market value would stand tall by USD 126.25 billion by 2029.

From the name itself, it is clear that customer relation management is an approach used by the organizations to enrich the existing relations with the customers and improve the goodwill to gain more and more customers. The customer relation management approach simplifies the process of communicating with customer and improves the customer satisfaction.   

Rising emergence of SMEs and CRM products and services will emerge as the major market growth driving factor. Surging number of small and medium scale enterprises in the developing economies, growing demand for automated engagement with customers, rising digitization of economies and rising advent of cloud technology will further aggravate the growth of the market. Rising emergence of server less computing and hybrid cloud computing, availability of various service models such as platform as a service (PaaS) and growing public expenditure for the development of IT infrastructure are some other factors bolstering the growth of the market.

However, lack of skilled workforce and technological expertise in underdeveloped and developing economies and lack of standardization will act as a growth restraint for the market. Also, lack of awareness in the backward regions will yet again hamper the market growth rate. Lack of a strong IT infrastructure in the underdeveloped economies, high costs associated with CRM software and rising security and privacy concerns will also hamper the market growth rate.

This customer relation management market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographical expansions, technological innovations in the market. To gain more info on customer relation management market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Global Customer Relation Management Market Scope and Market Size

The customer relation management market is segmented on the basis of application, deployment types, solutions, end-users and organization size. The growth amongst the different segments helps you in attaining the knowledge related to the different growth factors expected to be prevalent throughout the market and formulate different strategies to help identify core application areas and the difference in your target market.

  • Based on application, the customer relation management market is segmented into customer service and support, marketing, sales and others.
  • Based on deployment types, the customer relation management market is segmented into hosted, on premise and hybrid.
  • Based on solutions, the customer relation management market is segmented into social monitoring and social listening, social mapping, social middleware, social management, social measurement.
  • Based on end-users, the customer relation management market is segmented into academia and government, automotive, transportation and logistics, banking, financial services and insurance (BFSI), consumer goods and retail, energy, power and utilities, healthcare, oil and gas, telecom and IT.
  • Based on organization size, the customer relation management market is segmented into small and medium businesses (SMB) and enterprise.

Customer Relation Management Market Country Level Analysis

The customer relation management market is analysed and market size, volume information is provided by country, application, deployment types, solutions, end-users and organization size as referenced above.

The countries covered in the customer relation management market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America dominates the customer relation management market and will continue to flourish its trend of dominance during the forecast period owing to the presence of small and big solution vendors in this region. Asia-Pacific will continue to undergo substantial gains during the forecast period and score the highest CAGR. This is because of the growing expenditure for the development of IT infrastructure, growing demand for innovative CRM solutions from emerging countries such as China and India and surging number of small scale businesses.

The country section of the customer relation management market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Customer Relation Management Market Share Analysis

The customer relation management market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to customer relation management market.

Some of the major players operating in the customer relation management report are IBM, Oracle, Microsoft, SAP SE, Cisco Systems, Inc., Aptean., bBooth, Inc., Big Purple Dot, HubSpot, Inc., DecisionLink, Infusionsoft, Pegasystems, QuickPivot, SalesDrip, Salesforce, SugarCRM, Yes Lifecycle Marketing, Zendesk, Zeta Global Corp and VMware, Inc. among others.


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