Global Electric Mop Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2032

Electric Mop Market Size

• The global electric mop market size was valued at USD 6.04 billion in 2024 and is expected to reach USD 23.80 billion by 2032, at a CAGR of 18.70% during the forecast period
• The market growth is largely fueled by increasing consumer preference for automated and efficient cleaning solutions, coupled with advancements in cordless and steam-based electric mop technologies that enhance ease of use and hygiene
• Furthermore, rising awareness about health, cleanliness, and time-saving appliances is driving demand across residential and commercial spaces. These converging factors are accelerating the adoption of electric mops, thereby significantly boosting the industry’s growth

Electric Mop Market Analysis

• Electric mops are cleaning devices that use electricity to power their mopping functions. They are designed to make mopping floors easier and more efficient than traditional mop and bucket methods. Electric mops generally consist of a water tank, and a motorized cleaning head, and may include either disposable or reusable cleaning pads
• The escalating demand for electric mops is primarily fueled by rising consumer awareness of cleanliness, growing adoption of smart home appliances, and increasing preference for cordless, eco-friendly, and low-effort cleaning technologies
• North America dominated the electric mop market with a share of 39% in 2024, due to rising consumer demand for automated cleaning solutions and increasing awareness about hygiene and convenience in households
• Asia-Pacific is expected to be the fastest growing region in the electric mop market during the forecast period due to rapid urbanization, increasing disposable incomes, and growing awareness about hygiene, especially in countries such as China, India, Japan, and South Korea
• Flat type segment dominated the market with a market share of 45.5% in 2024, due to its lightweight design, ease of maneuverability, and effective cleaning across a variety of floor surfaces including hardwood, tiles, and laminates. Consumers favor flat type mops for their ability to reach under furniture and into corners, making them ideal for everyday residential use

Report Scope and Electric Mop Market Segmentation

Electric Mop Market Trends

“Rising Demand for Efficient Home Cleaning”

• A significant and accelerating trend in the global electric mop market is the growing consumer preference for time-saving, efficient, and user-friendly cleaning devices that simplify daily household chores without compromising hygiene
  • For instance, companies such as BISSELL and SharkNinja offer advanced electric mops such as the BISSELL SpinWave and Shark Steam & Scrub, which combine scrubbing action with steam cleaning to remove tough stains while sanitizing floors
• The surge in demand is further driven by cordless and lightweight designs, as seen in Hoover’s ONEPWR FloorMate and Tineco’s iFloor series, which allow users to clean freely without power cord limitations while offering multi-surface compatibility and smart sensor technology for adaptive cleaning
• In addition, many electric mop models now integrate LED indicators, digital displays, and self-cleaning systems that enhance usability and reduce maintenance, catering to the rising demand for low-effort cleaning solutions
• This shift toward convenience-oriented appliances is fundamentally reshaping consumer expectations in the home cleaning sector. Leading brands are continuously innovating to provide compact, all-in-one mopping solutions that combine power, portability, and intelligent features
• As a result, demand for electric mops is rapidly increasing across both residential and light commercial segments, as consumers prioritize ease, speed, and hygiene in maintaining clean living environments

Electric Mop Market Dynamics

Driver

“Increasing Awareness of Hygiene and Cleanliness”

• The growing emphasis on health and sanitation, especially in the post-pandemic landscape, is a significant driver for the rising demand for electric mops
  • For instance, in March 2024, BISSELL introduced the CrossWave HydroSteam, which combines steam, vacuum, and mop functionalities to sanitize floors more effectively, addressing consumer concerns over bacteria, allergens, and germs
• As consumers become more conscious of indoor air quality and surface cleanliness, electric mops offer a more hygienic alternative to traditional mopping by eliminating manual wringing and reducing cross-contamination
• Furthermore, steam-based electric mops, such as those from SharkNinja and Hoover, are gaining popularity for their chemical-free sanitization, appealing to households with children, pets, or allergy sufferers. The ability to remove tough stains, kill bacteria, and leave floors visibly cleaner with minimal effort is making electric mops a preferred choice for modern homes
• The increased awareness of health benefits and hygiene standards is also encouraging consumers to upgrade their cleaning routines with smart, efficient, and multi-functional appliances. As a result, electric mop adoption is accelerating in both residential and commercial spaces, where consistent cleanliness is a top priority

Restraint/Challenge

“Limited Effectiveness on Tough Stains”

• The limited ability of many electric mops to handle stubborn, set-in stains presents a significant challenge to broader market acceptance, especially among users with high cleaning standards or homes with heavy foot traffic
  • For instance, while devices such as the Tineco iFloor series and BISSELL SpinWave perform well on daily messes, users have reported difficulty in removing dried or sticky residues without multiple passes or pre-treatment
• This limitation can result in consumer dissatisfaction, particularly when expectations are set by marketing claims of deep-clean capabilities. Commercial settings, in particular, may find electric mops insufficient for intensive cleaning needs without supplemental equipment
• Addressing this issue requires manufacturers to enhance motor power, brush pressure, or integrate dual scrubbing technologies to better target tough grime. Some brands such as Shark have responded with steam-enabled models such as the Shark Steam & Scrub, but even these can fall short on thick stains without added effort
• Overcoming these limitations through better cleaning mechanisms, clearer communication on use cases, and hybrid solutions that combine vacuuming, mopping, and scrubbing in one device will be crucial for long-term user satisfaction and sustained market growth

Electric Mop Market Scope

The market is segmented on the basis of mop type, product type, connectivity, application, and distribution channel.

