“Increasing Adoption of Natural, Clean-Label, and Functional Ingredients”
- There is a rising demand for natural, clean-label, and functional ingredients across food, beverage, and personal care industries, encouraging manufacturers to innovate with Fruit and Vegetable Ingredients that deliver both health benefits and sensory appeal
- Advances in extraction and processing technologies are enabling the development of high-purity, concentrated, and bioactive-rich Fruit and Vegetable Ingredients, supporting applications in functional foods, nutraceuticals, and cosmetics
- Major companies are investing heavily in R&D to enhance ingredient efficacy, stability, and sustainability, aligning products with consumer preferences for transparency, traceability, and eco-friendliness
- For instance, in March 2024, Ingredion launched a new line of plant-based fruit and vegetable concentrates enriched with antioxidants and fibers, targeting the expanding clean-label and health-conscious consumer segments
- This trend signifies a broader market movement toward health-oriented, sustainable, and innovative ingredient solutions, driven by evolving consumer lifestyles, stricter food regulations, and increased awareness of wellness and environmental impacts
