- In December 2024, American Tourister launched new Disney-themed hard-side luggage that features popular characters, blending robust construction with attractive designs. This release reinforces their commitment to combining durability with kid-friendly appeal
- In February 2023, Heroes acquired Trunki, a top manufacturer of kids’ travel products, aiming to strengthen their focus on children’s brands and expand their offerings in the kids travel market. This strategic move is expected to enhance their market presence and product diversity
- In January 2023, Samsonite introduced a collection of kids’ trolley bags adorned with Disney Princess and Marvel Superheroes themes, made from premium materials for lasting durability and user convenience. This launch highlights Samsonite’s dedication to combining popular culture with quality travel gear
- In March 2023, American Tourister debuted a range of lightweight, durable kids’ trolley bags designed for long-haul flights, crafted to withstand the rigors of travel. This product line underlines their focus on practical and resilient travel solutions for children
