- In January 2024, the NuNorm brand launched a five-product collection designed for the modern man's skincare and grooming routine. Among the products is Brow Rescue, a dual-ended pencil for shaping and filling in brows and patchy facial hair that comes in eight tones, including gray. NuNorm's launch is focusing on empowering men in their skincare journey
- In January 2024, Anastasia Beverly Hills launched its Brow Freeze Gel. It is a stick formulation designed to laminate and hold brows in place all day. Ideal for achieving a laminated look, it offers ease of use compared to the original pot version



