- In March 2023, American Textile Company (ATC) unveiled its new bedding product AllerEase, with cutting-edge HeiQ Allergen technology. ATC collaborated with the Swiss materials innovation company HeiQ to launch several bedding products including pillows, mattress and pillow protectors, mattress pads, blankets, comforters, and throws the USA, Canada, and Mexico
- In February 2023, Brooklinen opened its new store in the West Loop neighborhood of West Side of Chicago, Illinois, marking its first location in the Midwest part of the U.S. Brooklinen continued its collaboration with the multidisciplinary design firm, Office of Tangible Space, to establish the Chicago studio