- In November 2024, Salomon, a France-based sports lifestyle brand, inaugurated two new retail outlets in London and across the U.K., offering a broad selection of high-performance footgear tailored for hiking and running enthusiasts. This strategic expansion highlights the brand’s ongoing commitment to strengthening its footprint in the premium outdoor footwear segment
- In November 2024, Crocs, a U.S.-headquartered footwear company, opened a new 1,600 sq. ft. store in Lulu Mall, Kerala, India, featuring its iconic and seasonal collections. The launch underscores Crocs’ growing focus on the Indian retail landscape and consumer base
- In July 2024, Nike Inc, a leading U.S. footwear manufacturer, introduced its latest innovation, the Air Max Dn shoe, designed to deliver exceptional comfort and modern aesthetics. This product release marks Nike’s continuous push for performance-driven and stylish designs to appeal to a wider demographic
- In March 2024, Yoho, a direct-to-consumer footwear brand based in India, rolled out its latest sneaker line named Blinc, available in multiple color variants for both men and women via its website and leading e-commerce platforms. This launch reflects Yoho’s efforts to capture young, style-conscious consumers with versatile product offerings
- In November 2023, FitFlop, a U.K.-based footwear company, launched a new promotional campaign titled “For People Who Move” aimed at boosting awareness of its ergonomic and fashion-forward product line. This initiative emphasizes FitFlop’s positioning as a brand that supports active lifestyles with stylish comfort
