Global Head Up Display (HUD) Vehicle Infotainment Market – Industry Trends and Forecast to 2030

Global Head Up Display (HUD) Vehicle Infotainment Market, By Form (Embedded, Tethered, Integrated), Location (Front RoW, Rear RoW), Connectivity (3G, 4G, 5G, Bluetooth, Wi-Fi), Operating System (Linux, Qnx, Microsoft, Of-Others), Service (Entertainment Services, Navigation Services, E-Call, Vehicle Diagnostics, Others), Vehicle Type (Passenger Car, Light Commercial Vehicle, Heavy Commercial Vehicle), Alternate Fuel Vehicle (Battery Electric Vehicles (BEV), Plug-in Hybrid Electric Vehicles (PHEV), Hybrid Electric Vehicles (HEV)) Sales Channel (Original Equipment Manufacturer (OEM), Aftermarket) - Industry Trends and Forecast to 2030.

Head Up Display (HUD) Vehicle Infotainment Market Analysis and Size

Rising global adoption of cloud-based technologies, rising preferences for entertainment and security services, navigation services, and others, growth of the smartphone industry, and rising demand for rear seat entertainment are some of the factors that will likely boost the growth of the global head up display (HUD) vehicle infotainment market. Adoption of advanced technologies such as 5G and artificial intelligence, as well as the growing development of ride sharing and mobility services,  on the other hand, boost various opportunities that will lead to the growth of the global head up display (HUD) vehicle infotainment market during the forecast period of 2023 to 2030. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

Data Bridge Market Research analyses that the global head up display (HUD) vehicle infotainment market which was USD 1,400 million in 2022, is expected to reach USD 9,040 million by 2030, and is expected to undergo a CAGR of 21.1% during the forecast period of 2023 to 2030. “Embedded” dominates the form segment of the global head up display (HUD) vehicle infotainment market because they are smoothly integrated into the vehicle’s dashboard, allowing drivers to receive crucial information in a safer and more convenient manner. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and pestle analysis.

Head Up Display (HUD) Vehicle Infotainment Market Scope and Segmentation

Market Definition

A head-up display is a projection device that projects a brightly lit image or video onto a clear surface. The primary function of a head-up display is to eliminate the need for users to shift their gaze from the road to the infotainment dashboard. These displays project information such as current speed, turn-by-turn navigation, posted road signs, and blind spot warnings directly into the drivers' or pilots' field of view, allowing their vision to remain forward where danger lies. Head-up displays were originally developed for military aircraft.

Global Head Up Display (HUD) Vehicle Infotainment Market Dynamics

Drivers

• Safety and Enhancement of Driving Experience

The global head up display (HUD) vehicle infotainment market which is primarily driven by safety, as HUDs improve road safety by allowing drivers to view essential information, like as speed and guidance directions, without taking their eyes off the road, decreasing distractions and boosting reaction times. This not only helps drivers comply with distracted driving laws, but it also makes driving safer.

• Advancement in display technological

Display technological advancements such as micro–display technology, optical components and projection systems are allowing for more compact and high–resolution HUDs. These technology are making HUDs more inexpensive and accessible for a wide range of vehicles, ranging from high–end luxury automobiles to mid–range and entry level models.

Opportunity

• Technological advancements and augmented reality (AR)

As HUD technology progresses, more sophisticated AR experiences become possible. Future HUD systems can include rich AR content that enhances the driving experiences, in addition to simple speed and route information. Virtual waypoints, dynamic 3D navigation and contextual information about surrounding landmarks can help to drive in safe and more relaxing way.

Restraints/Challenges

• Limited Consumer Awareness

One of the key obstacles facing the HUD car infotainment business is a lack of consumer understanding about the benefits of HUDs systems. Many prospective car purchasers are unaware of the benefits of HUDs and they may regard them as complex or unneeded or unwillingness to invest in HUD equipped vehicles.

• Supply Chain Disruption

The HUD vehicle infotainment market is facing supply chain interruptions, which can affect the availability of critical components and materials required to manufacture HUD systems. Disruption can cause manufacturing delays, increased expenses and challenges meeting market demand.

