Global Grassfed Meat Market – Industry Trends and Forecast to 2030

Global Grassfed Meat Market, By Product Type (Raw Meat, Processed Meat), Nature (Organic, Conventional), Animal Type (Cow, Bison, Lamb, Goat), Sales Channel (Direct Sales, Retail Sales), End User (HoReCa, Food Processing, Household) – Industry Trends and Forecast to 2030.

Grassfed Meat Market Analysis and Size

Consumer eating habits are changing with time because people have become more health-conscious and self-aware. People are more willing to spend more money on high-quality food products which is containing essential nutrients. Over the past few decades, barbequing meat has become a popular trend globally, especially in western nations. As per the Quick-Service and Fast Casual Restaurant (QSR) magazine, approximately 95% of the population in the U.S. enjoy barbequed (BBQ) dishes such as ribs, steak and others. Thus, the increasing demand of barbequing meat ultimately enhances the market growth.

Data Bridge Market Research analyses that the grassfed meat market is expected to reach USD 20.57 million by 2030, which is USD 11.20 million in 2022, registering a CAGR of 7.90% during the forecast period of 2023 to 2030. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.     

Grassfed Meat Market Scope and Segmentation

Market Definition

The grassfed meat comes from those animals which have grazed only on grass. Depending on the area and environment, they feed on various grass. The consumption of grassfed meat has numerous health benefits as compared to conventional meat, such as low-fat content and calorie. 

Grassfed Meat Market Dynamics

Drivers

• High prevalence of five star restaurants and growing trend of exotic meals

Grassfed meat is typically sold in five star restaurants and signifies the fine-dining culture. As a result of continuous menu customization and innovations in food products such as grassfed meat for people, the foodservice market has recently developed at a remarkable rate. The increasing demand for high-quality and nutritious meals has forced the foodservice industries to change their offerings. Moreover, companies looking for higher profits which are investing in marketing campaigns and helping to make a platform for the grassfed meat market. Consumers are now spending money on food services and luxury vacations to receive higher-quality food products.

• Several advantages associated with grassfed meat

 Demand for grassfed meat is increasing continuously owing to its advantages over other meat products. Grassfed meat consumption maintains heart and blood health and provides significant electrolytes. Animal fed with only grain, or a combination of grain and grass, generally produce more calories in the human body when consumed. As a result, sales of grassfed meat are anticipated to rise and drive the market growth rate over the forecast period.

Opportunities

• Surging developments and innovations in packaging

The introduction of innovative and new packaging for grassfed meat products can positively affect the market growth during the forecast period. Attractive packaging and designs will attract more attention of consumers and upsurge product visibility. Hence, major market players are introducing new packaging designs for their grassfed meat products. For instance, Amcor has launched a new packaging for meat named Eco-Tite in December 2020. This packaging is shrink-free and recyclable. Such developments and innovations in packaging are expected to influence positively the growth of the grassfed meat market in the forecast period.

Restraints/ Challenges

• Issues associated with grassfed meat

The premium price of grassfed meat is one of the major and primary challenges for market growth. grassfed meat is estimated to be more costly than grainfed meat. This premium price discourages the consumers which is price-sensitive and can affect the market growth during the forecast period. The supply chain for grassfed meat is also different from normal, which can lead to a increase in the cost of production of grassfed meat.

This grassfed meat market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the grassfed meat market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Grassfed Meat Market Scope

The grassfed meat market is segmented on the basis of product type, nature, animal type, sales channel and end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

• Raw Meat
• Processed Meat

Nature

• Organic
• Conventional

 Animal Type

• Cow
• Bison
• Lamb
• Goat

 Sales Channel

• Direct Sales
• Retail Sales

 End User

• HoReCa
• Food Processing
• Household

Grassfed Meat Market Regional Analysis/Insights

The grassfed meat market is analyzed and market size insights and trends are provided by country product type, nature, animal type, sales channel and end user as referenced above.

The countries covered in the grassfed meat market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

North America dominates the grassfed meat market in terms of revenue and market share. This is mainly due to the presence of major producers of the grassfed meat productwhich will further enhance the market growth in this region.

North America is expected to be the fastest developing region during the forecast period of 2023-2030 due to the growing consumption of goat and lamb meat along with increase in demand for grassfed meat in food processing and HoReCa business in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Grassfed Meat Market Share Analysis

The grassfed meat market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to grassfed meat market.

Some of the major players operating in the grassfed meat market are:

• JBS Foods (U.S.)
• Australian Agricultural Company Limited (Australia)
• WELLNESS MEATS (U.S.)
• Strauss Brands LLC (U.S.)
• Grass Raised Beef (U.S.)
• Starzen Co., Ltd. (Japan)
• Nebraska Star Beef (U.S.)
• Middle East Fuji L.L.C. (UAE)
• West Coast Prime Meat (U.S.)
• Tajimaya UK ltd. (U.K.)
• Panorama (U.S.)
• Hormel Foods Corporation (U.S.)
• AROMA MARKET (U.S.)
• Tyson Foods, Inc. (U.S.)
• Lipman Family Farms (U.S.)
• Shaevitz Kosher Meats & Deli (U.S.)
• Eden Foods (U.S.)