Global Fermented Drinks Market – Industry Trends and Forecast to 2029

Global Fermented Drinks Market, By Type (Probiotic Food, Probiotic Drink, Alcoholic Beverage, Others), Distribution Channel (Supermarket/Hypermarket, Speciality Retail Store, Convenience Store, On Trade, Online Channel, Other Distribution Channels) – Industry Trends and Forecast to 2029

Market Analysis and Size

As the global population grows, consumers are shifting their preferences to fermented drinks and other everyday products that are easier to consume and digest. There is a significant shift in consumer consumption patterns, and as a result, they demand the availability of healthy products that contribute to global market growth. Massive expansion of market players involved in processing and manufacturing plans also augment market growth.

Data Bridge Market Research analyses that the fermented drinks market was valued at USD 3.59 billion and is expected to reach the value of USD 5.68 billion by 2029, at a CAGR of 5.90% during the forecast period of 2022-2029. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, patent analysis and consumer behaviour.

Report Scope and Market Segmentation

Market Definition

Fermented drinks are flavorful drink mixes containing ethanol, a type of alcohol produced by the fermentation of grains, fruits, and other sugar sources. Fermentation is a natural process in which yeast or bacteria combine with sugar to produce alcohol and carbon dioxide. Beer, wine, and spirits are the most common fermented beverages.

Fermented Drinks Market Dynamics

Drivers

• Shift in consumers diet pattern and growing prevalence of digestive disorders

The market is expanding due to increased demand for fermented beverages among individuals, particularly in developed countries. Consumer preference for optimal hydration has been a key driver of fermented drinks market. Consumers' increased health consciousness has increased demand for fermented beverages. Furthermore, global demand for cultured dairy products is increasing. Lactic acid, which is found in fermented dairy products, can help with these digestive issues. As a result, fermented products become an essential part of everyone's daily diet, leading to an increase in the demand for fermented drinks market.

• Various improved and versatile products offered by the manufacturers

Product launches are also expected to drive growth in the global fermented drinks market during the forecast period. The recent launch of several new products has resulted from the development of new products with improved taste and versatility, combined with strong marketing support. The introduction of several new products during the forecast period is expected to boost the fermented drinks market outlook.

Opportunity

Aside from health benefits, the fermentation process improves the taste and aroma of dairy products while also extending their shelf life. As a result, the versatile properties of fermented dairy products can be attributed to the market's significant growth. Growing e-commerce platform penetration, particularly in developing economies, and stringent laws ensuring high-quality organic beverage production will all drive market value growth.

Restraints

The issues with transportation services and low warehouse storage are causing significant losses to fruit and vegetable growers, restraining the market and challenging the fermented drinks market in the forecasted period.

This fermented drinks market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the fermented drinks market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

COVID-19 Impact on Fermented Drinks Market

The global pandemic scenario raised by COVID-19 significantly impacted the market due to the health benefits of various fermented drinks such as probiotic drinks. Due to the increased demand, it has created an opportunity for fermented drink products. This is primarily due to increased health awareness and concern about immunity and thus health well-being. However, rising consumption as a result of the target audience's healthy lifestyle and preferences is expected to improve market operations during the forecast period. Furthermore, the government is supporting initiatives to increase beverage consumption and improve public health.

Recent Development

• The Boston Beer Company and PepsiCo announced plans to form a business partnership in August 2021 to produce the alcoholic beverage HARD MTN DEW. Boston Beer's world-class innovation and expertise in alcoholic beverages will be combined with one of PepsiCo's most iconic and beloved brands.
• In addition, Beam Suntory and The Boston Beer Company announced a long-term strategic partnership in July 2021 to expand select iconic brands into some of the fastest-growing beverage alcohol segments.
• Anheuser-Busch InBev (AB InBev) launched its first energy drink Budweiser Beats in India in October 2021.

Global Fermented Drinks Market Scope

The fermented drinks market is segmented on the basis of type and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Probiotic Food
• Probiotic Drink
• Alcoholic Beverage
• Others

Distribution channel

• Supermarket/Hypermarket
• Speciality Retail Store
• Convenience Store
• On Trade
• Online Channel
• Other Distribution Channels

Fermented Drinks Market Regional Analysis/Insights

The fermented drinks market is analysed and market size insights and trends are provided by country, type and distribution channel as referenced above.

The countries covered in the fermented drinks market report are U.S., Canada and Mexico in North America, Germany, Sweden, Poland, Denmark, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America dominates the market due to growing consumer interest in therapeutic products containing probiotic bacteria.

Asia-Pacific is a promising region for the expansion of the fermented dairy products market. Traditionally, dairy products were fermented, but with newer technologies and innovations, consumers gravitate toward commercialised fermented dairy products. As a result, the market for fermented dairy products is growing faster.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Fermented Drinks Market Share Analysis

The fermented drinks market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to fermented drinks market.

Some of the major players operating in the fermented drinks market are:

• Bayer AG (Germany)
• Abbott (U.S.)
• DSM (Netherlands)
• DuPont. (U.S.)
• Amway (U.S.)
• The Nature's Bounty Co. (U.S.)
• GlaxoSmithKline plc. (U.K.)
• Nestlé SA (Switzerland)
• Mead Johnson & Company, LLC. (U.S.)
• Medifast, Inc. (U.S.)
• Premier Nutrition Corporation (U.S.)
• Health Food Manufacturers' Association (U.K.)
• NOW Foods (U.S.)
• Glanbia PLC (Ireland)
• Herbalife International of America, Inc. (U.S.)
• Bionova (India)