• By Mop Type

On the basis of mop type, the electric mop market is segmented into flat type, spiral type, and others. The flat type segment dominated the market with the largest revenue share of 45.5% in 2024, attributed to its lightweight design, ease of maneuverability, and effective cleaning across a variety of floor surfaces including hardwood, tiles, and laminates. Consumers favor flat type mops for their ability to reach under furniture and into corners, making them ideal for everyday residential use.

The spiral type segment is expected to register the fastest growth rate from 2025 to 2032, driven by its enhanced scrubbing capabilities and efficiency in removing stubborn stains and dirt, which appeals particularly to commercial cleaning applications such as hotels and offices. Leading companies such as Bissell and Hoover are actively innovating in this category, introducing models with advanced motorized spiral brushes to capture the growing demand.

• By Product Type

On the basis of product type, the electric mop market is segmented into steam mop and spray mop. The steam mop segment held the largest market share in 2024, propelled by the rising consumer awareness of hygiene and the preference for chemical-free cleaning solutions that steam technology offers. Steam mops from brands such as Shark, Vileda, and Tineco are highly favored in residential segments due to their ability to sanitize floors by killing germs and bacteria while providing deep cleaning.

The spray mop segment is projected to experience the fastest CAGR from 2025 to 2032, largely because of its convenience, lower upfront costs, and adaptability for quick and light cleaning tasks. Spray mops are popular in both residential and commercial spaces for spot cleaning and maintenance, with companies such as O-Cedar and Black+Decker expanding their spray mop product lines to meet this rising demand.

• By Connectivity

On the basis of connectivity, the electric mop market is segmented into wired and cordless. The cordless segment held the largest market revenue share in 2024, owing to increasing consumer preference for mobility, portability, and ease of use without being tethered to power outlets. Cordless electric mops from manufacturers such as Tineco, iRobot, and Ecovacs feature long-lasting rechargeable batteries and lightweight designs, enhancing user convenience especially in larger homes and commercial environments.

The wired segment is anticipated to witness the fastest CAGR from 2025 to 2032, particularly in professional cleaning services and commercial facilities where uninterrupted power supply and extended operation times are critical for large-scale cleaning jobs. Brands such as Karcher continue to cater to this segment with durable wired models known for reliability and consistent performance.

• By Application

On the basis of application, the electric mop market is segmented into residential and commercial. The residential segment accounted for the largest market revenue share in 2024, supported by increasing penetration of smart home cleaning appliances and the growing consumer focus on maintaining hygienic living spaces. Factors such as busy lifestyles and the desire for efficient, automated cleaning solutions are driving demand in urban households.

The commercial segment is anticipated to witness the fastest CAGR from 2025 to 2032, fueled by the expanding facility management industry across offices, hotels, healthcare institutions, and retail outlets. The need for centralized cleaning solutions that provide consistent performance and time savings is boosting adoption. Key players such as Karcher, iLife, and Shark are investing in the development of commercial-grade electric mops with enhanced durability and cleaning efficiency to address this opportunity.

• By Distribution Channel

On the basis of distribution channel, the electric mop market is segmented into online and offline. The online segment held the largest market revenue share in 2024, driven by the increasing penetration of e-commerce platforms, digital marketing, and growing consumer preference for convenient home delivery and extensive product variety. Major companies including Dyson, Ecovacs, and Bissell leverage strong online retail channels and direct-to-consumer websites to expand their reach globally.

The offline segment is anticipated to witness the fastest CAGR from 2025 to 2032, supported by established retail networks such as electronics and home appliance stores where consumers prefer to physically evaluate products before purchase. Brick-and-mortar presence remains important in emerging markets where online shopping penetration is still developing.

