- In October 2024, Fujifilm Corporation unveiled the latest model in its X Series, the "Fujifilm X-M5". Weighing just 355g, it is the lightest camera in the series. Packed with advanced features such as AI-powered subject detection autofocus for moving subjects and 6.2K/30P movie recording, the X-M5 is designed for everyone from beginners to professional photographers, enhancing the overall photography experience
- In September 2024, Canon Inc. launched the RF28-70mm f/2.8 Image Stabilization (IS) Stepping Motor (STM) lens, compatible with the EOS R mirrorless camera system. This f/2.8 constant aperture zoom lens, Canon's first non-professional-grade model, is aimed at a broader audience. Alongside, Canon also introduced the EOS C80 digital cinema camera, part of its Cinema EOS lineup, featuring a lightweight build, 6K full-frame sensor, and user-friendly design for high-quality video production
- In July 2024, Leica Camera AG introduced the Leica D-Lux 8, a compact camera combining the brand’s design excellence with improved user experience. The model boasts intuitive controls, an optimized button layout, and ergonomically arranged features, providing enhanced convenience for users
- In June 2024, Nikon Corporation expanded its camera lineup with the NIKKOR Z 35mm f/1.4 wide-angle lens, specially developed for full-frame/FX-format cameras and featuring the Nikon Z mount
- In October 2022, Fujifilm announced a partnership with Adobe to develop the "FUJIFILM X-H2S" mirrorless digital camera firmware, scheduled for release in spring 2023. This firmware will introduce the world’s first native Camera to Cloud (C2C) connectivity for mirrorless digital cameras, powered by Frame.io. In addition, the firmware for the "FT-XH" file transmitters will also be launched
- In September 2022, Canon U.S.A., Inc. revealed a new suite of products for its cinema and broadcast line, responding to growing user demand. New offerings include the 8K CINE-SERVO 15-120mm T2.95-3.95 EF/PL lens for various productions, the EU-V3 modular expansion unit for EOS C500 Mark II and EOS C300 Mark III cameras, a Cinema EOS firmware update, and the DP-V2730i, a 27-inch 4K professional reference display designed for seamless integration into broadcaster and filmmaker workflows