This global head up display (HUD) vehicle infotainment market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, the impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the global head up display (HUD) vehicle infotainment market contact the Data Bridge Market Research for an Analyst Brief, our team will help you make an informed market decision to achieve market growth.

Recent Developments

• In January 2023, Harman International, unveiled HARMAN Ready Vision, a set of Augmented Reality (AV) head up display (HUD) hardware and AR software products, at the CES event to enhance driver safety and awareness.
• In July 2022,  Tom Tom announced that Opel’s new Astra features a new generation of TomTom’s full-stack navigation solution, including over-the-air updates for fresh and accurate maps, highly convenient connected services, and new map-based advanced driver assistance system (ADAS) features for greater safety. TomTom’s up-to-date map information and navigation guidance is available across the new Astra’s next-generation Pure Panel digital cockpit screens, including the new head-up display. It is also accessible through easy-to-use voice control.

Global Head Up Display (HUD) Vehicle Infotainment Market

The global head up display (HUD) vehicle infotainment market is segmented on the basis of form, location, connectivity, operating system, service, vehicle type, alternate fuel vehicle and sales channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Form

• Embedded
• Tethered
• Integrated.

 Location

• Front RoW
• Rear RoW

Connectivity

• 3G
• 4G
• 5G
• Bluetooth
• Wi-Fi

 Operating Systems

• Linux
• Qnx
• Microsoft
• Of-Others

Service

• Entertainment Services
• Navigation Services
• E-call
• Vehicle Diagnostics
• Others

Vehicle Type

• Passenger Car
• Light Commercial Vehicle
• Heavy Commercial Vehicle

Alternate Fuel Vehicle

• Battery Electric Vehicles (BEV)
• Plug-in Hybrid Vehicles (PHEV)
• Hybrid Electric Vehicle (HEV)

Sales Channel

• Original Equipment Manufacturer (OEM)
• Aftermarket

 Global Head Up Display (HUD) Vehicle Infotainment Market Region Analysis/Insights

The global head up display (HUD) vehicle infotainment market is analysed and market size insights and trends are provided by region, form, location, connectivity, operating system, service, vehicle type, alternate fuel vehicle and sales channel, as referenced above.

The countries covered in the global head up display (HUD) vehicle infotainment market report are U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia Pacific, South Africa, Saudi Arabia, U.A.E., Israel, Egypt, and Rest of Middle East and Africa

North America is estimated to dominate the global head up display (HUD) vehicle infotainment market during the forecast period of 2023 to 20230, due to the presence of a mature automotive sector with a history of adopting sophisticated technology. Demand for high-tech features and safety advancements influences AR-HUD adoption.

Asia-Pacific is the fastest growing region in the global head up display (HUD) vehicle infotainment market due to the rapid expansion of the automobile industry, as well as the growth of the middle-class population, has resulted in an increase in disposable income. The market is being driven by rising demand for innovative automotive technology in countries such as China, Japan, and South Korea.

The region section of the report also provides individual market-impacting factors and changes in regulation in the market domestically that impact the current and future trends of the market. Data points like downstream and upstream value chain analysis, technical trends, and Porter’s five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and the challenges faced due to large or scarce competition from local and domestic brands, the impact of domestic tariffs, and trade routes are considered while providing forecast analysis of the region data.   

Competitive Landscape and Global Head Up Display (HUD) Vehicle Infotainment Market Share Analysis

The global head up display (HUD) vehicle infotainment market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to global head up display (HUD) vehicle infotainment market.

Some of the major players operating in the global head up display (HUD) vehicle infotainment market are:

• Clarion (U.S.)
• General Motors (U.S.)
• ALPS ALPINE CO., LTD (Japan).
• Visteon Corporation. (U.S.)
• HARMAN International. (U.S.)
• Panasonic Corporation (Japan)
• Robert Bosch GmbH. (Germany)
• Mitsubishi Electric Corporation (Japan)
•  AUDI AG. (Germany)
• TomTom International BV. (Netherlands)
•  Continental AG (Germany)
• Pioneer Corporation. (Japan)
• DENSO CORPORATION. (Japan)
• JVCKENWOOD Corporation (Japan)
• HYUNDAI MOBIS. (South Korea)
• Aptiv Plc (Ireland)
• Marelli Holdings Co., Ltd.(Italy)