Global Data Monetization Market, By Component (Tools and Services), Data Type (Customer Data, Product Data, Financial Data and Supplier Data), Business Function (Sales and Marketing, Supply Chain Marketing, Operations, Finance and Others), Deployment Type (On-Premises and Cloud), Organization Size (Small and Medium-Sized Enterprises and Large Enterprises), Industry Vertical (BFSI, Telecommunication, Consumer Goods and Retail, IT, Healthcare, Manufacturing, Media and Entertainment, Transportation and Logistics, Energy and Utilities and Others), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2029.
Market Analysis and Insights : Global Data Monetization Market
The data monetization market is expected to witness market growth at a rate of 21.95% in the forecast period of 2022 to 2029. Data Bridge Market Research report on data monetization market provides analysis and insights regarding the various factors expected to be prevalent throughout the forecast period while providing their impacts on the market’s growth. The rise in oil and gas industry globally is escalating the growth of data monetization market.
Data monetization refers to the process that involves the monetization of the asset of data for generating high revenue from available data sources or real-time streamed data by introducing the capture, analysis, discovery, storage and dissemination. The process leverages data generated through business operations and data associated with individual factors.
The rise in enterprises data across the globe acts as one of the major factors driving the growth of data monetization market. The increase in volume of data generation along with lower cost of data storage, and deployment of the process among companies to improve productivity and efficiency, reduce costs and develop new products or services accelerate the market growth. The advent of open standards and centralized data management for seamless integration and operation, and awareness towards data monetization, and external data sources further influence the market. Additionally, rapid digitization, huge amounts of data generated, increase system availability and rise in the adoption of Internet of things positively affect the data monetization market. Furthermore, increase in need to create insights from a pool of data and adoption of AI for data processing extend profitable opportunities to the market players in the forecast period of 2022 to 2029.
On the other hand, varying structure of regulatory policies and lack of 0rganizational capabilities are expected to obstruct the market growth. Quality of data collected by organizations for monetization, and privacy and security concerns are projected to challenge the data monetization market in the forecast period of 2022-2029.
This data monetization market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on data monetization market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Global Data Monetization Market Scope and Market Size
The data monetization market is segmented on the basis of component, data type, business function, deployment type, organization size, and industry vertical. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- On the basis of component, the data monetization market is segmented into tools and services. Services are further segmented into maintenance and support, consulting and implementation and integration.
- On the basis of data type, the data monetization market is segmented into customer data, product data, financial data and supplier data.
- On the basis of business function, the data monetization market is segmented into sales and marketing, supply chain marketing, operations, finance and others.
- On the basis of deployment type, the data monetization market is segmented into cloud and on-premises.
- On the basis of organization size, the data monetization market is segmented into small and medium-sized enterprises and large enterprises.
- On the basis of industry verticals, the data monetization market is segmented into BFSI, telecommunication, consumer goods and retail, IT, healthcare, manufacturing, media and entertainment, transportation and logistics, energy and utilities and others.
Data Monetization Market Country Level Analysis
The data monetization market is analyzed and market size, volume information is provided by country, component, data type, business function, deployment type, organization size, and industry vertical as referenced above.
The countries covered in the data monetization market report are the U.S., Canada and Mexico in North America, Brazil, Argentina and Rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).
North America dominates the data monetization market due to the adoption of advanced technologies such as cloud computing, big data, and analytics within the region. Asia-Pacific is expected to witness highest growth during the forecast period of 2022 to 2029 because of the rising advancements in networking technologies in the region.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Data Monetization Market Share Analysis
The data monetization market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, regional presence, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to data monetization market.
Some of the major players operating in the data monetization market report are Adastra, CellOS Software Ltd, Connectiva Analytics and Insights Ltd., Dawex Systems, Infosys Limited, ComViva, MNUBO, NETSCOUT, Paxata, Inc., Optiva Inc., SQLstream, Inc., Google, IBM, 101 data Solutions, Accenture, Monetize, Accenture, ALC, Optiva Inc., and SAP SE, among others.