- IoT in agriculture, encompassing connected devices and systems for monitoring and optimizing farming operations, is becoming a cornerstone of modern agriculture due to its ability to enhance productivity, reduce waste, and enable data-driven decision-making in both small and large-scale farming operations
- The growing demand for IoT solutions is fueled by the need for precision agriculture, increasing concerns over food security, and the push for sustainable farming practices that optimize water, fertilizer, and energy usage
- North America dominated the IoT in agriculture market with the largest revenue share of 42.5% in 2024, driven by early adoption of advanced agricultural technologies, high investment in R&D, and the presence of key industry players
- Asia-Pacific is expected to be the fastest-growing region in the IoT in agriculture market during the forecast period due to rapid urbanization, increasing adoption of smart farming technologies, and rising government initiatives to modernize agriculture
- The Hardware segment held the largest market revenue share of 58.7% in 2024, driven by the widespread deployment of sensors, drones, and IoT-enabled devices for real-time monitoring and data collection across farming operations