Electric Mop Market Regional Analysis

• North America dominated the electric mop market with the largest revenue share of 39% in 2024, driven by rising consumer demand for automated cleaning solutions and increasing awareness about hygiene and convenience in households
• Consumers in the region highly value cordless and smart electric mops that offer time-saving features and ease of use for daily cleaning tasks
• This widespread adoption is further supported by high disposable incomes, a tech-savvy population, and strong retail and e-commerce infrastructure, establishing electric mops as a preferred cleaning solution for both residential and commercial users

U.S. Electric Mop Market Insight

U.S. electric mop market captured the largest revenue share in 2024 within North America, fueled by rapid adoption of smart home cleaning appliances and increasing interest in chemical-free cleaning technologies such as steam mops. The convenience of cordless models combined with growing e-commerce sales and the influence of major brands such as Bissell, Shark, and Hoover are key drivers. In addition, busy lifestyles and increased hygiene concerns are propelling demand for electric mops with advanced features such as app integration and multi-surface cleaning capabilities.

Europe Electric Mop Market Insight

The Europe electric mop market is projected to expand at a robust CAGR throughout the forecast period, supported by increasing consumer awareness regarding hygiene and eco-friendly cleaning methods. Government regulations promoting sustainable household products and growing urbanization are boosting adoption across countries such as Germany, the U.K., and France. The market growth is reinforced by demand from both residential customers and commercial cleaning services adopting advanced electric mop technologies.

U.K. Electric Mop Market Insight

The U.K. electric mop market is expected to grow steadily, driven by the rising trend of smart home cleaning devices and heightened awareness about maintaining indoor hygiene. The presence of strong retail networks and e-commerce channels facilitates consumer access to a wide range of electric mop products. Increasing demand for cordless and steam mop variants, along with technological innovations by companies such as Vileda and Hoover, supports this growth.

Germany Electric Mop Market Insight

Germany’s electric mop market is anticipated to witness significant growth due to rising environmental consciousness and preference for chemical-free cleaning solutions. The country’s focus on energy-efficient and sustainable household appliances encourages the adoption of steam and cordless electric mops. In addition, Germany’s developed commercial cleaning sector presents a steady demand for durable electric mop products with advanced scrubbing capabilities.

Asia-Pacific Electric Mop Market Insight

The Asia-Pacific electric mop market is poised to register the fastest CAGR from 2025 to 2032, driven by rapid urbanization, increasing disposable incomes, and growing awareness about hygiene, especially in countries such as China, India, Japan, and South Korea. Government initiatives promoting smart homes and digital adoption further accelerate the market. The region’s status as a major manufacturing hub allows for affordable product offerings, widening accessibility among consumers.

Japan Electric Mop Market Insight

Japan’s electric mop market is expanding due to the country’s technological advancements and high acceptance of automated home appliances. The aging population also drives demand for easy-to-use electric mops that reduce physical effort. Integration with smart home ecosystems and multi-functional features enhances market appeal among residential users.

China Electric Mop Market Insight

China accounted for the largest market revenue share in the Asia-Pacific region in 2024, supported by rapid urbanization, an expanding middle class, and increasing investments in smart home technologies. The availability of competitively priced electric mops by domestic brands, alongside growing e-commerce penetration, fuels market growth. Government focus on smart cities and cleaner living environments further propels adoption across residential and commercial sectors.

Electric Mop Market Share

The electric mop industry is primarily led by well-established companies, including:

• BLACK+DECKER (U.S.)
• Haier lnc. (China)
• HAAN Corporation (Canada)
• BISSELL (U.S.)
• TTK Prestige Ltd (India)
• Tennant Company (U.S.)
• Myelicto (U.S.)
• Procter & Gamble (U.S.)
• ECOVACS (China)
• Shinil Industrial Co., Ltd. (South Korea)
• L.G. Electronics (South Korea)
• iRobot Corporation (U.S.)
• Proscenic (China)
• SAMSUNG (South Korea)
• Neato Robotics, Inc., (U.S.)
• Matsutek Co. Ltd. (Taiwan)
• SharkNinja Operating LLC (U.S.)
• bObsweep (Canada)
• Taurus Group (Spain)
• Miele & Cie. KG (Germany)
• AB Electrolux (Sweden)

What are the Recent Developments in Global Electric Mop Market?

• In February 2025, Philips strengthened its position in the electric mop market with the launch of the Philips OneUp electric mop, a lightweight and hassle-free floorcare innovation designed to deliver faster and more effective cleaning. This strategic product introduction is expected to enhance Philips' competitiveness in the segment by meeting rising consumer demand for convenient, high-performance home cleaning solutions
• In January 2024, Narwal, known for its innovative high-end home robotics, announced the upcoming launch of three new floor cleaners at CES 2024. These additions to their intelligent home cleaning range include the Narwal Freo X Ultra and Narwal Freo X Plus, which are promoted as the most advanced and quiet vacuum mops, along with the versatile upright Narwal S10 Pro
• In September 2021, iRobot released the newest iRobot Roomba J7, which combines both vacuuming and mopping functionalities in one machine. The Roomba J7 features a self-retracting mop that lifts out of the way when approaching carpets, ensuring efficient cleaning only where needed. This advancement represents a significant step in the evolution of automated cleaning technology, offering users a more convenient and effective way to maintain their homes

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