- In June 2025, iHerb issued a recall for approximately 60,000 units of its California Gold Nutrition iron-containing supplements, including Daily Prenatal Multi, Ultamins Women’s Multivitamin, and Ultamins Women’s 50+ Multivitamin. The recall was prompted by packaging that failed to meet child-resistant standards required under the Poison Prevention Packaging Act, posing a serious risk of iron poisoning to young children. Although no injuries were reported, the incident underscores the critical need for regulatory compliance and child-safe packaging in the supplement industry to prevent accidental ingestion and ensure consumer safety
- In February 2024, Evonik launched Vecollage Fortify L, a biotech-based vegan collagen developed through fermentation technology in partnership with Modern Meadow Inc.. Identical to human skin collagen, this innovative ingredient is designed for anti-aging and hydrating creams, offering dual benefits: preventing age-related collagen degradation and stimulating natural collagen production. Vecollage Fortify L reflects the industry’s shift toward sustainable, non-animal alternatives, addressing consumer demand for ethical and effective skincare solutions. The launch strengthens Evonik’s position in biotechnology-based active ingredients and supports its broader platform of vegan collagen innovations
- In January 2024, Healthy Extracts Inc. launched LONGEVITY Anti-Aging, a proprietary supplement formulated to promote skin vitality, arterial flexibility, immune support, and bone strength. The blend features powerful ingredients such as quercetin, trans-resveratrol, vitamin D, and vitamin K2, known for their antioxidant properties and role in calcium regulation and cardiovascular wellness. This launch aligns with the growing trend toward multi-functional wellness products that address aging holistically, combining heart, skin, and immune health in one vegan-friendly, non-GMO formulation
- In January 2024, Japanese beauty giant Shiseido announced its expansion into the wellness sector with the launch of a new brand, Shiseido Beauty Wellness (SBW). This new brand aims to promote a "beauty from within" philosophy by leveraging Shiseido's extensive beauty expertise and partnering with companies specializing in herbal medicine and nutritional research. This strategic move highlights the growing synergy between the beauty and wellness industries
- In November 2023, Healthycell launched its new beauty and wellness product, Vibrant Hair, Skin & Nails. The product was formulated by physicians and nutritionists and is designed to redefine beauty by focusing on internal nourishment for external results. This product launch underscores the continued consumer demand for holistic beauty and wellness solutions
